The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Gloucestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 10 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
10 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 31 48 36
Rank change year-on-year
+17 -12
Contract jobs citing Marketing 17 11 6
As % of all contract IT jobs located in Gloucestershire 3.74% 2.15% 1.97%
As % of the General category 11.97% 8.15% 5.26%
Number of daily rates quoted 16 6 4
Average daily rate £375 £388 £293
Average daily rate % change year-on-year
-3.22% +32.25%
90% offered a daily rate of more than £238 £305 £173
10% offered a daily rate of more than £438 £400 £399
UK excluding London average daily rate £363 £363 £350
% change year-on-year
- +3.57%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.00 £18.00 £15.50
% change year-on-year
+5.55% +16.12%
Marketing
South West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Gloucestershire region.

General Category
Gloucestershire
Contract IT job ads with a match in the
General category
142 135 114
As % of all contract IT jobs located in Gloucestershire 31.21% 26.42% 37.38%
Number of daily rates quoted 90 65 69
Average daily rate £408 £396 £405
Average daily rate % change year-on-year
+2.90% -2.22%
90% offered a daily rate of more than £300 £266 £280
10% offered a daily rate of more than £500 £463 £490
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 14 21 5
Average hourly rate £42.00 £40.50 £37.00
Average hourly rate % change year-on-year
+3.70% +9.45%
90% offered a hourly rate of more than £27.50 £35.40 £12.75
10% offered a hourly rate of more than £44.00 £44.50 £40.50
UK excluding London average hourly rate £33.66 £25.50 £23.00
% change year-on-year
+31.98% +10.86%

Marketing
Jobs Demand Trend in Gloucestershire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Gloucestershire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Gloucestershire

Marketing
Daily Rate Trend in Gloucestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Gloucestershire region.

Marketing Daily Rate Trend in Gloucestershire

Marketing
Daily Rate Histogram in Gloucestershire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Gloucestershire region over the 3 months to 10 February 2016.

Marketing Daily Rate Histogram in Gloucestershire

Marketing
Hourly Rate Trend in Gloucestershire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Gloucestershire region.

Marketing Hourly Rate Trend in Gloucestershire

Marketing
Contract Job Locations in Gloucestershire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Gloucestershire region over the 3 months to 10 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucester +13 8 £381 -4.87% 1
Cheltenham +9 3 £434 +8.43% 4
Marketing
South West

Marketing
Top 30 Related IT Skills in Gloucestershire

For the 6 months to 10 February 2016, IT contractor jobs across the Gloucestershire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 10 (45.45%) Finance
2 9 (40.91%) Digital Marketing
3 7 (31.82%) SAP Oil and Gas
3 7 (31.82%) Manufacturing
3 7 (31.82%) Programme Management
3 7 (31.82%) Agile Software Development
3 7 (31.82%) SAP
3 7 (31.82%) Business Intelligence
3 7 (31.82%) Electronics
3 7 (31.82%) Telecoms
4 5 (22.73%) Linux
5 4 (18.18%) E-Commerce
5 4 (18.18%) CSS
5 4 (18.18%) HTML
5 4 (18.18%) Java
5 4 (18.18%) Ruby
5 4 (18.18%) SDLC
6 3 (13.64%) Analytical Skills
6 3 (13.64%) Marketing Automation
6 3 (13.64%) Selenium
6 3 (13.64%) Test Automation
6 3 (13.64%) Product Management
6 3 (13.64%) WebDriver
6 3 (13.64%) REST
6 3 (13.64%) Automated Testing
6 3 (13.64%) Software Testing
6 3 (13.64%) Resource Management
6 3 (13.64%) Salesforce.com
6 3 (13.64%) JavaScript
6 3 (13.64%) SOAP

Marketing
Top Related IT Skills in Gloucestershire by Category

For the 6 months to 10 February 2016, IT contractor jobs across the Gloucestershire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (4.55%) SAS
1 1 (4.55%) WordPress
Business Applications
1 7 (31.82%) SAP Oil and Gas
Cloud Services
1 2 (9.09%) Amazon AWS
Communications & Networking
1 1 (4.55%) Skype
Database & Business Intelligence
1 1 (4.55%) Base SAS
1 1 (4.55%) SAS Enterprise Guide
1 1 (4.55%) SAS Enterprise Miner
Development Applications
1 3 (13.64%) Selenium
1 3 (13.64%) WebDriver
2 2 (9.09%) Atlassian Bamboo
3 1 (4.55%) Dreamweaver
3 1 (4.55%) Jenkins
3 1 (4.55%) JIRA
3 1 (4.55%) Maven
3 1 (4.55%) TeamCity
General
1 10 (45.45%) Finance
2 7 (31.82%) Electronics
2 7 (31.82%) Manufacturing
2 7 (31.82%) Telecoms
3 2 (9.09%) Banking
3 2 (9.09%) Retail
4 1 (4.55%) Advertising
4 1 (4.55%) Brand Awareness
Job Titles
1 4 (18.18%) Developer
1 4 (18.18%) Project Manager
2 3 (13.64%) Software Manager
2 3 (13.64%) Software Test Manager
2 3 (13.64%) Test Automation Manager
2 3 (13.64%) Test Manager
3 2 (9.09%) Analyst
3 2 (9.09%) Product Manager
3 2 (9.09%) Technical Leader
3 2 (9.09%) Web Developer
4 1 (4.55%) Applications Manager
4 1 (4.55%) Architect
4 1 (4.55%) Consultant
4 1 (4.55%) JavaScript Developer
4 1 (4.55%) Manual Tester
4 1 (4.55%) PHP Developer
4 1 (4.55%) Solutions Architect
4 1 (4.55%) Technical Manager
4 1 (4.55%) Technical Project Manager
4 1 (4.55%) Tester
Libraries, Frameworks & Software Standards
1 4 (18.18%) CSS
1 4 (18.18%) HTML
2 3 (13.64%) REST
2 3 (13.64%) SOAP
3 2 (9.09%) Web Services
4 1 (4.55%) jQuery
4 1 (4.55%) Mason
Miscellaneous
1 3 (13.64%) Analytical Skills
2 2 (9.09%) Data Structures
3 1 (4.55%) Algorithms
3 1 (4.55%) Copywriting
3 1 (4.55%) Fintech
3 1 (4.55%) Mobile App
3 1 (4.55%) New Media
3 1 (4.55%) Social Media
3 1 (4.55%) User Experience
3 1 (4.55%) W3C
Operating Systems
1 5 (22.73%) Linux
2 1 (4.55%) Amazon Linux
2 1 (4.55%) Apple iOS
2 1 (4.55%) CentOS
2 1 (4.55%) Red Hat Enterprise Linux
Processes & Methodologies
1 9 (40.91%) Digital Marketing
2 7 (31.82%) Agile Software Development
2 7 (31.82%) Business Intelligence
2 7 (31.82%) Programme Management
3 4 (18.18%) E-Commerce
3 4 (18.18%) SDLC
4 3 (13.64%) Automated Testing
4 3 (13.64%) Marketing Automation
4 3 (13.64%) Product Management
4 3 (13.64%) Resource Management
4 3 (13.64%) Software Testing
4 3 (13.64%) Test Automation
5 2 (9.09%) Data Architecture
5 2 (9.09%) ERP
5 2 (9.09%) Line Management
5 2 (9.09%) Logistics
5 2 (9.09%) Project Management
6 1 (4.55%) Linear Regression
6 1 (4.55%) Mentoring
6 1 (4.55%) Migration
Programming Languages
1 4 (18.18%) Java
1 4 (18.18%) Ruby
2 3 (13.64%) JavaScript
3 1 (4.55%) Bash Shell
3 1 (4.55%) PHP
3 1 (4.55%) SAS Macro
3 1 (4.55%) SQL
Qualifications
1 1 (4.55%) Degree
1 1 (4.55%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (4.55%) QA
1 1 (4.55%) WAI
Systems Management
1 1 (4.55%) Opscode Chef
Vendors
1 7 (31.82%) SAP
2 3 (13.64%) Salesforce.com
3 2 (9.09%) Red Hat
4 1 (4.55%) Adobe
4 1 (4.55%) MuleSoft
4 1 (4.55%) Salesforce Marketing Cloud