The first table below looks at the demand for knowledge and experience of Google products and/or services in IT contracts advertised for the Gloucestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google over the 3 months to 1 August 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors for the Gloucestershire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Google.

Location
3 months to
1 Aug 2014
Same period 2013 Same period 2012
Google
Rank 42 32 43
Rank change year-on-year
-10 +11
Contract jobs citing Google 7 1 6
As % of all contract IT jobs located in Gloucestershire 1.52% 0.42% 1.37%
As % of the Vendors category 3.14% 0.92% 3.37%
Number of daily rates quoted 5 1 4
Average daily rate
Keep up to 90%
of your Daily Rate
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£300 £215 £713
Average daily rate % change year-on-year
+39.53% -69.82%
90% offered a daily rate of more than £219 £215 £695
10% offered a daily rate of more than £360 £215 £725
UK excluding London average daily rate £325 £336 £285
% change year-on-year
-3.34% +17.98%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £16.00 £23.13 £27.06
% change year-on-year
-30.81% -14.54%
Vendors Category
Gloucestershire
Contract IT job ads with a match in the
Vendors category
223 109 178
As % of all contract IT jobs located in Gloucestershire 48.37% 45.42% 40.64%
Number of daily rates quoted 119 53 113
Average daily rate £375 £300 £380
Average daily rate % change year-on-year
+25.00% -21.05%
90% offered a daily rate of more than £220 £130 £290
10% offered a daily rate of more than £500 £450 £438
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 15 12 8
Average hourly rate £25.00 £13.50 £20.00
Average hourly rate % change year-on-year
+85.18% -32.50%
UK excluding London average hourly rate £17.50 £19.00 £19.50
% change year-on-year
-7.89% -2.56%
Google
South West

Google
Jobs Demand Trend in Gloucestershire

This chart provides a 3-month moving total of IT contractor jobs citing Google across the Gloucestershire region as a proportion of the total demand within the Vendors category.

Google Jobs Demand Trend in Gloucestershire

Google
Daily Rate Trend in Gloucestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google across the Gloucestershire region.

Google Daily Rate Trend in Gloucestershire

Google
Daily Rate Histogram in Gloucestershire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google across the Gloucestershire region over the 3 months to 1 August 2014.

Google Daily Rate Histogram in Gloucestershire

Google
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 1 August 2014, IT contractor jobs across the Gloucestershire region citing Google also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google.

1 6 (66.67%) Google Analytics
1 6 (66.67%) Analytics
2 4 (44.44%) Digital Media
2 4 (44.44%) Digital Marketing
2 4 (44.44%) Pay per click
2 4 (44.44%) Marketing
2 4 (44.44%) WebTrends
2 4 (44.44%) SEO
2 4 (44.44%) Finance
2 4 (44.44%) CMS
3 2 (22.22%) Splunk
3 2 (22.22%) Hyperic
4 1 (11.11%) Performance Monitoring
4 1 (11.11%) SharePoint 2013
4 1 (11.11%) Mobile App
4 1 (11.11%) PhoneGap
4 1 (11.11%) Google Apps
4 1 (11.11%) Office 365
4 1 (11.11%) VMware
4 1 (11.11%) Business Analysis
4 1 (11.11%) HTML
4 1 (11.11%) SQL Server
4 1 (11.11%) CSS
4 1 (11.11%) ITIL
4 1 (11.11%) Windows
4 1 (11.11%) SharePoint
4 1 (11.11%) MS Exchange
4 1 (11.11%) VoIP
4 1 (11.11%) IBM
4 1 (11.11%) Active Directory

Google
Top Related IT Skills in Gloucestershire by Category

For the 6 months to 1 August 2014, IT contractor jobs across the Gloucestershire region citing Google also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google. Up to 20 skills are shown per category.

Application Platforms
1 4 (44.44%) CMS
2 1 (11.11%) SharePoint 2013
2 1 (11.11%) SharePoint
2 1 (11.11%) MS Exchange
2 1 (11.11%) IBM Connections
Business Applications
1 6 (66.67%) Google Analytics
2 4 (44.44%) WebTrends
Cloud Services
1 1 (11.11%) Google Apps
1 1 (11.11%) Office 365
1 1 (11.11%) Amazon AWS
Communications & Networking
1 1 (11.11%) VoIP
Database & Business Intelligence
1 1 (11.11%) SQL Server
Development Applications
1 1 (11.11%) PhoneGap
General
1 4 (44.44%) Marketing
1 4 (44.44%) Finance
Job Titles
1 4 (44.44%) PPC Executive
1 4 (44.44%) PPC Specialist
1 4 (44.44%) PPC Manager
1 4 (44.44%) PPC Analyst
2 1 (11.11%) Network Support
2 1 (11.11%) Business Analyst
2 1 (11.11%) Developer
2 1 (11.11%) Analyst
2 1 (11.11%) Mobile Applications Developer
2 1 (11.11%) Mobile Developer
Libraries, Frameworks & Software Standards
1 1 (11.11%) HTML
1 1 (11.11%) CSS
1 1 (11.11%) CSS3
1 1 (11.11%) HTML5
Miscellaneous
1 4 (44.44%) Digital Media
2 1 (11.11%) Mobile App
2 1 (11.11%) Social Network
Operating Systems
1 1 (11.11%) Windows
1 1 (11.11%) Apple iOS
1 1 (11.11%) Android
Processes & Methodologies
1 6 (66.67%) Analytics
2 4 (44.44%) Digital Marketing
2 4 (44.44%) Pay per click
2 4 (44.44%) SEO
3 1 (11.11%) Performance Monitoring
3 1 (11.11%) Business Analysis
3 1 (11.11%) ITIL
System Software
1 1 (11.11%) Active Directory
1 1 (11.11%) Terminal Server
1 1 (11.11%) VMware ESXi
Systems Management
1 2 (22.22%) Hyperic
Vendors
1 2 (22.22%) Splunk
2 1 (11.11%) VMware
2 1 (11.11%) IBM