The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Hertfordshire region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 25 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
25 Sep 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 54 54 75
Rank change year-on-year
0 +21
Contract jobs citing Digital Marketing 8 7 2
As % of all contract IT jobs located in Hertfordshire 1.09% 0.93% 0.23%
As % of the Processes & Methodologies category 1.48% 1.26% 0.29%
Number of daily rates quoted 5 1 2
Median daily rate £220 £450 £375
Median daily rate % change year-on-year
-51.11% +20.00%
UK excluding London median daily rate £370 £365 £363
% change year-on-year
+1.36% +0.62%
Number of hourly rates quoted 3 0 0
Median hourly rate £16.00 - -
UK excluding London median hourly rate £32.40 £20.00 £44.73
% change year-on-year
+62.00% -55.28%
Digital Marketing
East of England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Hertfordshire region.

Processes & Methodologies Category
Hertfordshire
Contract IT job ads with a match in the
Processes & Methodologies category
541 554 690
As % of all contract IT jobs located in Hertfordshire 73.61% 73.87% 80.42%
Number of daily rates quoted 297 279 409
Median daily rate £375 £413 £400
Median daily rate % change year-on-year
-9.09% +3.12%
90% offered a daily rate of more than £250 £273 £225
10% offered a daily rate of more than £550 £600 £500
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 26 39 26
Median hourly rate £45.00 £21.53 £15.00
Median hourly rate % change year-on-year
+109.05% +43.50%
90% offered a hourly rate of more than £12.60 £9.00 £11.00
10% offered a hourly rate of more than £52.50 £70.00 £37.00
UK excluding London median hourly rate £32.50 £33.64 £26.25
% change year-on-year
-3.38% +28.15%

Digital Marketing
Jobs Demand Trend in Hertfordshire

The demand trend of contract jobs across the Hertfordshire region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Hertfordshire

Digital Marketing
Daily Rate Trend in Hertfordshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Hertfordshire region.

Digital Marketing Daily Rate Trend in Hertfordshire

Digital Marketing
Daily Rate Histogram in Hertfordshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the Hertfordshire region over the 3 months to 25 September 2016.

Digital Marketing Daily Rate Histogram in Hertfordshire

Digital Marketing
Hourly Rate Trend in Hertfordshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the Hertfordshire region.

Digital Marketing Hourly Rate Trend in Hertfordshire

Digital Marketing
Contract Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the Hertfordshire region over the 3 months to 25 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford -3 1 £220 -51.11%
Welwyn Garden City -5 1 £325 - 2
Digital Marketing
East of England

Digital Marketing
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 25 September 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Hertfordshire region with a requirement for Digital Marketing.

1 10 (100.00%) Marketing
2 5 (50.00%) Finance
3 4 (40.00%) Electronics
3 4 (40.00%) Telecoms
3 4 (40.00%) Project Management
3 4 (40.00%) Programme Management
3 4 (40.00%) SAP
3 4 (40.00%) Business Intelligence
3 4 (40.00%) NHS
3 4 (40.00%) SAP Oil and Gas
3 4 (40.00%) Manufacturing
3 4 (40.00%) Advertising
3 4 (40.00%) Social Media
4 3 (30.00%) Copywriting
4 3 (30.00%) Facebook
4 3 (30.00%) Twitter
4 3 (30.00%) Analytics
4 3 (30.00%) Degree
4 3 (30.00%) Legal
4 3 (30.00%) Content Development
4 3 (30.00%) Programmatic Advertising
5 2 (20.00%) Migration
5 2 (20.00%) QA
5 2 (20.00%) Digital Media
6 1 (10.00%) Change Control
6 1 (10.00%) DNN
6 1 (10.00%) Email Marketing
6 1 (10.00%) User Experience
6 1 (10.00%) OpenCart
6 1 (10.00%) Infographics

Digital Marketing
Top Related IT Skills in Hertfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (10.00%) CMS
1 1 (10.00%) Confluence
1 1 (10.00%) DNN
Business Applications
1 4 (40.00%) SAP Oil and Gas
2 1 (10.00%) Dynamics CRM
2 1 (10.00%) OpenCart
Communications & Networking
1 1 (10.00%) WAN
1 1 (10.00%) Wi-Fi
Development Applications
1 1 (10.00%) JIRA
General
1 10 (100.00%) Marketing
2 5 (50.00%) Finance
3 4 (40.00%) Advertising
3 4 (40.00%) Electronics
3 4 (40.00%) Manufacturing
3 4 (40.00%) Telecoms
4 3 (30.00%) Legal
5 1 (10.00%) Publishing
Job Titles
1 3 (30.00%) Analyst
1 3 (30.00%) Digital Executive
1 3 (30.00%) Digital Marketing Executive
1 3 (30.00%) Marketing Executive
2 2 (20.00%) Infrastructure Analyst
2 2 (20.00%) Project Manager
3 1 (10.00%) Business Analyst
3 1 (10.00%) Digital Project Manager
3 1 (10.00%) Infrastructure Business Analyst
3 1 (10.00%) Infrastructure Test Analyst
3 1 (10.00%) Lead Project Manager
3 1 (10.00%) Project Leader
3 1 (10.00%) Support Analyst
3 1 (10.00%) Technical Analyst
3 1 (10.00%) Technical Manager
3 1 (10.00%) Technical Project Leader
3 1 (10.00%) Technical Project Manager
3 1 (10.00%) Technical Support
3 1 (10.00%) Technical Support Analyst
3 1 (10.00%) Test Analyst
Libraries, Frameworks & Software Standards
1 1 (10.00%) .NET
1 1 (10.00%) RSS
Miscellaneous
1 4 (40.00%) NHS
1 4 (40.00%) Social Media
2 3 (30.00%) Copywriting
3 2 (20.00%) Digital Media
4 1 (10.00%) PMI
4 1 (10.00%) User Experience
Operating Systems
1 1 (10.00%) Windows Server
Processes & Methodologies
1 4 (40.00%) Business Intelligence
1 4 (40.00%) Programme Management
1 4 (40.00%) Project Management
2 3 (30.00%) Analytics
2 3 (30.00%) Content Development
2 3 (30.00%) Programmatic Advertising
3 2 (20.00%) Migration
4 1 (10.00%) Asset Management
4 1 (10.00%) Business Analysis
4 1 (10.00%) Change Control
4 1 (10.00%) CRM
4 1 (10.00%) Data Migration
4 1 (10.00%) Data Protection
4 1 (10.00%) E-Commerce
4 1 (10.00%) Email Marketing
4 1 (10.00%) Infographics
4 1 (10.00%) Infrastructure Transformation
4 1 (10.00%) PRINCE
4 1 (10.00%) SEO
4 1 (10.00%) Test Scripting
Programming Languages
1 1 (10.00%) SQL
Qualifications
1 3 (30.00%) Degree
2 1 (10.00%) PMI Certification
Quality Assurance & Compliance
1 2 (20.00%) QA
System Software
1 1 (10.00%) Hyper-V
1 1 (10.00%) VMware Infrastructure
Vendors
1 4 (40.00%) SAP
2 3 (30.00%) Facebook
2 3 (30.00%) Twitter
3 1 (10.00%) Google
3 1 (10.00%) Microsoft
3 1 (10.00%) VMware
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