Marketing
UK
The table below looks at the prevalence of the term Marketing in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 29 May 2024 with a comparison to the same period over the previous 2 years.
| 6 months to 29 May 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 31 | 51 | 46 |
| Rank change year-on-year | +20 | -5 | +4 |
| Permanent jobs citing Marketing | 6,103 | 5,420 | 11,324 |
| As % of all permanent jobs advertised in the UK | 5.91% | 5.58% | 6.80% |
| As % of the General category | 10.08% | 8.21% | 10.46% |
| Number of salaries quoted | 3,033 | 2,253 | 3,830 |
| 10th Percentile | £26,260 | £31,250 | £31,500 |
| 25th Percentile | £32,500 | £38,750 | £41,250 |
| Median annual salary (50th Percentile) | £45,000 | £55,000 | £55,000 |
| Median % change year-on-year | -18.18% | - | - |
| 75th Percentile | £63,750 | £75,294 | £73,750 |
| 90th Percentile | £82,500 | £90,000 | £95,000 |
| UK excluding London median annual salary | £42,500 | £45,000 | £47,500 |
| % change year-on-year | -5.56% | -5.26% | +5.56% |
All General Skills
UK
Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for common skills.
| Permanent vacancies with a requirement for common skills | 60,543 | 66,044 | 108,263 |
| As % of all permanent jobs advertised in the UK | 58.62% | 67.97% | 64.98% |
| Number of salaries quoted | 40,070 | 35,832 | 51,526 |
| 10th Percentile | £27,500 | £32,500 | £32,500 |
| 25th Percentile | £36,250 | £43,000 | £42,502 |
| Median annual salary (50th Percentile) | £52,500 | £60,000 | £60,000 |
| Median % change year-on-year | -12.50% | - | +9.09% |
| 75th Percentile | £71,991 | £81,250 | £80,000 |
| 90th Percentile | £92,500 | £102,500 | £97,500 |
| UK excluding London median annual salary | £47,500 | £52,500 | £50,000 |
| % change year-on-year | -9.52% | +5.00% | +5.26% |
Marketing
Job Vacancy Trend
Job postings citing Marketing as a proportion of all IT jobs advertised.
Marketing
Salary Trend
3-month moving average salary quoted in jobs citing Marketing.
Marketing
Salary Histogram
Salary distribution for jobs citing Marketing over the 6 months to 29 May 2024.
Marketing
Top 18 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 6 months to 29 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| UK excluding London | +22 | 4,324 | £42,500 | -5.56% | 1,598 |
| England | +6 | 4,251 | £45,000 | -18.18% | 2,668 |
| Work from Home | +7 | 1,962 | £45,000 | -25.00% | 1,230 |
| Scotland | +52 | 1,507 | £42,500 | - | 68 |
| London | +12 | 1,467 | £55,000 | -15.38% | 1,065 |
| South East | +11 | 854 | £42,500 | - | 402 |
| North of England | -7 | 714 | £42,500 | -15.00% | 519 |
| Midlands | +70 | 546 | £40,000 | -5.88% | 288 |
| North West | +62 | 413 | £45,000 | - | 325 |
| South West | +7 | 358 | £43,500 | -3.33% | 151 |
| West Midlands | +52 | 304 | £42,000 | -16.00% | 152 |
| Yorkshire | -12 | 274 | £41,500 | -17.20% | 148 |
| East of England | -8 | 258 | £43,000 | -25.22% | 154 |
| East Midlands | +51 | 242 | £38,500 | +10.00% | 138 |
| Wales | -34 | 45 | £55,000 | +37.11% | 34 |
| Northern Ireland | +31 | 43 | £35,000 | -24.32% | 22 |
| North East | -33 | 27 | £39,750 | -6.47% | 50 |
| Channel Islands | - | 1 | £67,500 | - |
Marketing
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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