3 of 3 Search Engine Marketing Jobs in the North of England

Central Employment are working with an expanding, award-winning UK Search Agency, as they look to appoint an SEO Specialist, reporting into the Head of SEO. Up to £40,000 DOE 1-2 days from Teesside As a SEO Specialist:- Be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings … on all major search networks Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in search campaigns Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc) Designing and running a large number of tests from … a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms to landing pages, all with the purpose of increasing performance Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Optimise copy and landing pages for search engine marketing Perform ongoing keyword discovery, expansion and optimisation More ❯

Central Employment are working with an expanding, award-winning UK Search Agency, as they look to appoint an SEO Strategist, reporting into the Head of SEO. Teesside based 3 days a week Up to £40,000 DOE Excellent benefits, fantastic culture Global client base As a SEO Strategist:- Be responsible for managing all SEO activities such as content strategy … link building and keyword strategy to increase rankings on all major search networks Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in search campaigns Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc) Designing … and running a large number of tests from a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms to landing pages, all with the purpose of increasing performance Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Optimise copy and landing pages for search engine marketing More ❯

and best practices to drive results for the business. Examples include Omnichannel and advanced analytics, content modularisation, CRM, websites, Interactive visual aids (IVAs), email, social media, Remote Engagement and Search Engine Marketing. Other examples to be identified based on business/customer needs and prioritized according to the identified customer experience journeys. • Identify and run experiments with capabilities … team to pilot/scale future digital marketing capabilities. • Act as a coach to brand teams to ensure adoption of new ways of working with specific focus on omnichannel strategy Key Responsibilities: • Leads brand omnichannel planning and content strategies across multiple internal business partners including medical, commercial, access, and engaging with multiple customers as prioritized by the brand lead. … Omnichannel Strategy teams to enable consistency and best practice sharing across the enterprise Required Qualifications & Experience: • Bachelor’s degree required; MBA preferred • 8+ years' experience in Digital/Omnichannel Marketing leadership, including marketing/customer engagement strategy, brand/business planning, analytics, multi-channel (digital and non-digital) marketing operations and campaign/tactic execution/management. More ❯