The first table below looks at the demand for SEO skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 29 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Berkshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
29 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 92 108 116
Rank change year-on-year
+16 +8
Contract jobs citing SEO 28 18 19
As % of all contract IT jobs located in Berkshire 1.12% 0.74% 0.60%
As % of the Processes & Methodologies category 1.52% 1.07% 0.92%
Number of daily rates quoted 12 14 6
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£300 £210 £278
Average daily rate % change year-on-year
+42.85% -24.32%
90% offered a daily rate of more than £225 £144 £225
10% offered a daily rate of more than £345 £259 £290
UK excluding London average daily rate £278 £290 £300
% change year-on-year
-4.31% -3.33%
Number of hourly rates quoted 2 0 0
Average hourly rate £77.75 - -
UK excluding London average hourly rate £40.50 £22.50 £17.25
% change year-on-year
+80.00% +30.43%
Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1839 1682 2073
As % of all contract IT jobs located in Berkshire 73.38% 68.93% 65.96%
Number of daily rates quoted 873 737 813
Average daily rate £375 £400 £375
Average daily rate % change year-on-year
-6.25% +6.66%
90% offered a daily rate of more than £240 £220 £240
10% offered a daily rate of more than £500 £520 £521
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 20 31 42
Average hourly rate £17.07 £30.00 £35.00
Average hourly rate % change year-on-year
-43.10% -14.28%
90% offered a hourly rate of more than £15.00 £14.50 £13.50
10% offered a hourly rate of more than £44.50 £37.50 £45.00
UK excluding London average hourly rate £26.50 £31.00 £32.00
% change year-on-year
-14.51% -3.12%
SEO
South East

SEO
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Berkshire

SEO
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Berkshire region.

SEO Daily Rate Trend in Berkshire

SEO
Daily Rate Histogram in Berkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the Berkshire region over the 3 months to 29 July 2014.

SEO Daily Rate Histogram in Berkshire

SEO
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Berkshire region.

SEO Hourly Rate Trend in Berkshire

SEO
Hourly Rate Histogram in Berkshire

This chart provides a histogram of hourly rates quoted in contract IT jobs citing SEO across the Berkshire region over the 3 months to 29 July 2014.

SEO Hourly Rate Histogram in Berkshire

SEO
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the Berkshire region over the 3 months to 29 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +16 7 £300 - 6
Maidenhead -3 7 £348 +85.33% 2
Newbury -4 2 - -
Slough - 2 £300 -
Wokingham - 2 £289 -
Ascot - - - -
Windsor - - - - 2
SEO
South East

SEO
Top 30 Related IT Skills in Berkshire

For the 6 months to 29 July 2014, IT contractor jobs across the Berkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 30 (63.83%) CMS
2 25 (53.19%) Marketing
3 24 (51.06%) HTML
3 24 (51.06%) Analytics
4 20 (42.55%) E-Commerce
5 18 (38.30%) Web Analytics
5 18 (38.30%) Content Management
6 16 (34.04%) Digital Marketing
7 14 (29.79%) Drupal
7 14 (29.79%) CSS
8 11 (23.40%) JavaScript
9 10 (21.28%) Project Management
9 10 (21.28%) Pay per click
9 10 (21.28%) Social Media
10 9 (19.15%) Mobile App
10 9 (19.15%) jQuery
10 9 (19.15%) Agile Software Development
11 8 (17.02%) Kanban
11 8 (17.02%) Email Marketing
11 8 (17.02%) Migration
11 8 (17.02%) Magnolia
12 7 (14.89%) HTML5
12 7 (14.89%) MVC
12 7 (14.89%) Adobe
12 7 (14.89%) German Language
12 7 (14.89%) Ajax
13 6 (12.77%) Retail
13 6 (12.77%) Microsoft
13 6 (12.77%) SharePoint
13 6 (12.77%) PHP

SEO
Top Related IT Skills in Berkshire by Category

For the 6 months to 29 July 2014, IT contractor jobs across the Berkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 30 (63.83%) CMS
2 14 (29.79%) Drupal
3 8 (17.02%) Magnolia
4 6 (12.77%) SharePoint
5 4 (8.51%) IBM Notes
5 4 (8.51%) Adobe CQ
6 3 (6.38%) IIS
6 3 (6.38%) Confluence
7 1 (2.13%) WebSphere
7 1 (2.13%) Tomcat
Applications
1 4 (8.51%) MS Office
1 4 (8.51%) MS Excel
2 3 (6.38%) Photoshop
3 2 (4.26%) MS Visio
3 2 (4.26%) MS PowerPoint
4 1 (2.13%) Spreadsheet
Business Applications
1 4 (8.51%) Google Analytics
2 3 (6.38%) WebTrends
2 3 (6.38%) Oracle CRM
Cloud Services
1 3 (6.38%) Microsoft Azure
Communications & Networking
1 3 (6.38%) DNS
2 2 (4.26%) Internet
3 1 (2.13%) Broadband
Database & Business Intelligence
1 2 (4.26%) MySQL
2 1 (2.13%) DB2
2 1 (2.13%) PostgreSQL
Development Applications
1 5 (10.64%) Visual Studio
2 3 (6.38%) Subversion
2 3 (6.38%) JIRA
3 2 (4.26%) Jasmine
4 1 (2.13%) JUnit
4 1 (2.13%) Eclipse
4 1 (2.13%) Git (software)
4 1 (2.13%) Team Foundation Server
General
1 25 (53.19%) Marketing
2 7 (14.89%) German Language
3 6 (12.77%) Retail
4 5 (10.64%) French Language
4 5 (10.64%) Pharmaceutical
5 4 (8.51%) Finance
6 3 (6.38%) Telecoms
6 3 (6.38%) Dutch Language
7 2 (4.26%) Automotive
8 1 (2.13%) Legal
8 1 (2.13%) Manufacturing
8 1 (2.13%) Advertising
8 1 (2.13%) Publishing
8 1 (2.13%) Czech Language
Job Titles
1 13 (27.66%) Developer
2 8 (17.02%) Digital Project Manager
2 8 (17.02%) Project Manager
3 5 (10.64%) Front-End Developer
3 5 (10.64%) Web Developer
4 4 (8.51%) IT Project Manager
4 4 (8.51%) Content Editor
5 3 (6.38%) Business Manager
5 3 (6.38%) Marketing Executive
5 3 (6.38%) Relationships Manager
5 3 (6.38%) Content Manager
5 3 (6.38%) Digital Marketing Executive
6 2 (4.26%) PPC Executive
6 2 (4.26%) PPC Manager
6 2 (4.26%) PPC Analyst
6 2 (4.26%) PPC Specialist
6 2 (4.26%) Copywriter
7 1 (2.13%) Deployment Analyst
7 1 (2.13%) Website Editor
7 1 (2.13%) Digital Marketing Manager
Libraries, Frameworks & Software Standards
1 24 (51.06%) HTML
2 14 (29.79%) CSS
3 9 (19.15%) jQuery
4 7 (14.89%) HTML5
4 7 (14.89%) Ajax
5 5 (10.64%) XML
5 5 (10.64%) .NET
6 4 (8.51%) ASP.NET
6 4 (8.51%) CSS3
7 3 (6.38%) Backbone.js
7 3 (6.38%) ASP.NET MVC
7 3 (6.38%) JSP
7 3 (6.38%) Web Services
7 3 (6.38%) .NET Framework
7 3 (6.38%) XSLT
7 3 (6.38%) Flash
8 2 (4.26%) XHTML
8 2 (4.26%) JSON
8 2 (4.26%) Modernizr
8 2 (4.26%) JSLint
Miscellaneous
1 10 (21.28%) Social Media
2 9 (19.15%) Mobile App
3 3 (6.38%) Open Source
3 3 (6.38%) Wiki
4 2 (4.26%) Smartphone
5 1 (2.13%) Copywriting
5 1 (2.13%) FMCG
5 1 (2.13%) Management Information System
5 1 (2.13%) iPad
5 1 (2.13%) Digital Media
Operating Systems
1 3 (6.38%) Windows
2 2 (4.26%) UNIX
Processes & Methodologies
1 24 (51.06%) Analytics
2 20 (42.55%) E-Commerce
3 18 (38.30%) Content Management
3 18 (38.30%) Web Analytics
4 16 (34.04%) Digital Marketing
5 10 (21.28%) Pay per click
5 10 (21.28%) Project Management
6 9 (19.15%) Agile Software Development
7 8 (17.02%) Migration
7 8 (17.02%) Kanban
7 8 (17.02%) Email Marketing
8 7 (14.89%) MVC
9 5 (10.64%) B2C
10 4 (8.51%) B2B
10 4 (8.51%) Online Marketing
10 4 (8.51%) Financial Analysis
10 4 (8.51%) Web Development
10 4 (8.51%) User Acceptance Testing
11 3 (6.38%) Marketing Strategy
11 3 (6.38%) Social Media Marketing
Programming Languages
1 11 (23.40%) JavaScript
2 6 (12.77%) PHP
3 5 (10.64%) Java
4 4 (8.51%) C#
5 2 (4.26%) SQL
6 1 (2.13%) Python
Qualifications
1 3 (6.38%) PMP
1 3 (6.38%) PMI Certification
2 1 (2.13%) ACCA
2 1 (2.13%) CIMA
2 1 (2.13%) Degree
Quality Assurance & Compliance
1 3 (6.38%) QA
Vendors
1 7 (14.89%) Adobe
2 6 (12.77%) Microsoft
3 4 (8.51%) Lotus
3 4 (8.51%) Omniture
3 4 (8.51%) Google
4 3 (6.38%) Salesforce.com
4 3 (6.38%) Oracle
5 2 (4.26%) FatWire
5 2 (4.26%) hybris
6 1 (2.13%) Akamai
6 1 (2.13%) Demandware
6 1 (2.13%) Twitter
6 1 (2.13%) ATG
Reading
Volt
Rate: £25000.00 - £28000.00 per annum
Posted: 3 days ago