Marketing Insight and Analytics Lead - Mat Cover - 9 Month FTC
- Location
- Westminster, West End, United Kingdom
role is dedicated to supporting our Marketing function, acting as the analytical and technical centre of gravity for everything from campaign measurement to martech data infrastructure. You'll work at the intersection of data engineering, analytics engineering, and marketing strategy. You'll refresh the measurement frameworks that tell … define holdout groups, and translate results into actionable media planning recommendations Develop standardised effectiveness metrics and reporting that span paid, owned, and earned channels MarTech Data & Infrastructure Act as the data lead for Moneybox's marketing technology stack, assessing the current state of play and designing the roadmap ...