The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Online Marketing
Rank 194 203 189
Rank change year-on-year
+9 -14
Contract jobs citing Online Marketing 2 5 3
As % of all contract IT jobs located in the City of London 0.039% 0.085% 0.053%
As % of the Processes & Methodologies category 0.050% 0.11% 0.070%
Number of daily rates quoted 2 1 2
Average daily rate
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£114 £125 £325
Average daily rate % change year-on-year
-9.00% -61.53%
UK excluding London average daily rate £365 £300 £263
% change year-on-year
+21.66% +14.28%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £20.00
Online Marketing
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4006 4577 4299
As % of all contract IT jobs located in the City of London 78.90% 77.39% 76.28%
Number of daily rates quoted 3133 3335 3287
Average daily rate £450 £450 £450
90% offered a daily rate of more than £323 £300 £315
10% offered a daily rate of more than £625 £625 £600
UK excluding London average daily rate £398 £375 £363
% change year-on-year
+6.00% +3.44%
Number of hourly rates quoted 30 48 74
Average hourly rate £22.25 £24.00 £35.00
Average hourly rate % change year-on-year
-7.29% -31.42%
90% offered a hourly rate of more than £12.50 £15.00 £14.60
10% offered a hourly rate of more than £45.50 £77.50 £135.00
UK excluding London average hourly rate £26.00 £27.50 £31.32
% change year-on-year
-5.45% -12.19%

Online Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the City of London

Online Marketing
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the City of London region.

Online Marketing Daily Rate Trend in the City of London

Online Marketing
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the City of London region.

Online Marketing Hourly Rate Trend in the City of London

Online Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 30 January 2015, IT contractor jobs across the City of London region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 4 (100.00%) Marketing
2 3 (75.00%) HTML
3 2 (50.00%) Finance
3 2 (50.00%) Advertising
3 2 (50.00%) Degree
3 2 (50.00%) Email Marketing
3 2 (50.00%) Social Media
4 1 (25.00%) iPad
4 1 (25.00%) Social Media Marketing
4 1 (25.00%) Analytics
4 1 (25.00%) Mobile Marketing
4 1 (25.00%) Adobe Creative Suite
4 1 (25.00%) Display Advertising
4 1 (25.00%) User Acceptance Testing
4 1 (25.00%) Time Management
4 1 (25.00%) Information Architecture
4 1 (25.00%) HTML5
4 1 (25.00%) Dutch Language
4 1 (25.00%) German Language
4 1 (25.00%) Google Analytics
4 1 (25.00%) CMS
4 1 (25.00%) Adobe Illustrator
4 1 (25.00%) InDesign
4 1 (25.00%) Banking
4 1 (25.00%) Content Management
4 1 (25.00%) Web Analytics
4 1 (25.00%) Google
4 1 (25.00%) JavaScript
4 1 (25.00%) Photoshop
4 1 (25.00%) Adobe

Online Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 30 January 2015, IT contractor jobs across the City of London region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (25.00%) CMS
1 1 (25.00%) TeamSite
Applications
1 1 (25.00%) Adobe Creative Suite
1 1 (25.00%) Adobe Illustrator
1 1 (25.00%) InDesign
1 1 (25.00%) Photoshop
Business Applications
1 1 (25.00%) Google Analytics
1 1 (25.00%) WebTrends
General
1 4 (100.00%) Marketing
2 2 (50.00%) Finance
2 2 (50.00%) Advertising
3 1 (25.00%) Dutch Language
3 1 (25.00%) German Language
3 1 (25.00%) Banking
Job Titles
1 1 (25.00%) Senior Analyst
1 1 (25.00%) Coordinator
1 1 (25.00%) Analyst
Libraries, Frameworks & Software Standards
1 3 (75.00%) HTML
2 1 (25.00%) HTML5
Miscellaneous
1 2 (50.00%) Social Media
2 1 (25.00%) iPad
Processes & Methodologies
1 2 (50.00%) Email Marketing
2 1 (25.00%) Social Media Marketing
2 1 (25.00%) Analytics
2 1 (25.00%) Mobile Marketing
2 1 (25.00%) Display Advertising
2 1 (25.00%) User Acceptance Testing
2 1 (25.00%) Time Management
2 1 (25.00%) Information Architecture
2 1 (25.00%) Content Management
2 1 (25.00%) Web Analytics
2 1 (25.00%) SEO
2 1 (25.00%) Workflow
Programming Languages
1 1 (25.00%) JavaScript
Qualifications
1 2 (50.00%) Degree
Vendors
1 1 (25.00%) Google
1 1 (25.00%) Adobe
City of London
Real Staffing
Rate: £192 per day + competitive
Posted: 20 days ago