Digital Experience Lead
- Hiring Organisation
- Mac Recruit Group
- Location
- Glasgow, Lanarkshire, Scotland, United Kingdom
- Employment Type
- Permanent
- Salary
- £55,000
points and opportunities through analytics, customer insight and behavioural data. Develop wireframes, prototypes and UX recommendations to improve online experiences. Drive A / B testing and experimentation programmes, creating evidence-based hypotheses and measuring outcomes. Translate customer insights into prioritised optimisation roadmaps … improvements. Collaborate with internal stakeholders across digital, marketing, content, SEO, CRM and trading functions. Coach and develop a small team of Digital / CRO Analysts, helping to build capability across the business. Champion a customer-first, data-led approach to digital decision making. About ...