1 of 1 Remote Multivariate Testing Jobs in the East of England

driven CRO Manager to lead website optimisation efforts and drive measurable improvements in conversion rates. This pivotal role will be responsible for designing and executing A/B and multivariate testing strategies, using insights to enhance user experience and maximise commercial performance. As the analytics expert within the digital team, you'll build and maintain robust tracking infrastructure … impactful dashboards and reports. Key Responsibilities Core CRO Activities Champion best-practice digital customer experience on our websites and apps Devise and deliver a continuous A/B and multivariate testing programme in ABTasty to improve conversion rates and revenue, including: Simple redirects and layout changes Complex multi-variant tests with sophisticated targeting rules Advanced modifications requiring custom … user journey mapping in GA4 to understand behaviour patterns and identify friction points Collate and review quantitative and qualitative data to identify opportunities for improvement, including website analytics, user testing and guest feedback Analyse the effectiveness of website merchandising and personalisation using engagement metrics and custom dimensions Google Tag Manager Management Serve as the primary GTM administrator , managing the More ❯