Advertising Technology Manager (Ad Tech)
slough, south east england, united kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Publicis Groupe
consistency of global ad account setups across platforms including Meta, CM360, Google Ads, and various DSPs. Champion the use of naming conventions, taxonomy frameworks, and platform governance best practices. Analytics & Reporting Use tools like GA4 and Adobe Analytics to create actionable insights and stakeholder dashboards. Collaborate with regions to drive visibility, consistency, and readiness across reporting outputs. … tech/martech strategy. Deep understanding of ad serving platforms such as CM360, Flashtalking, Adform, or Innovid. Proven track record in implementing tag management solutions (e.g., Google Tag Manager, Adobe Launch). Proficient in web analytics tools (e.g., GA4, Adobe Analytics). Hands-on experience with DCO, MMPs (AppsFlyer, Kochava), SPO, Conversion APIs, and data c More ❯
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