Content Strategy Jobs in Glasgow

4 of 4 Content Strategy Jobs in Glasgow

SEO Specialist

Glasgow, UK
Central Employment Agency (North East) Limited
Search Agency, as they look to appoint an SEO Specialist, reporting into the Head of SEO. As a SEO Specialist:- Be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks Execute tests, collect and analyse data, identify trends and insights in order to … achieve maximum ROI in search campaigns Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc) Designing and running a large number of tests from a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms … for search engine marketing Perform ongoing keyword discovery, expansion and optimisation Research and implement search engine optimisation recommendations Research and analyse competitor advertising links Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code Work with internal teams to drive SEO in content creation and More ❯
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SEO Specialist

North East, Glasgow, UK
Central Employment Agency (North East) Limited
Search Agency, as they look to appoint an SEO Specialist, reporting into the Head of SEO. As a SEO Specialist:- Be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks Execute tests, collect and analyse data, identify trends and insights in order to … achieve maximum ROI in search campaigns Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc) Designing and running a large number of tests from a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms … for search engine marketing Perform ongoing keyword discovery, expansion and optimisation Research and implement search engine optimisation recommendations Research and analyse competitor advertising links Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code Work with internal teams to drive SEO in content creation and More ❯
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Head of Digital Content & Optimisation

Glasgow, United Kingdom
Barclays
services in digital outcomes across BUK, including product ownership of capabilities and journeys, owning business architecture and outcomes. Driving key outcomes such as developing and implementing a comprehensive digital content strategy to enhance customer engagement and conversion rates, managing content SLAs, and improving efficiency. Overseeing the management and optimization of digital content across app and web … platforms, ensuring consistency and alignment with brand guidelines; staying updated with industry trends and best practices in digital content and conversion optimization to foster innovation and continuous improvement. Leading the optimization strategy across app and web, including A/B testing capabilities and tagging across digital platforms. Serving as the relationship lead for Customer Experience, collaborating with cross … functional teams including marketing, product, and technology to ensure content initiatives support overall business goals. Purpose of the role To manage and drive the innovation strategy to meet customer needs, ensuring the bank's long-term success and competitive edge. Accountabilities Executing market research to understand customer needs, pain points, and emerging trends, supporting profitability analysis, market sizing More ❯
Employment Type: Permanent
Salary: GBP Annual
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SEO Manager

Glasgow, Lanarkshire, Scotland, United Kingdom
Central Employment Agency (North East) Limited
reports in multiple formats Essentials Minimum 2 years' experience in SEO or closely related digital marketing role 2 yrs SEO/digital agency experience Keyword research On-page optimisation Content strategy & creation Google Search Console & GA4 SEMRush, Screaming Frog & other SEO tools More ❯
Employment Type: Permanent
Salary: £35,000
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