The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 1 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
1 Sep 2015
Same period 2014 Same period 2013
Marketing
Rank 59 68 56
Rank change year-on-year
+9 -12
Contract jobs citing Marketing 99 77 56
As % of all contract IT jobs located in the South West 2.92% 2.38% 2.53%
As % of the General category 8.87% 6.87% 7.78%
Number of daily rates quoted 79 57 44
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£375 £330 £365
Average daily rate % change year-on-year
+13.63% -9.58%
90% offered a daily rate of more than £228 £218 £275
10% offered a daily rate of more than £453 £450 £436
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 2 1 0
Average hourly rate £26.25 £33.50 -
Average hourly rate % change year-on-year
-21.64% -
UK excluding London average hourly rate £33.32 £21.62 £21.50
% change year-on-year
+54.15% +0.53%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South West region.

General Category
South West
Contract IT job ads with a match in the
General category
1116 1121 720
As % of all contract IT jobs located in the South West 32.91% 34.71% 32.54%
Number of daily rates quoted 749 737 477
Average daily rate £400 £397 £390
Average daily rate % change year-on-year
+0.81% +1.73%
90% offered a daily rate of more than £275 £265 £270
10% offered a daily rate of more than £522 £513 £535
UK excluding London average daily rate £400 £388 £385
% change year-on-year
+3.22% +0.64%
Number of hourly rates quoted 76 51 28
Average hourly rate £38.00 £34.50 £16.75
Average hourly rate % change year-on-year
+10.14% +105.97%
90% offered a hourly rate of more than £16.75 £11.00 £12.75
10% offered a hourly rate of more than £55.00 £40.79 £43.75
UK excluding London average hourly rate £27.50 £22.50 £22.50
% change year-on-year
+22.22% -

Marketing
Jobs Demand Trend in the South West

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the South West region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in the South West

Marketing
Daily Rate Trend in the South West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South West region.

Marketing Daily Rate Trend in the South West

Marketing
Daily Rate Histogram in the South West

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South West region over the 3 months to 1 September 2015.

Marketing Daily Rate Histogram in the South West

Marketing
Hourly Rate Trend in the South West

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South West region.

Marketing Hourly Rate Trend in the South West

Marketing
Hourly Rate Histogram in the South West

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South West region over the 3 months to 1 September 2015.

Marketing Hourly Rate Histogram in the South West

Marketing
Contract Job Locations in the South West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the South West region over the 3 months to 1 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol +5 39 £325 -7.14% 24
Gloucestershire 0 16 £420 +76.84% 13
Wiltshire -1 12 £381 +17.30% 6
Dorset +2 5 £380 +52.00% 5
Somerset -1 4 £365 +17.74% 5
Devon -3 2 £206 -49.69% 3
Avon - 1 - -
Marketing
England

Marketing
Top 30 Related IT Skills in the South West

For the 6 months to 1 September 2015, IT contractor jobs across the South West region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 134 (72.43%) Finance
2 103 (55.68%) Digital Marketing
3 96 (51.89%) SAP
4 94 (50.81%) Business Intelligence
4 94 (50.81%) Telecoms
4 94 (50.81%) Programme Management
5 93 (50.27%) Manufacturing
5 93 (50.27%) Electronics
5 93 (50.27%) SAP Oil and Gas
5 93 (50.27%) DTV
6 36 (19.46%) Agile Software Development
7 32 (17.30%) SQL
8 30 (16.22%) Project Management
9 27 (14.59%) User Experience
10 24 (12.97%) Java
11 23 (12.43%) Retail
12 21 (11.35%) E-Commerce
13 20 (10.81%) Analytics
14 17 (9.19%) .NET
14 17 (9.19%) Scrum
15 16 (8.65%) Web Services
16 15 (8.11%) CSS
16 15 (8.11%) HTML
16 15 (8.11%) Analytical Skills
17 14 (7.57%) Amazon AWS
17 14 (7.57%) CRM
18 13 (7.03%) SQL Server
18 13 (7.03%) C#
18 13 (7.03%) PRINCE2
18 13 (7.03%) MS Project

Marketing
Top Related IT Skills in the South West by Category

For the 6 months to 1 September 2015, IT contractor jobs across the South West region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (3.24%) Mule
2 5 (2.70%) SAS
3 4 (2.16%) Commerce Server
3 4 (2.16%) MS Exchange
3 4 (2.16%) WebSphere
4 3 (1.62%) SharePoint
5 2 (1.08%) IIS
5 2 (1.08%) CMS
5 2 (1.08%) WordPress
5 2 (1.08%) Node.js
5 2 (1.08%) SharePoint 2013
5 2 (1.08%) Mule ESB
6 1 (0.54%) Oracle SOA Suite
6 1 (0.54%) Adobe Experience Manager
6 1 (0.54%) Sitecore CMS
6 1 (0.54%) Drupal
6 1 (0.54%) GroupWise
6 1 (0.54%) IBM Notes
6 1 (0.54%) WebLogic
Applications
1 13 (7.03%) MS Project
2 10 (5.41%) MS Visio
3 6 (3.24%) MS Office
3 6 (3.24%) Photoshop
4 5 (2.70%) MS Excel
5 4 (2.16%) MS PowerPoint
6 3 (1.62%) Adobe Illustrator
7 2 (1.08%) SPSS
7 2 (1.08%) OmniGraffle
8 1 (0.54%) CINEMA 4D
8 1 (0.54%) Maya
8 1 (0.54%) 3ds Max
Business Applications
1 93 (50.27%) SAP Oil and Gas
2 2 (1.08%) Agresso
2 2 (1.08%) SAP CRM
3 1 (0.54%) SAP SD
3 1 (0.54%) Oracle CRM
3 1 (0.54%) Dynamics AX
3 1 (0.54%) Oracle BPM
Cloud Services
1 14 (7.57%) Amazon AWS
2 11 (5.95%) Google Analytics
3 3 (1.62%) Adobe Analytics
4 2 (1.08%) Virtual Private Cloud
4 2 (1.08%) Cloud Computing
4 2 (1.08%) Amazon EC2
5 1 (0.54%) SaaS
5 1 (0.54%) Google Apps
Communications & Networking
1 5 (2.70%) Internet
2 4 (2.16%) LAN
2 4 (2.16%) WAN
3 3 (1.62%) DHCP
3 3 (1.62%) DNS
4 2 (1.08%) WLAN
5 1 (0.54%) ADSL
5 1 (0.54%) SMS
5 1 (0.54%) Intranet
5 1 (0.54%) TCP/IP
5 1 (0.54%) Wireless
Database & Business Intelligence
1 13 (7.03%) SQL Server
2 4 (2.16%) SQL Server Reporting Services
2 4 (2.16%) MySQL
2 4 (2.16%) Big Data
3 3 (1.62%) NoSQL
3 3 (1.62%) MongoDB
3 3 (1.62%) PostgreSQL
3 3 (1.62%) Data Warehouse
4 2 (1.08%) Apache Cassandra
4 2 (1.08%) SQL Server 2008
4 2 (1.08%) Oracle Database
4 2 (1.08%) Relational Database
5 1 (0.54%) OLAP Cube
5 1 (0.54%) SQL Server 2012
5 1 (0.54%) SQL Server Integration Services
5 1 (0.54%) QlikView
5 1 (0.54%) Oracle Database 11g
5 1 (0.54%) SQL Server Analysis Services
5 1 (0.54%) RDBMS
5 1 (0.54%) Oracle Database 10g
Development Applications
1 9 (4.86%) Axure RP
2 6 (3.24%) Jenkins
2 6 (3.24%) Maven
3 4 (2.16%) Atlassian Bamboo
3 4 (2.16%) TeamCity
3 4 (2.16%) Git (software)
4 3 (1.62%) Visual Studio
5 2 (1.08%) JIRA
6 1 (0.54%) Selenium
6 1 (0.54%) Dreamweaver
6 1 (0.54%) WebDriver
6 1 (0.54%) SQL Server Management Studio (SSMS)
6 1 (0.54%) Rational DOORS
6 1 (0.54%) Rational Rhapsody
General
1 134 (72.43%) Finance
2 94 (50.81%) Telecoms
3 93 (50.27%) Manufacturing
3 93 (50.27%) Electronics
4 23 (12.43%) Retail
5 11 (5.95%) Banking
6 10 (5.41%) Games
7 5 (2.70%) Advertising
8 2 (1.08%) Retail Banking
9 1 (0.54%) Billing
9 1 (0.54%) Investment Banking
9 1 (0.54%) Publishing
9 1 (0.54%) Military
9 1 (0.54%) Back Office
Job Titles
1 50 (27.03%) Developer
2 41 (22.16%) Analyst
3 26 (14.05%) Project Manager
4 19 (10.27%) Business Analyst
5 18 (9.73%) Consultant
6 10 (5.41%) Designer
6 10 (5.41%) iOS Developer
7 8 (4.32%) Senior Developer
7 8 (4.32%) Data Analyst
7 8 (4.32%) Java Developer
8 7 (3.78%) User Experience Consultant
9 6 (3.24%) Senior Java Developer
10 5 (2.70%) Marketing Manager
10 5 (2.70%) Front-End Developer
10 5 (2.70%) .NET Developer
10 5 (2.70%) Digital Designer
10 5 (2.70%) Android Developer
11 4 (2.16%) C# .NET Developer
11 4 (2.16%) E-Commerce Business Analyst
11 4 (2.16%) DevOps Engineer
Libraries, Frameworks & Software Standards
1 17 (9.19%) .NET
2 16 (8.65%) Web Services
3 15 (8.11%) CSS
3 15 (8.11%) HTML
4 11 (5.95%) XML
4 11 (5.95%) JSON
5 9 (4.86%) Spring
5 9 (4.86%) jQuery
6 8 (4.32%) ASP.NET
7 7 (3.78%) REST
8 6 (3.24%) Hibernate
8 6 (3.24%) JPA
8 6 (3.24%) SOAP
8 6 (3.24%) Spring MVC
9 5 (2.70%) J2ME
9 5 (2.70%) HTML5
9 5 (2.70%) CSS3
9 5 (2.70%) Android SDK
10 4 (2.16%) ASP.NET MVC
10 4 (2.16%) Ajax
Miscellaneous
1 93 (50.27%) DTV
2 27 (14.59%) User Experience
3 15 (8.11%) Analytical Skills
4 9 (4.86%) Mobile App
4 9 (4.86%) NHS
5 5 (2.70%) iPhone
5 5 (2.70%) Management Information System
6 3 (1.62%) Social Media
6 3 (1.62%) Enterprise Cloud
6 3 (1.62%) FMCG
7 2 (1.08%) Data Centre
7 2 (1.08%) Digital Media
7 2 (1.08%) Visualisation
8 1 (0.54%) Augmented Reality
8 1 (0.54%) W3C
8 1 (0.54%) Informatics
8 1 (0.54%) Blog
8 1 (0.54%) Social Network
8 1 (0.54%) Data Extraction
8 1 (0.54%) Mobile Banking
Operating Systems
1 13 (7.03%) Apple iOS
2 10 (5.41%) Linux
3 8 (4.32%) Windows
4 7 (3.78%) Android
5 5 (2.70%) Red Hat Enterprise Linux
6 4 (2.16%) Amazon Linux
7 3 (1.62%) Windows 7
7 3 (1.62%) Windows Server 2012
7 3 (1.62%) Windows Server 2008
7 3 (1.62%) Windows Server 2003
8 2 (1.08%) CentOS
8 2 (1.08%) Fedora
9 1 (0.54%) Ubuntu
9 1 (0.54%) Debian
9 1 (0.54%) Solaris
9 1 (0.54%) UNIX
Processes & Methodologies
1 103 (55.68%) Digital Marketing
2 94 (50.81%) Programme Management
2 94 (50.81%) Business Intelligence
3 36 (19.46%) Agile Software Development
4 30 (16.22%) Project Management
5 21 (11.35%) E-Commerce
6 20 (10.81%) Analytics
7 17 (9.19%) Scrum
8 14 (7.57%) CRM
9 13 (7.03%) PRINCE2
9 13 (7.03%) Stakeholder Management
10 11 (5.95%) User Acceptance Testing
10 11 (5.95%) iOS Development
10 11 (5.95%) Waterfall
11 10 (5.41%) MVC
12 9 (4.86%) Data Analysis
12 9 (4.86%) Content Management
13 7 (3.78%) Logistics
13 7 (3.78%) Business Analysis
14 6 (3.24%) Integration Testing
Programming Languages
1 32 (17.30%) SQL
2 24 (12.97%) Java
3 13 (7.03%) C#
4 12 (6.49%) JavaScript
5 8 (4.32%) Objective-C
6 7 (3.78%) Ruby
7 6 (3.24%) Bash Shell
8 5 (2.70%) Apple Swift
8 5 (2.70%) T-SQL
8 5 (2.70%) PHP
9 4 (2.16%) Python
10 3 (1.62%) Perl
11 2 (1.08%) C
11 2 (1.08%) PL/SQL
11 2 (1.08%) VBA
12 1 (0.54%) R
12 1 (0.54%) Groovy
Qualifications
1 8 (4.32%) Degree
2 5 (2.70%) PRINCE2 Certification
3 4 (2.16%) Security Cleared
4 2 (1.08%) SC Cleared
5 1 (0.54%) ISEB
5 1 (0.54%) Oracle Certification
Quality Assurance & Compliance
1 4 (2.16%) SLA
1 4 (2.16%) QA
2 3 (1.62%) HL7
3 1 (0.54%) WAI
System Software
1 4 (2.16%) Active Directory
2 2 (1.08%) GPFS
2 2 (1.08%) Ceph
3 1 (0.54%) Terminal Services
3 1 (0.54%) Microsoft App-V
3 1 (0.54%) Hyper-V
Systems Management
1 5 (2.70%) Opscode Chef
2 2 (1.08%) Oracle ZFS
2 2 (1.08%) Tivoli Storage Manager
2 2 (1.08%) Puppet
Vendors
1 96 (51.89%) SAP
2 12 (6.49%) Google
3 11 (5.95%) Microsoft
4 8 (4.32%) Oracle
4 8 (4.32%) Tableau
5 7 (3.78%) Red Hat
6 6 (3.24%) Salesforce.com
6 6 (3.24%) Adobe
7 4 (2.16%) IBM
7 4 (2.16%) ATG
7 4 (2.16%) hybris
8 3 (1.62%) Omniture
9 2 (1.08%) Facebook
9 2 (1.08%) Twitter
9 2 (1.08%) Teradata
10 1 (0.54%) Civica
10 1 (0.54%) VMware
10 1 (0.54%) TIBCO
10 1 (0.54%) Apple
10 1 (0.54%) CODA
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