Sr Technical Product Manager - Measurement
- Location
- Greater London, England, United Kingdom
transforming how marketers understand and optimize performance across the customer journey. The team leads the strategy and development of TransUnion's measurement portfolio, including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), Closed Loop Measurement, and Randomized Controlled Testing (RCT). Through platform modernization, automation, and integration … centered on increasing customer self-service, expanding industry-specific measurement offerings, and creating a more connected measurement ecosystem that helps clients make better marketing investment decisions. This role reports to the VP - Product Management. This is a hybrid position and involves regular performance of job responsibilities virtually as well ...