3 of 3 Competitor Analysis Jobs in Scotland

product strategy specifically for the Scottish education market, requiring a strong understanding of the Scottish education system, its curriculum, policy landscape, and regulatory requirements, as well as awareness of competitor MIS offerings used by schools and local authorities in Scotland (such as SEEMiS). The Product Manager will play a pivotal role in defining, planning, and executing the product … of the Scottish education system including Curriculum for Excellence, Education Scotland frameworks, and local authority processes to ensure Bromcom products meet the unique needs of schools in Scotland. Conduct competitor analysis and maintain up-to-date knowledge of other MIS providers in Scotland (e.g., SEEMiS), using these insights to shape differentiation and strengthen Bromcoms position in the market. … role model by demonstrating leadership qualities, professionalism, and a commitment to excellence in product management. Qualifications/Experience Essential - Direct knowledge of the Scottish education system and awareness of competitor MIS products in Scotland. You will have a passion for building the best products combined with strong consumer focus and commercial awareness, utilising these skills to identify product opportunities More ❯

range of their clients. Manage client relationships and ensure satisfaction through regular meetings and campaign planning. Support audits and identify opportunities for campaign improvement. Contribute to strategic planning and competitor analysis. Assist with budget management across channels. Optimise campaigns to boost visibility and engagement. Set and deliver client targets. Act as a support and escalation point for client services. More ❯

planning, execution, and campaign reviews. Deliver search campaign audits, identifying opportunities and developing strategies to meet objectives. Support the design and execution of effective strategies for key accounts, including competitor analysis. Coordinate and manage budgets across channel activities. Regularly optimise campaigns, providing recommendations to boost visibility and engagement. Stay up to date with industry trends, guidelines, and changes, sharing More ❯