London, England, United Kingdom Hybrid / WFH Options
Blue Pelican Group Careers
youll be taking on is a specialist role which will bias towards CRM campaign planning and campaign management, including the execution of multi-channel marketing strategies and tactics fo... more »
youll be taking on is a specialist role which will bias towards CRM campaign planning and campaign management, including the execution of multi-channel marketing strategies and tactics for driving customer relationships with the goal of driving customer value growth and engagement. The emphasis will be on CRM strategies more »
of Global and Regional CRM campaigns; provide recommendations to increase ROI. Generate customer segments and bespoke contact lists to be used for multi-channel marketing campaigns. Support qualitative and quantitative research projects to provide further insight into customers’ behaviour and preferences. Actively contribute to the management of the CRM … ad-hoc data analysis and data insights. You’ll Need to Have: Degree in a quantitative discipline (e.g. Mathematics, statistics, economics, data science) or marketing Proven experience in a similar role or equivalent (Data/Insight/Research) Strong analytical skills and experience of working with large, complex data more »
youll be taking on is a specialist role which will bias towards CRM campaign planning and campaign management, including the execution of multi-channel marketing strategies and tactics for driving customer relationships with the goal of driving customer value growth and engagement. The emphasis will be on CRM strategies … of campaign briefs and leading on the process towards getting campaigns up and out the door. The primary channels are all digital, with email marketing being key, followed by in-app messaging and SMS. Data will feature highly in your day-to-day from informing CRM and campaign strategies … objectives which have put the company in a very strong position going forwards. Experience Needed Must have a solid background within a consumer CRM marketing environment, with a really strong appreciation for email marketing Good understanding CRM comms planning and CRM strategies, including journey planning Good project management more »
City of London, London, United Kingdom Hybrid / WFH Options
Blue Pelican Group
youll be taking on is a specialist role which will bias towards CRM campaign planning and campaign management, including the execution of multi-channel marketing strategies and tactics for driving customer relationships with the goal of driving customer value growth and engagement. The emphasis will be on CRM strategies … of campaign briefs and leading on the process towards getting campaigns up and out the door. The primary channels are all digital, with email marketing being key, followed by in-app messaging and SMS. Data will feature highly in your day-to-day from informing CRM and campaign strategies more »
proposals. Responsibilities Develop data strategies, campaign plans and consumer journeys. Confidently present proposals and analysis projects to senior clients. Ensure all outputs such as marketing strategy, analysis or technology solutions. Support client services in identifying and developing organic opportunities within existing accounts. Provide accurate work assessments. Be able to … Skills and Experience Be able to demonstrate experience within CRM, Data Strategy or Planning experience. Hands on experience of planning and analysing multi-channel marketing activity. Experience working with high profile clients - B2B and B2C Experience of leading large scale multi-channel marketing campaigns within the Data Marketingmore »