Senior Business Intelligence Analyst
- Hiring Organisation
- Lovett Care
- Location
- Newcastle-under-Lyme, Newcastle, Staffordshire, England, United Kingdom
- Employment Type
- Full-Time
- Salary
- £50,000 - £65,000 per annum
Intelligence, transform general and marketing data into action plans providing valuable actional insight. Skills and experience required: Data Integration, Reporting and Advanced Analytics Create customer data models by connecting CRM, website, campaign and engagement data. Assist, develop, design and analyze multi-touch point attribution models to identify which … campaigns and channels generate the highest quality leads. Carry out and provide deep-dive analysis on customer journey patterns, enquiry sources and develop lead-scoring models to predict likelihood of conversion. Build, develop and maintain dashboards that provide real-time visibility of enquiries, conversions and ROI. Use and develop ...