The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South West region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 48 53 73
Rank change year-on-year
+5 +20
Contract jobs citing Marketing 116 105 77
As % of all contract IT jobs located in the South West 3.80% 3.27% 2.52%
As % of the General category 12.89% 10.97% 7.53%
Number of daily rates quoted 103 88 60
Median daily rate £350 £384 £325
Median daily rate % change year-on-year
-8.79% +18.07%
90% offered a daily rate of more than £250 £245 £203
10% offered a daily rate of more than £475 £460 £425
UK excluding London median daily rate £375 £360 £350
% change year-on-year
+4.16% +2.85%
Number of hourly rates quoted 0 2 1
Median hourly rate - £26.25 £33.50
Median hourly rate % change year-on-year
- -21.64%
UK excluding London median hourly rate £17.00 £20.00 £22.00
% change year-on-year
-15.00% -9.09%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South West region.

General Category
South West
Contract IT job ads with a match in the
General category
900 957 1023
As % of all contract IT jobs located in the South West 29.51% 29.84% 33.44%
Number of daily rates quoted 656 660 682
Median daily rate £375 £400 £388
Median daily rate % change year-on-year
-6.25% +3.22%
90% offered a daily rate of more than £269 £275 £250
10% offered a daily rate of more than £500 £503 £505
UK excluding London median daily rate £400 £400 £385
% change year-on-year
- +3.89%
Number of hourly rates quoted 43 68 49
Median hourly rate £36.50 £38.00 £33.50
Median hourly rate % change year-on-year
-3.94% +13.43%
90% offered a hourly rate of more than £12.00 £14.00 £11.35
10% offered a hourly rate of more than £50.87 £55.00 £40.50
UK excluding London median hourly rate £20.50 £22.67 £22.00
% change year-on-year
-9.55% +3.02%

Marketing
Jobs Demand Trend in the South West

The demand trend of contract jobs across the South West region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South West

Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South West region.

Marketing Daily Rate Trend in the South West

Marketing
Daily Rate Histogram in the South West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South West region over the 3 months to 30 July 2016.

Marketing Daily Rate Histogram in the South West

Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South West region.

Marketing Hourly Rate Trend in the South West

Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South West region over the 3 months to 30 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol +7 54 £325 -10.95% 31
Wiltshire -5 13 £450 +20.00% 13
Gloucestershire -9 13 £406 -3.27% 15
Somerset +25 10 £390 +8.33% 5
Dorset -1 7 £369 +2.43% 4
Devon +7 2 - - 3
Marketing
England

Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 30 July 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South West region with a requirement for Marketing.

1 127 (66.84%) Finance
2 118 (62.11%) Digital Marketing
3 108 (56.84%) SAP
4 107 (56.32%) Business Intelligence
5 106 (55.79%) Telecoms
6 104 (54.74%) Electronics
6 104 (54.74%) Manufacturing
6 104 (54.74%) Programme Management
7 103 (54.21%) SAP Oil and Gas
8 42 (22.11%) Agile Software Development
9 36 (18.95%) SQL
10 30 (15.79%) MVC
11 28 (14.74%) Microsoft
12 27 (14.21%) HTML
12 27 (14.21%) JavaScript
12 27 (14.21%) CSS
13 25 (13.16%) Java
14 22 (11.58%) Scrum
15 21 (11.05%) JSON
15 21 (11.05%) Amazon AWS
16 20 (10.53%) Analytics
16 20 (10.53%) Oracle
16 20 (10.53%) .NET
16 20 (10.53%) SharePoint
17 19 (10.00%) Stakeholder Management
17 19 (10.00%) AngularJS
17 19 (10.00%) REST
17 19 (10.00%) jQuery
18 18 (9.47%) SOAP
18 18 (9.47%) XML

Marketing
Top Related IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (10.53%) SharePoint
2 11 (5.79%) Mule
3 10 (5.26%) SAS
4 9 (4.74%) Mule ESB
5 6 (3.16%) CMS
6 3 (1.58%) Apache
6 3 (1.58%) BizTalk Server
6 3 (1.58%) Drupal
6 3 (1.58%) SharePoint 2013
7 2 (1.05%) IBM Notes
7 2 (1.05%) Skype for Business
7 2 (1.05%) Umbraco
7 2 (1.05%) WordPress
8 1 (0.53%) Confluence
8 1 (0.53%) MQSeries
8 1 (0.53%) NetWeaver
8 1 (0.53%) nginx
8 1 (0.53%) OpenStack
8 1 (0.53%) Sitecore CMS
8 1 (0.53%) WebSphere
Applications
1 8 (4.21%) MS Office
2 3 (1.58%) MS Excel
2 3 (1.58%) MS PowerPoint
2 3 (1.58%) Photoshop
3 2 (1.05%) Adobe Creative Suite
3 2 (1.05%) Adobe Illustrator
3 2 (1.05%) MS Project
4 1 (0.53%) CATIA
4 1 (0.53%) Fireworks
4 1 (0.53%) Revit
4 1 (0.53%) Spreadsheet
Business Applications
1 103 (54.21%) SAP Oil and Gas
2 5 (2.63%) SAP CRM
3 4 (2.11%) SAP SD
3 4 (2.11%) WebTrends
4 2 (1.05%) Dynamics CRM
4 2 (1.05%) Unica
5 1 (0.53%) Eloqua
5 1 (0.53%) ENOVIA
5 1 (0.53%) Magento
5 1 (0.53%) Oracle Applications
5 1 (0.53%) Oracle EBS
5 1 (0.53%) Oracle Payroll
5 1 (0.53%) ResourceLink
5 1 (0.53%) SAP CO
5 1 (0.53%) SAP FI
5 1 (0.53%) SAP FI/CO
5 1 (0.53%) SAP hybris
5 1 (0.53%) SAP IS-U
5 1 (0.53%) SAP MM
5 1 (0.53%) SAP PM
Cloud Services
1 21 (11.05%) Amazon AWS
2 11 (5.79%) Amazon EC2
2 11 (5.79%) Virtual Private Cloud
3 6 (3.16%) Google Analytics
4 5 (2.63%) Office 365
5 2 (1.05%) Microsoft Azure
6 1 (0.53%) Google Tag Manager
6 1 (0.53%) SaaS
6 1 (0.53%) SmartFocus
Communications & Networking
1 10 (5.26%) Internet
2 5 (2.63%) TCP/IP
3 4 (2.11%) SSH
4 2 (1.05%) Firewall
4 2 (1.05%) HTTP
4 2 (1.05%) Skype
5 1 (0.53%) Bluetooth
5 1 (0.53%) DAB
5 1 (0.53%) DHCP
5 1 (0.53%) DNS
5 1 (0.53%) Extranet
5 1 (0.53%) Intranet
5 1 (0.53%) Network Security
5 1 (0.53%) NFC
5 1 (0.53%) OFDM
5 1 (0.53%) SAN
5 1 (0.53%) WAN
5 1 (0.53%) Wi-Fi
5 1 (0.53%) Wireless
Database & Business Intelligence
1 16 (8.42%) SQL Server
2 15 (7.89%) Oracle Database
3 6 (3.16%) MySQL
4 5 (2.63%) Big Data
5 4 (2.11%) SAP BW
6 2 (1.05%) Base SAS
6 2 (1.05%) BusinessObjects
6 2 (1.05%) Data Mining
6 2 (1.05%) Data Warehouse
6 2 (1.05%) Oracle Database 12c
7 1 (0.53%) IBM InfoSphere
7 1 (0.53%) Neo4j
7 1 (0.53%) Oracle Database 11g
7 1 (0.53%) OrientDB
7 1 (0.53%) QlikView
7 1 (0.53%) Relational Database
7 1 (0.53%) SAS Visual Analytics
7 1 (0.53%) Spotfire
7 1 (0.53%) SQL Server 2012
7 1 (0.53%) SQL Server Integration Services
Development Applications
1 13 (6.84%) Maven
1 13 (6.84%) Visual Studio
2 9 (4.74%) Jenkins
2 9 (4.74%) JIRA
3 6 (3.16%) Atlassian Bamboo
3 6 (3.16%) Cucumber
4 5 (2.63%) Team Foundation Server
5 4 (2.11%) Git (software)
5 4 (2.11%) Selenium
5 4 (2.11%) Zephyr
6 3 (1.58%) JUnit
6 3 (1.58%) Talend Open Studio
6 3 (1.58%) Travis CI
7 2 (1.05%) Bitbucket
7 2 (1.05%) Mockito
7 2 (1.05%) PhantomJS
8 1 (0.53%) Dreamweaver
8 1 (0.53%) EasyMock
8 1 (0.53%) Oracle APEX
8 1 (0.53%) WebDriver
General
1 127 (66.84%) Finance
2 106 (55.79%) Telecoms
3 104 (54.74%) Electronics
3 104 (54.74%) Manufacturing
4 15 (7.89%) Retail
5 9 (4.74%) Banking
6 8 (4.21%) Advertising
7 7 (3.68%) Automotive
8 6 (3.16%) Retail Banking
9 3 (1.58%) Publishing
10 1 (0.53%) Billing
10 1 (0.53%) Financial Institution
10 1 (0.53%) Games
Job Titles
1 61 (32.11%) Developer
2 52 (27.37%) Analyst
3 18 (9.47%) Java Developer
4 16 (8.42%) Business Analyst
5 14 (7.37%) C# Developer
5 14 (7.37%) Senior Developer
6 13 (6.84%) Software Developer
7 12 (6.32%) .NET Developer
7 12 (6.32%) Agile C# Developer
7 12 (6.32%) Agile Developer
7 12 (6.32%) ASP.NET Developer
7 12 (6.32%) ASP.NET MVC Developer
7 12 (6.32%) C# .NET Developer
7 12 (6.32%) C# ASP.NET Developer
7 12 (6.32%) C# Software Developer
8 11 (5.79%) .NET Software Developer
8 11 (5.79%) Agile .NET Developer
8 11 (5.79%) Senior Java Developer
9 10 (5.26%) Architect
9 10 (5.26%) Project Manager
Libraries, Frameworks & Software Standards
1 27 (14.21%) CSS
1 27 (14.21%) HTML
2 21 (11.05%) JSON
3 20 (10.53%) .NET
4 19 (10.00%) AngularJS
4 19 (10.00%) jQuery
4 19 (10.00%) REST
5 18 (9.47%) SOAP
5 18 (9.47%) XML
6 17 (8.95%) Twitter Bootstrap
7 16 (8.42%) Spring
8 13 (6.84%) ASP.NET
8 13 (6.84%) Hibernate
9 11 (5.79%) Apache Camel
9 11 (5.79%) ASP.NET MVC
9 11 (5.79%) JPA
9 11 (5.79%) Spring MVC
9 11 (5.79%) Web Services
10 10 (5.26%) WCF
11 9 (4.74%) Spring Integration
Miscellaneous
1 16 (8.42%) Analytical Skills
2 9 (4.74%) Social Media
2 9 (4.74%) User Experience
3 6 (3.16%) Digital Media
3 6 (3.16%) Online Banking
3 6 (3.16%) Reference Data
4 5 (2.63%) NHS
5 4 (2.11%) Data Structures
5 4 (2.11%) Health Informatics
5 4 (2.11%) Informatics
5 4 (2.11%) Mainframe
5 4 (2.11%) Mobile App
6 3 (1.58%) New Media
7 2 (1.05%) Client/Server
7 2 (1.05%) Credit Risk
7 2 (1.05%) Management Information System
7 2 (1.05%) Mathematics
7 2 (1.05%) Statistics
8 1 (0.53%) Copywriting
8 1 (0.53%) Replication
Operating Systems
1 15 (7.89%) Linux
2 8 (4.21%) Windows
3 4 (2.11%) Windows Server
4 3 (1.58%) Unix
4 3 (1.58%) Windows 10
4 3 (1.58%) Windows Server 2008
4 3 (1.58%) Windows Server 2012
5 2 (1.05%) zOS
6 1 (0.53%) Apple iOS
6 1 (0.53%) CentOS
6 1 (0.53%) Debian
6 1 (0.53%) Red Hat Enterprise Linux
6 1 (0.53%) Solaris
6 1 (0.53%) Windows 7
Processes & Methodologies
1 118 (62.11%) Digital Marketing
2 107 (56.32%) Business Intelligence
3 104 (54.74%) Programme Management
4 42 (22.11%) Agile Software Development
5 30 (15.79%) MVC
6 22 (11.58%) Scrum
7 20 (10.53%) Analytics
8 19 (10.00%) Stakeholder Management
9 18 (9.47%) Project Management
10 14 (7.37%) CRM
10 14 (7.37%) Migration
10 14 (7.37%) OO
11 12 (6.32%) ITIL
11 12 (6.32%) OOD
12 11 (5.79%) Data Management
12 11 (5.79%) Integration Testing
13 10 (5.26%) User Acceptance Testing
14 9 (4.74%) E-Commerce
14 9 (4.74%) Service Management
15 8 (4.21%) Service Delivery
Programming Languages
1 36 (18.95%) SQL
2 27 (14.21%) JavaScript
3 25 (13.16%) Java
4 17 (8.95%) C#
5 13 (6.84%) PHP
6 7 (3.68%) PL/SQL
7 6 (3.16%) Ruby
8 3 (1.58%) C++
8 3 (1.58%) PowerShell
8 3 (1.58%) Python
8 3 (1.58%) R
8 3 (1.58%) Shell Script
8 3 (1.58%) VBA
9 1 (0.53%) ActionScript
9 1 (0.53%) Assembly Language
9 1 (0.53%) C
9 1 (0.53%) MATLAB
9 1 (0.53%) Objective-C
9 1 (0.53%) Perl
9 1 (0.53%) VB.NET
Qualifications
1 15 (7.89%) Security Cleared
2 13 (6.84%) Degree
3 10 (5.26%) SC Cleared
4 5 (2.63%) DV Cleared
5 4 (2.11%) ISEB
5 4 (2.11%) ISTQB
6 3 (1.58%) ITIL Certification
7 2 (1.05%) CCIE
7 2 (1.05%) CCNP
7 2 (1.05%) Cisco Certification
8 1 (0.53%) MCSA
8 1 (0.53%) MCSD
8 1 (0.53%) MCSE
8 1 (0.53%) Microsoft Certification
8 1 (0.53%) PRINCE2 Certification
Quality Assurance & Compliance
1 4 (2.11%) QA
2 2 (1.05%) Data Quality
2 2 (1.05%) HL7
2 2 (1.05%) PCI DSS
2 2 (1.05%) SLA
System Software
1 4 (2.11%) Docker
2 3 (1.58%) Active Directory
3 2 (1.05%) ACF2
3 2 (1.05%) VMware ESX
4 1 (0.53%) Hyper-V
4 1 (0.53%) VMware Infrastructure
4 1 (0.53%) vSphere
4 1 (0.53%) Xen
Systems Management
1 3 (1.58%) Ansible
1 3 (1.58%) Opscode Chef
1 3 (1.58%) Puppet
2 2 (1.05%) QRadar
2 2 (1.05%) RSA Archer
2 2 (1.05%) zSecure
3 1 (0.53%) Microsoft Intune
3 1 (0.53%) Nagios
3 1 (0.53%) Oracle ZFS
3 1 (0.53%) SCCM
Vendors
1 108 (56.84%) SAP
2 28 (14.74%) Microsoft
3 20 (10.53%) Oracle
4 7 (3.68%) Google
5 6 (3.16%) VMware
6 4 (2.11%) HP
6 4 (2.11%) IBM
6 4 (2.11%) Omniture
6 4 (2.11%) Teradata
7 3 (1.58%) Adobe
7 3 (1.58%) Talend
7 3 (1.58%) Zend
8 2 (1.05%) CA
8 2 (1.05%) Cisco
8 2 (1.05%) hybris
8 2 (1.05%) Lotus
8 2 (1.05%) Red Hat
9 1 (0.53%) Citrix
9 1 (0.53%) Sitecore
9 1 (0.53%) Tableau
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