The table below looks at the statistics for Web Analytics skills in IT contracts advertised for the Bracknell region. Included is a guide to the average contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 27 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 May 2015
Same period 2014 Same period 2013
Web Analytics
Rank 27 26 37
Rank change year-on-year
-1 +11
Contract jobs citing Web Analytics 5 6 3
As % of all contract IT jobs located in Bracknell 2.12% 2.65% 1.23%
As % of the Processes & Methodologies category 2.78% 3.68% 1.80%
Number of daily rates quoted 4 3 3
Average daily rate
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£211 £400 £400
Average daily rate % change year-on-year
-47.18% -
UK excluding London average daily rate £306 £395 £238
% change year-on-year
-22.46% +66.31%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £33.00 £20.50 -
% change year-on-year
+60.97% -
Web Analytics
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Bracknell region.

Processes & Methodologies Category
Bracknell
Contract IT job ads with a match in the
Processes & Methodologies category
180 163 167
As % of all contract IT jobs located in Bracknell 76.27% 72.12% 68.72%
Number of daily rates quoted 78 83 61
Average daily rate £400 £350 £400
Average daily rate % change year-on-year
+14.28% -12.50%
90% offered a daily rate of more than £210 £225 £171
10% offered a daily rate of more than £500 £438 £500
UK excluding London average daily rate £388 £375 £365
% change year-on-year
+3.33% +2.73%
Number of hourly rates quoted 16 7 14
Average hourly rate £18.75 £11.25 £17.50
Average hourly rate % change year-on-year
+66.66% -35.71%
90% offered a hourly rate of more than £11.00 £9.95 £14.50
10% offered a hourly rate of more than £39.00 £13.00 £37.50
UK excluding London average hourly rate £30.00 £30.00 £32.00
% change year-on-year
- -6.25%

Web Analytics
Jobs Demand Trend in Bracknell

This chart provides a 3-month moving total of IT contractor jobs citing Web Analytics across the Bracknell region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Bracknell

Web Analytics
Daily Rate Trend in Bracknell

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the Bracknell region.

Web Analytics Daily Rate Trend in Bracknell

Web Analytics
Top 21 Related IT Skills in Bracknell

For the 6 months to 27 May 2015, IT contractor jobs across the Bracknell region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics.

1 5 (100.00%) Analytics
1 5 (100.00%) Analytical Skills
2 3 (60.00%) Social Media
2 3 (60.00%) Adobe Analytics
2 3 (60.00%) Marketing
2 3 (60.00%) E-Commerce
3 2 (40.00%) Omniture
3 2 (40.00%) Google
3 2 (40.00%) Microsoft
3 2 (40.00%) Adobe
3 2 (40.00%) HTML
3 2 (40.00%) JavaScript
3 2 (40.00%) CSS
3 2 (40.00%) MS Excel
3 2 (40.00%) Google Analytics
3 2 (40.00%) Data Architecture
3 2 (40.00%) Online Marketing
4 1 (20.00%) Project Management
4 1 (20.00%) Automotive
4 1 (20.00%) Manufacturing
4 1 (20.00%) Content Management

Web Analytics
Top Related IT Skills in Bracknell by Category

For the 6 months to 27 May 2015, IT contractor jobs across the Bracknell region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Applications
1 2 (40.00%) MS Excel
Cloud Services
1 3 (60.00%) Adobe Analytics
2 2 (40.00%) Google Analytics
General
1 3 (60.00%) Marketing
2 1 (20.00%) Automotive
2 1 (20.00%) Manufacturing
Job Titles
1 3 (60.00%) Analyst
1 3 (60.00%) Data Analyst
2 1 (20.00%) Web Analyst
2 1 (20.00%) Junior Data Analyst
2 1 (20.00%) Junior Analyst
2 1 (20.00%) Junior
Libraries, Frameworks & Software Standards
1 2 (40.00%) HTML
1 2 (40.00%) CSS
Miscellaneous
1 5 (100.00%) Analytical Skills
2 3 (60.00%) Social Media
Processes & Methodologies
1 5 (100.00%) Analytics
2 3 (60.00%) E-Commerce
3 2 (40.00%) Data Architecture
3 2 (40.00%) Online Marketing
4 1 (20.00%) Project Management
4 1 (20.00%) Content Management
Programming Languages
1 2 (40.00%) JavaScript
Vendors
1 2 (40.00%) Microsoft
1 2 (40.00%) Adobe
1 2 (40.00%) Omniture
1 2 (40.00%) Google
Bracknell
Interquest - ITQ Financial - Tunbridge Wells
Rate: £150 - £165 per day + Flex
Posted: 27 days ago