The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Coventry region. Included is a guide to the contractor rates offered in IT contracts that have cited Social Media over the 3 months to 3 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
3 Dec 2016
Same period 2015 Same period 2014
Social Media
Rank 51 39 34
Rank change year-on-year
-12 -5
Contract jobs citing Social Media 7 5 5
As % of all contract IT jobs located in Coventry 1.40% 1.32% 1.68%
As % of the Miscellaneous category 4.52% 4.81% 6.02%
Number of daily rates quoted 5 5 2
Median daily rate £424 £650 £238
Median daily rate % change year-on-year
-34.76% +173.68%
90% offered a daily rate of more than £300 £650 £228
10% offered a daily rate of more than £445 £730 £248
UK excluding London median daily rate £403 £400 £344
% change year-on-year
+0.62% +16.36%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £32.23 £15.00 £17.50
% change year-on-year
+114.83% -14.28%
Social Media
West Midlands

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Coventry region.

Miscellaneous Category
Coventry
Contract IT job ads with a match in the
Miscellaneous category
155 104 83
As % of all contract IT jobs located in Coventry 31.00% 27.44% 27.95%
Number of daily rates quoted 127 66 40
Median daily rate £420 £395 £363
Median daily rate % change year-on-year
+6.32% +8.96%
90% offered a daily rate of more than £310 £150 £225
10% offered a daily rate of more than £550 £650 £515
UK excluding London median daily rate £377 £385 £363
% change year-on-year
-2.14% +6.20%
Number of hourly rates quoted 3 12 8
Median hourly rate £11.99 £16.00 £28.50
Median hourly rate % change year-on-year
-25.06% -43.85%
90% offered a hourly rate of more than £11.60 £9.75 £16.85
10% offered a hourly rate of more than £14.40 £37.20 £35.50
UK excluding London median hourly rate £18.75 £19.50 £16.84
% change year-on-year
-3.84% +15.79%

Social Media
Jobs Demand Trend in Coventry

The demand trend of contract jobs across the Coventry region citing Social Media as a proportion of all IT contracts with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in Coventry

Social Media
Daily Rate Trend in Coventry

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Coventry region.

Social Media Daily Rate Trend in Coventry

Social Media
Daily Rate Histogram in Coventry

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the Coventry region over the 3 months to 3 December 2016.

Social Media Daily Rate Histogram in Coventry

Social Media
Hourly Rate Trend in Coventry

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the Coventry region.

Social Media Hourly Rate Trend in Coventry

Social Media
Top 27 Related IT Skills in Coventry

For the 6 months to 3 December 2016, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Coventry region with a requirement for Social Media.

1 6 (75.00%) Project Management
1 6 (75.00%) Marketing
2 5 (62.50%) Change Management
2 5 (62.50%) Stakeholder Management
3 4 (50.00%) Scrum
3 4 (50.00%) Agile Software Development
3 4 (50.00%) PRINCE2
3 4 (50.00%) MS Visio
3 4 (50.00%) Adobe
3 4 (50.00%) BPR
3 4 (50.00%) MS PowerPoint
3 4 (50.00%) Psychology
3 4 (50.00%) Usability Testing
3 4 (50.00%) Kanban
3 4 (50.00%) Balsamiq Mockups
3 4 (50.00%) Axure RP
3 4 (50.00%) Adobe Creative Suite
4 3 (37.50%) User Experience
5 2 (25.00%) Infographics
6 1 (12.50%) Security Cleared
6 1 (12.50%) Microsoft Azure
6 1 (12.50%) Copywriting
6 1 (12.50%) Digital Marketing
6 1 (12.50%) Direct Marketing
6 1 (12.50%) Finance
6 1 (12.50%) PRINCE2 Certification
6 1 (12.50%) Intranet

Social Media
Top Related IT Skills in Coventry by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 4 (50.00%) Adobe Creative Suite
1 4 (50.00%) MS PowerPoint
1 4 (50.00%) MS Visio
Cloud Services
1 1 (12.50%) Microsoft Azure
Communications & Networking
1 1 (12.50%) Intranet
Development Applications
1 4 (50.00%) Axure RP
1 4 (50.00%) Balsamiq Mockups
General
1 6 (75.00%) Marketing
2 1 (12.50%) Finance
Job Titles
1 2 (25.00%) User Researcher
2 1 (12.50%) Campaign Manager
2 1 (12.50%) Project Officer
2 1 (12.50%) Social Media Specialist
Miscellaneous
1 4 (50.00%) Psychology
2 3 (37.50%) User Experience
3 1 (12.50%) Copywriting
Processes & Methodologies
1 6 (75.00%) Project Management
2 5 (62.50%) Change Management
2 5 (62.50%) Stakeholder Management
3 4 (50.00%) Agile Software Development
3 4 (50.00%) BPR
3 4 (50.00%) Kanban
3 4 (50.00%) PRINCE2
3 4 (50.00%) Scrum
3 4 (50.00%) Usability Testing
4 2 (25.00%) Infographics
5 1 (12.50%) Digital Marketing
5 1 (12.50%) Direct Marketing
Qualifications
1 1 (12.50%) PRINCE2 Certification
1 1 (12.50%) Security Cleared
Vendors
1 4 (50.00%) Adobe