Senior Events Marketing Manager - Global B2B Conferences
South East London, England, United Kingdom
Hybrid / WFH Options
Hybrid / WFH Options
Marketing Talent | Marketing Recruitment Experts
Google AnalyticsExperience in the commercialization of events including launch eventsAbility to work closely with sales and align marketing strategy to commercial objectivesThorough knowledge of customer analytics and ability to convert data into meaningful insightExperience managing and developing high-performing marketing plans/projects. With complete post event/… CRO for event websites and develop data-driven pricing strategies.inbound marketing transition with content campaigns, manage marketing database growth using Marketo.performance across channels, optimize customer journey for all events.social media strategy for brand awareness and engagement.delegate acquisition measurement, track & report KPIs.competitor activity. People Management & Financial Responsibility& mentor junior marketers … aligning objectives with business goals.event marketing budgets for optimal ROI.with the events team to create and deliver marketing strategies.best practices, ensure structured campaign analytics framework.regular reports (monthly) on performance across channels and events.& maintain strong stakeholder relationships, manage multiple priorities & keep stakeholders updated.copywriting & proofing for external marketing collateral. Key more »
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