overall growth. Experiment & Learn: Design and implement rigorous testing strategies to uncover insights around creative performance, targeting effectiveness, tactical approaches, and channel efficiency. Budget Management: Collaborate with the Head of Acquisition to manage budget allocations and pacing to maximize impact. Creative Collaboration: Partner with social, content, and creative … 2+ years of experience in performance marketing, ideally in a mobile-first or subscription-based business. Experience with scaling paid campaigns with >$1M monthly budget responsibility. Knowledge of key UA metrics (e.g., CTR, CR, CPI, ROAS, LTV) and familiarity with various attribution models and tracking methodologies (AppsFlyer experience ...