3 Content Strategy Jobs in Scotland

activities and website development. Evaluating and improving user journeys. Embedding user centred principles and new ways of working in the creation of user focused content on ofgem.gov.uk. Providing UX thought leadership for the digital team and wider organisation so that they share an understanding of our audiences. Developing and … successful candidate will work with the Digital Communications team and colleagues across the organisation to transform our website, advocating for user-focused approach to content and website development. As an experienced practitioner you will: Plan, prepare and lead user research activities to support the design, development and iteration of … of user behaviour to tell the story of how and why people use our services. Have a holistic view of the digital estate and content strategy, providing guidance on how our digital channels and platforms best support communication priorities. Increase understanding across the organisation by acting as an more »

ads that not only engage but resonates deeply with audiences on Meta and grabs their attention? Welcome to your new creative playground. As a Content Editor focusing on Meta platforms in our team, you’re not just editing content; you’re sculpting narratives that ultimately drive conversion based … of Meta to tell stories that matter, your journey begins now. Key Responsibilities Include But Not Limited To: Platform-Specific Storytelling: Craft and edit content specifically tailored for Meta’s suite of platforms. You understand that each platform has its unique requirements, and you’re adept at adapting content … and engaging our target audiences. Data-Informed Creativity: Leverage insights from Meta’s analytics and our creative/performance teams to refine and optimize content, ensuring that clients narratives are not just heard but felt by the end user. Your creative decisions are informed by data, marrying art with more »

talented and creative Videographer & Video Editor with a strong focus on social media, you will be responsible for crafting visually engaging and compelling video content for the public sector optimised for various social media platforms. Your expertise in video editing and understanding of social media trends will play a … apply to a given scene. Identifying unnecessary shots and the confidence to cut footage not important to the story. Proficient in cutting to music. Content Ideation: Collaborate with the media and marketing teams to brainstorm and conceptualise video ideas that are on brand and engaging. Social Media Optimisation: Ensure … that video content is optimised for each platform, considering factors such as aspect ratio, video length, captions, and platform-specific best practices. Stay Updated on Trends: Stay abreast of current social media and video trends, constantly seeking innovative approaches to keep content fresh and competitive. Work with the more »