Portfolio Marketing Director
- Location
- City of Westminster, England, United Kingdom
seeking an exceptional Portfolio Marketing Director to lead go-to-market strategy across a $450M USD portfolio spanning six high-growth B2B market verticals globally. Reporting directly to the Head of Corporate Marketing, you will set the strategic direction … keeping strategy-setting (Portfolio Marketing) distinct from execution enablement (GTM Excellence) to avoid overlap. Portfolio & Go-to-Market Strategy Define segment-level ICPs (Ideal Customer Profiles), buyer and user personas, brand strategy & positioning in line with ...