2 of 2 Behavioural Targeting Jobs in the UK

will collaborate with stakeholders to ensure that they focus on activities that genuinely make a difference to their customers and impact business goals. Key technical skills/experience: - Develop behavioural targeting, personalisation and recommendations for a range of products to improve site performance and customer experience - Producing test reports, user journey analysis and having a solid understanding of More ❯

journeys and capabilities across web and app platforms. Drive integration of tools such as Adobe Target and CMS platforms (e.g. Contentful, Optimizely CMS) to support dynamic content delivery and behavioural targeting. Create and maintain documentation to support onboarding, knowledge sharing, and operational consistency across client and internal teams. Mentor junior team members, fostering skills and ensuring continuity of best More ❯