Content & Email Marketing Manager
- Location
- Sheffield, England, United Kingdom
sell and reactivation Build and optimise HubSpot workflows, segmentation, triggers, personalisation and automated nurture programmes Own day-to-day email marketing from planning and copywriting through to build, QA, launch and optimisation Use behavioural, engagement and customer signals to deliver relevant content and communications at the right time Translate commercial … conversion and customer value Share insights and recommendations with relevant stakeholders to inform future marketing activity Job requirements Essential Strong B2B content marketing and copywriting experience, with a proven track record of creating content such as lead magnets, whitepapers, guides, case studies, blogs, nurture content and conversion copy Strong understanding ...