1 of 1 Remote Customer Segmentation Jobs in Liverpool

to gather requirements for data improvements, and deliver self-service reporting to reduce manual inputs and errors, and drive greater visibility of the data and trends. Main Responsibilities Set customer segmentation, analyze and report on customer behaviors and provide an understanding of customer acquisition, retention, and lifetime value to help form strategic sales, marketing, channel, and … plans. Build reporting and set relevant KPIs to the appropriate business areas for Commercial Finance. Work closely with Marketing and Digital Marketing to produce reporting to give visibility of customer trends across their lifecycle and across all customer touchpoints, to show positive and negative trends of acquisition and retention of customers, and to analyze marketing effectiveness. Own the … customer, using insights to form customer profiles to aid internal departments plan their strategy and activity. Gather retailer and customer insights to inform marketing promotional and strategic opportunities with retailers. Proactively have frequent contact with stakeholders to provide actionable insight around marketing channels, customer and business performance, and market trends along with response to ad hoc More ❯