2 of 2 CAPI Jobs

mobile analytics tools Experience with A/B and multivariate testing platforms (e.g. VWO) A strong grasp of cookieless attribution, incrementality testing, and MMM Familiarity with conversion APIs (Meta CAPI, Google Enhanced Conversions, TikTok Events API) Confidence in working with first-party data, event schemas, and identity resolution Skills in Power BI and performance reporting across digital channels A collaborative More ❯

performance, measurement and data strategy roles. Hands-on experience with MMM, incrementality testing and advanced attribution. Strong understanding of ad tech and martech ecosystems (GMP, GA4/BigQuery , Meta CAPI, server-side GTM etc.). Fluent in using data to tell compelling stories and influence both internal teams and C-suite clients. Success Indicators (First 12 Months) Completed data/ More ❯