Social Media Contracts in the West Midlands

Social Media
England > West Midlands

The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in the West Midlands. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 6 months to 27 April 2024 with a comparison to the same period over the previous 2 years.

6 months to
27 Apr 2024
Same period 2023 Same period 2022
Rank 100 131 166
Rank change year-on-year +31 +35 -38
Contract jobs citing Social Media 9 8 10
As % of all contract jobs advertised in the West Midlands 0.47% 0.34% 0.28%
As % of the Miscellaneous category 1.40% 1.05% 1.00%
Number of daily rates quoted 5 6 7
10th Percentile £303 £344 £118
25th Percentile £525 £375 £167
Median daily rate (50th Percentile) £600 £400 £275
Median % change year-on-year +50.00% +45.45% -46.99%
75th Percentile £650 £438 £294
90th Percentile - £449 £345
England median daily rate £288 £375 £375
% change year-on-year -23.33% - +6.01%
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £13.00 - -
Median hourly rate £14.00 - -
75th Percentile £15.00 - -
90th Percentile - - -
England median hourly rate £38.25 £29.75 £49.50
% change year-on-year +28.57% -39.90% +52.31%

All Generic Skills
West Midlands

Social Media is in the General and Transferable Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the West Midlands with a requirement for generic IT skills.

Contract vacancies with a requirement for generic IT skills 641 765 1,004
As % of all contract IT jobs advertised in the West Midlands 33.30% 32.14% 28.24%
Number of daily rates quoted 406 524 719
10th Percentile £304 £263 £255
25th Percentile £363 £405 £363
Median daily rate (50th Percentile) £504 £500 £475
Median % change year-on-year +0.70% +5.26% +12.76%
75th Percentile £632 £638 £586
90th Percentile £750 £700 £688
England median daily rate £550 £575 £550
% change year-on-year -4.35% +4.55% +10.00%
Number of hourly rates quoted 47 19 27
10th Percentile £10.42 £17.10 £12.00
25th Percentile £14.71 £17.99 £12.96
Median hourly rate £22.50 £24.00 £15.86
Median % change year-on-year -6.25% +51.32% -5.71%
75th Percentile £40.25 £52.50 £17.70
90th Percentile £58.75 £65.50 £19.38
England median hourly rate £30.00 £22.50 £26.98
% change year-on-year +33.33% -16.60% +1.24%

Social Media
Job Vacancy Trend in the West Midlands

Job postings citing Social Media as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Social Media in the West Midlands

Social Media
Contractor Daily Rate Trend in the West Midlands

3-month moving average daily rate quoted in jobs citing Social Media in the West Midlands.

Daily rate trend for Social Media in the West Midlands

Social Media
Daily Rate Histogram in the West Midlands

Daily rate distribution for jobs citing Social Media in the West Midlands over the 6 months to 27 April 2024.

Daily rate histogram for Social Media in the West Midlands

Social Media
Contractor Hourly Rate Trend in the West Midlands

3-month moving average hourly rates quoted in jobs citing Social Media in the West Midlands.

Hourly rate trend for Social Media in the West Midlands

Social Media
Contract Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the West Midlands region over the 6 months to 27 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
Warwickshire +9 5 £160 - 8
Staffordshire +7 1 £550 - 5
Social Media
England

Social Media
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (55.56%) CMS
2 2 (22.22%) Drupal
2 2 (22.22%) Umbraco
3 1 (11.11%) SharePoint
Applications
1 2 (22.22%) Photoshop
2 1 (11.11%) Adobe Creative Suite
2 1 (11.11%) Adobe Illustrator
2 1 (11.11%) Adobe Premiere
2 1 (11.11%) InDesign
Cloud Services
1 1 (11.11%) Discord
1 1 (11.11%) Google Analytics
1 1 (11.11%) Yammer
Communications & Networking
1 1 (11.11%) Intranet
General
1 6 (66.67%) Social Skills
2 5 (55.56%) Analytical Skills
2 5 (55.56%) Marketing
3 2 (22.22%) Games
4 1 (11.11%) Local Government
4 1 (11.11%) Public Sector
Job Titles
1 2 (22.22%) Consultant
1 2 (22.22%) E-Commerce Consultant
1 2 (22.22%) Web Consultant
2 1 (11.11%) Communications Manager
2 1 (11.11%) Coordinator
2 1 (11.11%) Designer
2 1 (11.11%) Graphic Designer
2 1 (11.11%) Head of Communications
2 1 (11.11%) Head of Strategy
2 1 (11.11%) Internal Communications Manager
2 1 (11.11%) Project Manager
2 1 (11.11%) Social Media Coordinator
2 1 (11.11%) Transformation Manager
2 1 (11.11%) Transformation Programme Manager
2 1 (11.11%) Transformation Project Manager
2 1 (11.11%) Web Manager
2 1 (11.11%) Web Programme Manager
2 1 (11.11%) Web Project Manager
Miscellaneous
1 4 (44.44%) Graphic Design
2 1 (11.11%) Legacy Systems
2 1 (11.11%) Mobile App
2 1 (11.11%) Video Editing
Processes & Methodologies
1 7 (77.78%) Analytics
2 4 (44.44%) Problem-Solving
2 4 (44.44%) SEO
3 3 (33.33%) Customer Service
4 2 (22.22%) Channel Management
4 2 (22.22%) Collaborative Working
4 2 (22.22%) Content Management
4 2 (22.22%) Content Strategy
4 2 (22.22%) Copywriting
4 2 (22.22%) Deadline-Driven
4 2 (22.22%) Digital Marketing
4 2 (22.22%) Digital Strategy
4 2 (22.22%) E-Commerce
4 2 (22.22%) Personalization
4 2 (22.22%) Social Media Management
4 2 (22.22%) Storytelling
4 2 (22.22%) Strategic Thinking
4 2 (22.22%) Thought Leadership
4 2 (22.22%) Web Analytics
4 2 (22.22%) Workshop Facilitation
Qualifications
1 1 (11.11%) Degree
Vendors
1 1 (11.11%) Adobe
1 1 (11.11%) Facebook
1 1 (11.11%) Google
1 1 (11.11%) Instagram
1 1 (11.11%) Microsoft
1 1 (11.11%) TikTok
1 1 (11.11%) YouTube