The table below looks at the statistics for Analytics skills in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Analytics over the 3 months to 26 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Jun 2016
Same period 2015 Same period 2014
Analytics
Rank 66 44 61
Rank change year-on-year
-22 +17
Permanent jobs citing Analytics 5 21 13
As % of all permanent IT jobs located in Basingstoke 0.96% 4.44% 1.70%
As % of the Processes & Methodologies category 1.15% 5.15% 2.14%
Number of salaries quoted 1 19 13
Median salary £40,000 £50,000 £35,000
Median salary % change year-on-year
-20.00% +42.85%
UK excluding London median salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -
Analytics
Hampshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Basingstoke region.

Processes & Methodologies Category
Basingstoke
Permanent IT job ads with a match in the
Processes & Methodologies category
435 408 607
As % of all permanent IT jobs located in Basingstoke 83.17% 86.26% 79.45%
Number of salaries quoted 368 347 468
Median salary £40,000 £50,000 £40,000
Median salary % change year-on-year
-20.00% +25.00%
90% offered a salary of more than £30,000 £29,000 £27,500
10% offered a salary of more than £64,750 £60,500 £62,500
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Analytics
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Analytics Jobs Demand Trend in Basingstoke

Analytics
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Analytics across the Basingstoke region.

Analytics Salary Trend in Basingstoke

Analytics
Top 30 Related IT Skills in Basingstoke

For the 6 months to 26 June 2016, IT jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Analytics.

1 6 (46.15%) Management Information System
1 6 (46.15%) Marketing
2 5 (38.46%) Google Analytics
2 5 (38.46%) Social Media
2 5 (38.46%) Data Management
2 5 (38.46%) Google
2 5 (38.46%) Pay per click
2 5 (38.46%) SEO
2 5 (38.46%) Oracle
2 5 (38.46%) Web Services
3 4 (30.77%) SQL
3 4 (30.77%) Advertising
3 4 (30.77%) Streaming Video
3 4 (30.77%) GIS
3 4 (30.77%) CCTV
3 4 (30.77%) Blog
3 4 (30.77%) Content Management
3 4 (30.77%) Customer Engagement
3 4 (30.77%) Email Marketing
3 4 (30.77%) Mobile App
3 4 (30.77%) Data Analytics
3 4 (30.77%) Presales
3 4 (30.77%) Digital Analytics
4 3 (23.08%) BPSS Clearance
4 3 (23.08%) Tableau
4 3 (23.08%) Security Cleared
4 3 (23.08%) NAS
4 3 (23.08%) TOGAF
4 3 (23.08%) Enterprise Architecture
4 3 (23.08%) Firewall

Analytics
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (15.38%) SAS
Applications
1 1 (7.69%) MS Excel
1 1 (7.69%) MS PowerPoint
Cloud Services
1 5 (38.46%) Google Analytics
2 1 (7.69%) Google Tag Manager
Communications & Networking
1 3 (23.08%) Ethernet
1 3 (23.08%) Firewall
1 3 (23.08%) Internet
1 3 (23.08%) NAS
1 3 (23.08%) SAN
1 3 (23.08%) SSL
1 3 (23.08%) VPN
Database & Business Intelligence
1 4 (30.77%) GIS
2 2 (15.38%) QlikView
2 2 (15.38%) SQL Server
3 1 (7.69%) Big Data
3 1 (7.69%) Crystal Reports
3 1 (7.69%) Data Warehouse
3 1 (7.69%) Oracle Database
3 1 (7.69%) PowerPivot
3 1 (7.69%) SQL Server Integration Services
3 1 (7.69%) SQL Server Reporting Services
Development Applications
1 1 (7.69%) Visual Studio
General
1 6 (46.15%) Marketing
2 4 (30.77%) Advertising
3 1 (7.69%) Finance
3 1 (7.69%) Telecoms
Job Titles
1 5 (38.46%) SEO Manager
2 4 (30.77%) Architect
2 4 (30.77%) Content Manager
2 4 (30.77%) Digital Content Manager
2 4 (30.77%) Solutions Architect
3 2 (15.38%) Analyst
3 2 (15.38%) Business Intelligence Analyst
3 2 (15.38%) Presales Solution Architect
3 2 (15.38%) Senior Analyst
3 2 (15.38%) Senior Business Intelligence Analyst
4 1 (7.69%) Analytics Manager
4 1 (7.69%) Business Intelligence Developer
4 1 (7.69%) Developer
4 1 (7.69%) Fraud Analyst
4 1 (7.69%) Google Analytics Manager
4 1 (7.69%) Report Developer
4 1 (7.69%) Technical Leader
4 1 (7.69%) Telecoms Architect
Libraries, Frameworks & Software Standards
1 5 (38.46%) Web Services
2 1 (7.69%) .NET
Miscellaneous
1 6 (46.15%) Management Information System
2 5 (38.46%) Social Media
3 4 (30.77%) Blog
3 4 (30.77%) CCTV
3 4 (30.77%) Mobile App
3 4 (30.77%) Streaming Video
4 2 (15.38%) Analytical Skills
5 1 (7.69%) Computer Science
5 1 (7.69%) Credit Risk
5 1 (7.69%) User Experience
5 1 (7.69%) Visualisation
Operating Systems
1 1 (7.69%) Unix
Processes & Methodologies
1 5 (38.46%) Data Management
1 5 (38.46%) Pay per click
1 5 (38.46%) SEO
2 4 (30.77%) Content Management
2 4 (30.77%) Customer Engagement
2 4 (30.77%) Data Analytics
2 4 (30.77%) Digital Analytics
2 4 (30.77%) Email Marketing
2 4 (30.77%) Presales
3 3 (23.08%) Business Intelligence
3 3 (23.08%) CAD
3 3 (23.08%) Enterprise Architecture
3 3 (23.08%) TOGAF
4 1 (7.69%) CRM
4 1 (7.69%) Data Modelling
4 1 (7.69%) Digital Marketing
4 1 (7.69%) Information Management
4 1 (7.69%) Stakeholder Management
4 1 (7.69%) Use Case
4 1 (7.69%) User Acceptance Testing
Programming Languages
1 4 (30.77%) SQL
2 1 (7.69%) PL/SQL
2 1 (7.69%) Python
2 1 (7.69%) R
2 1 (7.69%) VBA
Qualifications
1 3 (23.08%) BPSS Clearance
1 3 (23.08%) Security Cleared
2 2 (15.38%) Degree
Quality Assurance & Compliance
1 1 (7.69%) Data Quality
Vendors
1 5 (38.46%) Google
1 5 (38.46%) Oracle
2 3 (23.08%) Tableau
3 1 (7.69%) Cognizant
3 1 (7.69%) IBM
3 1 (7.69%) Informatica
3 1 (7.69%) Microsoft
3 1 (7.69%) Pega