Digital Analytics Lead - CRM
- Hiring Organisation
- The Norton Motorcycle
- Location
- Solihull, West Midlands (County), United Kingdom
- Salary
- £ 60 K
drive the analytics, measurement, and insights agenda across our global CRM ecosystem.This is a highly strategic role at the intersection of data, customer engagement, marketing effectiveness, and business growth. You'll transform customer signals into actionable insights, helping the organisation make smarter decisions across the entire customer journey while … analytics, customer journey analytics, and funnel measurement.Strong understanding of attribution modelling and online-to-offline conversion tracking.Hands-on experience with CRM and MarTech platforms.Advanced knowledge of analytics and visualisation tools such as Adobe Analytics, Google Analytics, Tableau, or Power BI.Strong technical foundation in SQL, data modelling, statistical analysis, and data ...