The table below looks at the statistics for SEO skills in IT contracts advertised for the Bracknell region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 28 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 25 24 25
Rank change year-on-year
-1 +1
Contract jobs citing SEO 13 8 8
As % of all contract IT jobs located in Bracknell 4.53% 3.36% 3.54%
As % of the Processes & Methodologies category 5.31% 4.00% 4.73%
Number of daily rates quoted 6 3 3
Median daily rate £253 £150 £400
Median daily rate % change year-on-year
+68.33% -62.50%
UK excluding London median daily rate £350 £250 £330
% change year-on-year
+40.00% -24.24%
Number of hourly rates quoted 4 0 0
Median hourly rate £15.50 - -
UK excluding London median hourly rate £16.25 £12.50 £43.25
% change year-on-year
+30.00% -71.09%
SEO
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Bracknell region.

Processes & Methodologies Category
Bracknell
Contract IT job ads with a match in the
Processes & Methodologies category
245 200 169
As % of all contract IT jobs located in Bracknell 85.37% 84.03% 74.78%
Number of daily rates quoted 113 90 86
Median daily rate £450 £400 £345
Median daily rate % change year-on-year
+12.50% +15.94%
90% offered a daily rate of more than £223 £173 £225
10% offered a daily rate of more than £525 £500 £433
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 34 16 8
Median hourly rate £12.50 £20.00 £11.25
Median hourly rate % change year-on-year
-37.50% +77.77%
90% offered a hourly rate of more than £11.20 £11.00 £10.00
10% offered a hourly rate of more than £18.50 £39.00 £13.00
UK excluding London median hourly rate £33.00 £30.00 £30.00
% change year-on-year
+10.00% -

SEO
Jobs Demand Trend in Bracknell

The demand trend of contract jobs across the Bracknell region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Bracknell

SEO
Daily Rate Trend in Bracknell

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Bracknell region.

SEO Daily Rate Trend in Bracknell

SEO
Daily Rate Histogram in Bracknell

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the Bracknell region over the 3 months to 28 May 2016.

SEO Daily Rate Histogram in Bracknell

SEO
Hourly Rate Trend in Bracknell

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Bracknell region.

SEO Hourly Rate Trend in Bracknell

SEO
Top 30 Related IT Skills in Bracknell

For the 6 months to 28 May 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Bracknell region with a requirement for SEO.

1 14 (73.68%) E-Commerce
1 14 (73.68%) Marketing
2 10 (52.63%) Digital Marketing
2 10 (52.63%) CMS
3 8 (42.11%) Analytics
4 7 (36.84%) Pay per click
4 7 (36.84%) Migration
4 7 (36.84%) Social Media
5 6 (31.58%) Content Management
6 5 (26.32%) Project Management
6 5 (26.32%) Magnolia
7 4 (21.05%) Line Management
7 4 (21.05%) Manufacturing
8 3 (15.79%) Drupal
8 3 (15.79%) Spanish Language
8 3 (15.79%) Online Marketing
9 2 (10.53%) Marketing Strategy
9 2 (10.53%) Customer Insight
9 2 (10.53%) Blog
9 2 (10.53%) Italian Language
9 2 (10.53%) Polish Language
9 2 (10.53%) Portuguese Language
9 2 (10.53%) Advertising
9 2 (10.53%) Replication
9 2 (10.53%) Google
9 2 (10.53%) Strategic Planning
9 2 (10.53%) Web Analytics
9 2 (10.53%) CSS
9 2 (10.53%) IBM Notes
9 2 (10.53%) Lotus

SEO
Top Related IT Skills in Bracknell by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (52.63%) CMS
2 5 (26.32%) Magnolia
3 3 (15.79%) Drupal
4 2 (10.53%) IBM Notes
5 1 (5.26%) WebSphere
Applications
1 2 (10.53%) MS Office
2 1 (5.26%) Adobe Illustrator
2 1 (5.26%) MS Excel
2 1 (5.26%) MS PowerPoint
2 1 (5.26%) Photoshop
Business Applications
1 1 (5.26%) Magento
Cloud Services
1 1 (5.26%) Google Analytics
Communications & Networking
1 1 (5.26%) FTP
Development Applications
1 1 (5.26%) Dreamweaver
1 1 (5.26%) Git (software)
General
1 14 (73.68%) Marketing
2 4 (21.05%) Manufacturing
3 3 (15.79%) Spanish Language
4 2 (10.53%) Advertising
4 2 (10.53%) Italian Language
4 2 (10.53%) Polish Language
4 2 (10.53%) Portuguese Language
5 1 (5.26%) Retail
Job Titles
1 5 (26.32%) Content Manager
2 4 (21.05%) E-Commerce Manager
2 4 (21.05%) Web Manager
3 3 (15.79%) Web Content Manager
4 2 (10.53%) Analyst
4 2 (10.53%) Content Editor
4 2 (10.53%) Digital Content Manager
4 2 (10.53%) Digital Executive
4 2 (10.53%) Digital Marketing Executive
4 2 (10.53%) Marketing Executive
4 2 (10.53%) Migration Manager
4 2 (10.53%) Web Analyst
5 1 (5.26%) Coordinator
5 1 (5.26%) Deployment Analyst
5 1 (5.26%) Developer
5 1 (5.26%) Digital Marketing Manager
5 1 (5.26%) Marketing Manager
5 1 (5.26%) Project Manager
5 1 (5.26%) Web Project Manager
Libraries, Frameworks & Software Standards
1 2 (10.53%) CSS
1 2 (10.53%) HTML
2 1 (5.26%) AngularJS
2 1 (5.26%) Dojo
2 1 (5.26%) HTML5
2 1 (5.26%) jQuery
2 1 (5.26%) LESS
2 1 (5.26%) Sass
Miscellaneous
1 7 (36.84%) Social Media
2 2 (10.53%) Blog
2 2 (10.53%) Digital Media
2 2 (10.53%) Mobile App
2 2 (10.53%) Replication
3 1 (5.26%) Computer Science
Processes & Methodologies
1 14 (73.68%) E-Commerce
2 10 (52.63%) Digital Marketing
3 8 (42.11%) Analytics
4 7 (36.84%) Migration
4 7 (36.84%) Pay per click
5 6 (31.58%) Content Management
6 5 (26.32%) Project Management
7 4 (21.05%) Line Management
8 3 (15.79%) Online Marketing
9 2 (10.53%) Customer Insight
9 2 (10.53%) Digital Content Management
9 2 (10.53%) Marketing Strategy
9 2 (10.53%) Re-Platforming
9 2 (10.53%) Strategic Planning
9 2 (10.53%) Web Analytics
10 1 (5.26%) Content Development
10 1 (5.26%) Data Management
10 1 (5.26%) Responsive Web Design
10 1 (5.26%) Social Media Marketing
10 1 (5.26%) Web Design
Programming Languages
1 1 (5.26%) JavaScript
Qualifications
1 1 (5.26%) A+ Certification
1 1 (5.26%) Degree
Vendors
1 2 (10.53%) Google
1 2 (10.53%) Lotus
2 1 (5.26%) Adobe
2 1 (5.26%) IBM
2 1 (5.26%) Microsoft
2 1 (5.26%) SAP