Content & Email Marketing Manager
- Location
- Sheffield, England, United Kingdom
Product teams. You will translate commercial priorities and audience insight into content and customer journeys that deliver measurable impact. Job responsibilities Content & Demand Generation Create high-quality B2B content including lead magnets, whitepapers, guides, case studies, blogs, nurture content and campaign assets Turn customer insight, research, product expertise … pages, website journeys and campaign assets Develop programmes that support onboarding, product adoption, engagement, cross-sell and reactivation Identify opportunities to improve progression from lead to customer and from customer to engaged, growing member Partner with Sales, Customer and Product teams to understand customer needs, barriers and opportunities throughout ...