The table below looks at the statistics for Analytics skills in IT contracts advertised for the Basingstoke region. Included is a guide to the contractor rates offered in IT contracts that have cited Analytics over the 3 months to 8 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
8 Dec 2016
Same period 2015 Same period 2014
Analytics
Rank 28 29 28
Rank change year-on-year
+1 -1
Contract jobs citing Analytics 1 7 7
As % of all contract IT jobs located in Basingstoke 0.51% 2.60% 2.95%
As % of the Processes & Methodologies category 0.68% 3.04% 4.17%
Number of daily rates quoted 1 2 6
Median daily rate £188 £581 £550
Median daily rate % change year-on-year
-67.74% +5.68%
UK excluding London median daily rate £425 £430 £400
% change year-on-year
-1.16% +7.50%
Number of hourly rates quoted 0 1 0
Median hourly rate - £21.50 -
UK excluding London median hourly rate £20.00 £23.50 £35.75
% change year-on-year
-14.89% -34.26%
Analytics
Hampshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Basingstoke region.

Processes & Methodologies Category
Basingstoke
Contract IT job ads with a match in the
Processes & Methodologies category
148 230 168
As % of all contract IT jobs located in Basingstoke 75.13% 85.50% 70.89%
Number of daily rates quoted 87 151 71
Median daily rate £360 £375 £350
Median daily rate % change year-on-year
-4.00% +7.14%
90% offered a daily rate of more than £158 £219 £275
10% offered a daily rate of more than £425 £525 £600
UK excluding London median daily rate £413 £400 £385
% change year-on-year
+3.12% +3.89%
Number of hourly rates quoted 9 11 14
Median hourly rate £14.75 £15.78 £34.00
Median hourly rate % change year-on-year
-6.49% -53.59%
90% offered a hourly rate of more than £11.25 £14.58 £11.35
10% offered a hourly rate of more than £34.25 £21.50 £35.20
UK excluding London median hourly rate £31.00 £35.00 £25.00
% change year-on-year
-11.42% +40.00%

Analytics
Jobs Demand Trend in Basingstoke

The demand trend of contract jobs across the Basingstoke region citing Analytics as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Analytics Jobs Demand Trend in Basingstoke

Analytics
Daily Rate Trend in Basingstoke

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Analytics across the Basingstoke region.

Analytics Daily Rate Trend in Basingstoke

Analytics
Top 22 Related IT Skills in Basingstoke

For the 6 months to 8 December 2016, IT contractor jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Basingstoke region with a requirement for Analytics.

1 2 (66.67%) Google Analytics
1 2 (66.67%) SEO
1 2 (66.67%) Google
1 2 (66.67%) Marketing
2 1 (33.33%) Copywriting
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Oracle BI EE
2 1 (33.33%) SC Cleared
2 1 (33.33%) Security Cleared
2 1 (33.33%) Digital Media
2 1 (33.33%) User Experience
2 1 (33.33%) Analytical Skills
2 1 (33.33%) Digital Content Management
2 1 (33.33%) Digital Media Management
2 1 (33.33%) SQL
2 1 (33.33%) VBA
2 1 (33.33%) Oracle
2 1 (33.33%) Oracle Reports
2 1 (33.33%) CRM
2 1 (33.33%) Data Warehouse
2 1 (33.33%) SAS
2 1 (33.33%) B2C

Analytics
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (33.33%) SAS
Cloud Services
1 2 (66.67%) Google Analytics
Database & Business Intelligence
1 1 (33.33%) Data Warehouse
1 1 (33.33%) Oracle BI EE
1 1 (33.33%) Oracle Reports
General
1 2 (66.67%) Marketing
Job Titles
1 1 (33.33%) Analyst
1 1 (33.33%) Content Manager
1 1 (33.33%) Data Analyst
1 1 (33.33%) Digital Content Manager
Miscellaneous
1 1 (33.33%) Analytical Skills
1 1 (33.33%) Copywriting
1 1 (33.33%) Digital Media
1 1 (33.33%) User Experience
Processes & Methodologies
1 2 (66.67%) SEO
2 1 (33.33%) B2C
2 1 (33.33%) CRM
2 1 (33.33%) Digital Content Management
2 1 (33.33%) Digital Marketing
2 1 (33.33%) Digital Media Management
Programming Languages
1 1 (33.33%) SQL
1 1 (33.33%) VBA
Qualifications
1 1 (33.33%) SC Cleared
1 1 (33.33%) Security Cleared
Vendors
1 2 (66.67%) Google
2 1 (33.33%) Oracle