London, England, United Kingdom Hybrid / WFH Options
Entain
Tableau, Power BI, or similar) Exposure to cloud-based data platforms (AWS, Azure, or GCP) Experience with version control systems like Git Knowledge of agile development methodologies Familiarity with econometric modeling approaches Additional Information At Entain, we know that signing top players requires a great starting package, and plenty of support to inspire peak performance. Join us, and a More ❯
South East London, England, United Kingdom Hybrid / WFH Options
ECM Talent
term extension – project roadmap spans 3–4 years) Start Date: ASAP We are partnering with a global FMCG brand who are searching for an experienced Econometrician/Marketing Mix Modelling (MMM) Specialist to join their London-based team. This is a hybrid role offering long-term growth potential and the opportunity to work on a major MMM initiative spanning … multiple markets and business units. As an Econometrician, you will lead key modelling and data activities that drive strategic marketing decisions—optimizing media budgets, forecasting business performance, and supporting commercial objectives through rigorous analytical frameworks. Key Responsibilities Lead the full econometricmodelling lifecycle: data extraction, transformation, model building, validation, and business interpretation. Build and refine Marketing Mix … Perform scenario simulations for budget allocation, marketing strategy, and planning. Conduct model diagnostics, ensure methodological robustness, and continuously improve model accuracy. Required Skills & Experience Demonstrable experience in Marketing Mix Modelling (MMM) and econometrics, ideally within FMCG or related sectors. Strong command of Python and pandas; working knowledge of R is also a plus. Proficient in statistical modelling and More ❯
month contract + opportunity to extend long-term. This is an exciting opportunity to join a high-performing Data Science team focused on advancing marketing effectiveness through advanced econometricmodelling—including Bayesian Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA), and data-driven optimization strategies. Key Responsibilities Lead and manage data workflows: data extraction, transformation, validation, and … exploratory analysis to ensure modelling-readiness. Build and refine Bayesian MMM models that capture the drivers of key marketing and commercial KPIs. Use Python (and optionally R) to design, build, and improve base and advanced models—integrating prior knowledge, probabilistic reasoning, and real-world constraints. Develop and present ROI workbooks, response curves, and optimization frameworks for marketing budget allocation. … proficiency in Python, especially with pandas, NumPy, and probabilistic programming libraries such as PyMC. Experience with R is a bonus, particularly for MMM-related workflows. Deep understanding of regression modelling, Bayesian inference, hierarchical models, and MCMC techniques. Proven ability to handle and analyse large, complex datasets using SQL and/or Spark. Solid knowledge of applied statistics, modellingMore ❯
City of London, London, United Kingdom Hybrid / WFH Options
ECM Talent
month contract + opportunity to extend long-term. This is an exciting opportunity to join a high-performing Data Science team focused on advancing marketing effectiveness through advanced econometricmodelling—including Bayesian Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA), and data-driven optimization strategies. Key Responsibilities Lead and manage data workflows: data extraction, transformation, validation, and … exploratory analysis to ensure modelling-readiness. Build and refine Bayesian MMM models that capture the drivers of key marketing and commercial KPIs. Use Python (and optionally R) to design, build, and improve base and advanced models—integrating prior knowledge, probabilistic reasoning, and real-world constraints. Develop and present ROI workbooks, response curves, and optimization frameworks for marketing budget allocation. … proficiency in Python, especially with pandas, NumPy, and probabilistic programming libraries such as PyMC. Experience with R is a bonus, particularly for MMM-related workflows. Deep understanding of regression modelling, Bayesian inference, hierarchical models, and MCMC techniques. Proven ability to handle and analyse large, complex datasets using SQL and/or Spark. Solid knowledge of applied statistics, modellingMore ❯
South East London, England, United Kingdom Hybrid / WFH Options
ECM Talent
month contract + opportunity to extend long-term. This is an exciting opportunity to join a high-performing Data Science team focused on advancing marketing effectiveness through advanced econometricmodelling—including Bayesian Marketing Mix Modelling (MMM), Multi-Touch Attribution (MTA), and data-driven optimization strategies. Key Responsibilities Lead and manage data workflows: data extraction, transformation, validation, and … exploratory analysis to ensure modelling-readiness. Build and refine Bayesian MMM models that capture the drivers of key marketing and commercial KPIs. Use Python (and optionally R) to design, build, and improve base and advanced models—integrating prior knowledge, probabilistic reasoning, and real-world constraints. Develop and present ROI workbooks, response curves, and optimization frameworks for marketing budget allocation. … proficiency in Python, especially with pandas, NumPy, and probabilistic programming libraries such as PyMC. Experience with R is a bonus, particularly for MMM-related workflows. Deep understanding of regression modelling, Bayesian inference, hierarchical models, and MCMC techniques. Proven ability to handle and analyse large, complex datasets using SQL and/or Spark. Solid knowledge of applied statistics, modellingMore ❯
clear, timely, and accessible data that drives continuous improvement across campaigns. This is a hands-on role, offering the opportunity to apply a range of analytical techniques - from advanced modelling to testing frameworks to more ad-hoc insight projects - while also developing your ability to communicate insight to senior clients with clarity and impact. You'll be based at … A/B and geo-based testing, to evaluate the incremental impact of media campaigns and drive continuous optimisation Play a central role in the development and refinement of Econometric Media Mix Models (MMM) and other regression-based forecasting tools to support strategic planning and media investment decisions Interrogate and translate customer data into insight, helping clients understand behavioural … central role in uncovering media effectiveness insights that directly inform strategy for our clients. You must be confident in applying a range of analytical techniques - from attribution analysis to econometricmodelling - to assess campaign performance across all channels. Crucially, you'll translate complex data into clear, actionable recommendations that drive smarter media investment and continuous optimisation. Technical This More ❯
Greater London, England, United Kingdom Hybrid / WFH Options
Peaple Talent
Senior Analytics Consultant – Marketing Mix Modelling | London | £45,000-£55,000 Peaple Talent have partnered with a world leader in Media investment analysis. My client harness the power of data to provide independent advice, enabling brand owners to utilise media investment decisions and improve business outcomes. Due to rapid growth plans within the Analytics team, we are now looking … for a selection of Senior Analytics Consultants who specialise in Econometrics/Marketing Mix Modelling. The Role: You will be primarily responsible for delivering Marketing Mix Modelling and analytics projects ensuring faultless delivery across a number of client engagements. Key Responsibilities: Convert model outputs into significant insight to drive value for clients Contribute to the development of new solutions … and analytical approaches Develop strong relationships across agency contacts and clients Deliver econometricmodelling and analytics projects ensuring faultless delivery across a number of client engagements The Candidate: Coding experience in SQL, R or Python Good knowledge or Marketing/Media and Price & Promotions Hands on experience building MMM A collaborative and confident team player with demonstrable experience More ❯
South East London, England, United Kingdom Hybrid / WFH Options
Peaple Talent
Senior Analytics Consultant – Marketing Mix Modelling | London | £45,000-£55,000 Peaple Talent have partnered with a world leader in Media investment analysis. My client harness the power of data to provide independent advice, enabling brand owners to utilise media investment decisions and improve business outcomes. Due to rapid growth plans within the Analytics team, we are now looking … for a selection of Senior Analytics Consultants who specialise in Econometrics/Marketing Mix Modelling. The Role: You will be primarily responsible for delivering Marketing Mix Modelling and analytics projects ensuring faultless delivery across a number of client engagements. Key Responsibilities: Convert model outputs into significant insight to drive value for clients Contribute to the development of new solutions … and analytical approaches Develop strong relationships across agency contacts and clients Deliver econometricmodelling and analytics projects ensuring faultless delivery across a number of client engagements The Candidate: Coding experience in SQL, R or Python Good knowledge or Marketing/Media and Price & Promotions Hands on experience building MMM A collaborative and confident team player with demonstrable experience More ❯
impact is recognised. Roles and Responsibilities This role is well-suited for candidates who have a strong analytical mindset and prefer working behind the scenes with data. Leading the modelling process from briefing, data exploration, and variable selection through to model building, interpretation, and being involved in the presentation of results (interim and final debriefs will be presented by … the Account Director). Creating clear and insightful output decks for both internal stakeholders and client presentations. Experience & Skills Required Strong econometricmodelling skills using tools such as R, Python, or other statistical software packages (e.g., EViews, SAS). Experience with model validation, diagnostics, and performance metrics. Ability to handle large datasets, clean and transform raw data, and … apply advanced statistical techniques such as regression, lag structures, adstock, saturation, and interaction effects. The successful candidate will be expected to take full ownership of modelling projects, from raw data ingestion through to final model delivery and client-ready outputs, with minimal supervision. If this sounds like you then please apply More ❯
London, England, United Kingdom Hybrid / WFH Options
Flagstone Group LTD
such as Google, Meta and Salesforce. Preferred Experience: Experience managing relationships with third-party agencies and digital service providers. Knowledge of regulated industries and tech-enabled businesses. Exposure to econometricmodelling, media mix modelling, attribution models, multi-channel tracking, and advanced analytics tools. Experience in financial services along with experience of multiple go-to-market models: D2C More ❯
London, England, United Kingdom Hybrid / WFH Options
HaylieRead Interior Design
advertising to maximise ROI. Partner with Brand Marketing to balance long-term growth strategies with short-term performance goals. Performance Marketing: Lead data-driven, ROI-focused campaigns supported by econometricmodelling, attribution frameworks, and advanced analytics. Oversee PPC and paid social campaigns, ensuring budget optimisation, A/B testing, and alignment with business objectives. Deliver a best-in More ❯