The table below looks at the statistics for SEO skills in IT contracts advertised for the Bracknell region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 27 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Aug 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 28 23 26
Rank change year-on-year
-5 +3
Contract jobs citing SEO 9 14 5
As % of all contract IT jobs located in Bracknell 2.87% 4.91% 2.33%
As % of the Processes & Methodologies category 3.27% 6.42% 2.79%
Number of daily rates quoted 6 10 2
Median daily rate £210 £186 £250
Median daily rate % change year-on-year
+12.75% -25.50%
90% offered a daily rate of more than £170 £140 £190
10% offered a daily rate of more than £305 £405 £310
UK excluding London median daily rate £300 £350 £275
% change year-on-year
-14.28% +27.27%
Number of hourly rates quoted 3 1 3
Median hourly rate £32.00 £40.00 £15.50
Median hourly rate % change year-on-year
-20.00% +158.06%
UK excluding London median hourly rate £23.68 £38.34 £21.50
% change year-on-year
-38.22% +78.30%
SEO
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Bracknell region.

Processes & Methodologies Category
Bracknell
Contract IT job ads with a match in the
Processes & Methodologies category
275 218 179
As % of all contract IT jobs located in Bracknell 87.58% 76.49% 83.26%
Number of daily rates quoted 133 96 98
Median daily rate £438 £322 £375
Median daily rate % change year-on-year
+35.86% -14.13%
90% offered a daily rate of more than £238 £185 £220
10% offered a daily rate of more than £600 £500 £500
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 34 29 8
Median hourly rate £13.00 £30.00 £16.00
Median hourly rate % change year-on-year
-56.66% +87.50%
90% offered a hourly rate of more than £12.35 £14.50 £12.00
10% offered a hourly rate of more than £32.00 £40.00 £30.00
UK excluding London median hourly rate £30.00 £33.00 £26.00
% change year-on-year
-9.09% +26.92%

SEO
Jobs Demand Trend in Bracknell

The demand trend of contract jobs across the Bracknell region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Bracknell

SEO
Daily Rate Trend in Bracknell

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Bracknell region.

SEO Daily Rate Trend in Bracknell

SEO
Daily Rate Histogram in Bracknell

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the Bracknell region over the 3 months to 27 August 2016.

SEO Daily Rate Histogram in Bracknell

SEO
Hourly Rate Trend in Bracknell

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Bracknell region.

SEO Hourly Rate Trend in Bracknell

SEO
Hourly Rate Histogram in Bracknell

This chart provides a histogram of hourly rates quoted in contract IT jobs citing SEO across the Bracknell region over the 3 months to 27 August 2016.

SEO Hourly Rate Histogram in Bracknell

SEO
Top 30 Related IT Skills in Bracknell

For the 6 months to 27 August 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Bracknell region with a requirement for SEO.

1 17 (77.27%) E-Commerce
2 14 (63.64%) Marketing
3 11 (50.00%) CMS
4 9 (40.91%) Digital Marketing
5 8 (36.36%) Migration
6 7 (31.82%) HTML
6 7 (31.82%) CSS
7 5 (22.73%) Project Management
8 4 (18.18%) Replication
8 4 (18.18%) Manufacturing
8 4 (18.18%) Advertising
8 4 (18.18%) Content Management
8 4 (18.18%) Pay per click
8 4 (18.18%) Animation
8 4 (18.18%) Digital Media
8 4 (18.18%) Matrix Organization
9 3 (13.64%) Analytics
9 3 (13.64%) Magnolia
9 3 (13.64%) User Experience
9 3 (13.64%) SLA
10 2 (9.09%) Lotus
10 2 (9.09%) Internet
10 2 (9.09%) Web Services
10 2 (9.09%) IBM Notes
10 2 (9.09%) JavaScript
10 2 (9.09%) Google
10 2 (9.09%) Agile Software Development
10 2 (9.09%) Re-Platforming
10 2 (9.09%) Digital Content Management
10 2 (9.09%) Mobile App

SEO
Top Related IT Skills in Bracknell by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (50.00%) CMS
2 3 (13.64%) Magnolia
3 2 (9.09%) Drupal
3 2 (9.09%) IBM Notes
Applications
1 1 (4.55%) MS Excel
1 1 (4.55%) MS Office
1 1 (4.55%) MS PowerPoint
Business Applications
1 1 (4.55%) Magento
Cloud Services
1 1 (4.55%) Google Analytics
Communications & Networking
1 2 (9.09%) Internet
2 1 (4.55%) FTP
General
1 14 (63.64%) Marketing
2 4 (18.18%) Advertising
2 4 (18.18%) Manufacturing
3 2 (9.09%) Polish Language
4 1 (4.55%) Retail
Job Titles
1 6 (27.27%) Content Manager
2 5 (22.73%) E-Commerce Manager
3 4 (18.18%) Analyst
3 4 (18.18%) Designer
3 4 (18.18%) Web Analyst
3 4 (18.18%) Web Content Manager
3 4 (18.18%) Web Manager
4 3 (13.64%) Migration Manager
5 2 (9.09%) Content Editor
5 2 (9.09%) Deployment Analyst
5 2 (9.09%) Digital Content Manager
6 1 (4.55%) Coordinator
6 1 (4.55%) Developer
6 1 (4.55%) E-Commerce Designer
6 1 (4.55%) Senior Designer
6 1 (4.55%) Web Developer
Libraries, Frameworks & Software Standards
1 7 (31.82%) CSS
1 7 (31.82%) HTML
2 2 (9.09%) Web Services
Miscellaneous
1 4 (18.18%) Animation
1 4 (18.18%) Digital Media
1 4 (18.18%) Replication
2 3 (13.64%) User Experience
3 2 (9.09%) Blog
3 2 (9.09%) Copywriting
3 2 (9.09%) Mobile App
3 2 (9.09%) Social Media
Processes & Methodologies
1 17 (77.27%) E-Commerce
2 9 (40.91%) Digital Marketing
3 8 (36.36%) Migration
4 5 (22.73%) Project Management
5 4 (18.18%) Content Management
5 4 (18.18%) Matrix Organization
5 4 (18.18%) Pay per click
6 3 (13.64%) Analytics
7 2 (9.09%) Agile Software Development
7 2 (9.09%) Digital Content Management
7 2 (9.09%) Project Planning
7 2 (9.09%) Re-Platforming
8 1 (4.55%) Affiliate Network
8 1 (4.55%) Data Management
8 1 (4.55%) Prototyping
8 1 (4.55%) Web Development
8 1 (4.55%) Web Marketing
Programming Languages
1 2 (9.09%) JavaScript
Qualifications
1 1 (4.55%) A+ Certification
Quality Assurance & Compliance
1 3 (13.64%) SLA
Vendors
1 2 (9.09%) Google
1 2 (9.09%) Lotus
2 1 (4.55%) Adobe
2 1 (4.55%) Adthena
2 1 (4.55%) Microsoft
2 1 (4.55%) SAP