The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Hertfordshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 54 33 34
Rank change year-on-year
-21 +1
Contract jobs citing Marketing 9 32 33
As % of all contract IT jobs located in Hertfordshire 1.37% 5.20% 4.31%
As % of the General category 3.54% 13.06% 8.73%
Number of daily rates quoted 5 16 20
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£325 £400 £343
Average daily rate % change year-on-year
-18.75% +16.78%
90% offered a daily rate of more than £255 £305 £124
10% offered a daily rate of more than £470 £450 £452
UK excluding London average daily rate £363 £350 £330
% change year-on-year
+3.57% +6.06%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £18.00 £15.50 £23.50
% change year-on-year
+16.12% -34.04%
Marketing
East of England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Hertfordshire region.

General Category
Hertfordshire
Contract IT job ads with a match in the
General category
254 245 378
As % of all contract IT jobs located in Hertfordshire 38.54% 39.84% 49.35%
Number of daily rates quoted 128 113 187
Average daily rate £390 £413 £375
Average daily rate % change year-on-year
-5.45% +10.00%
90% offered a daily rate of more than £263 £300 £215
10% offered a daily rate of more than £575 £533 £613
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 9 14 15
Average hourly rate £17.22 £31.00 £17.50
Average hourly rate % change year-on-year
-44.46% +77.14%
90% offered a hourly rate of more than £10.50 £12.70 £11.60
10% offered a hourly rate of more than £36.50 £37.50 £37.10
UK excluding London average hourly rate £26.25 £22.00 £25.00
% change year-on-year
+19.31% -12.00%

Marketing
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Hertfordshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Hertfordshire

Marketing
Daily Rate Trend in Hertfordshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Hertfordshire region.

Marketing Daily Rate Trend in Hertfordshire

Marketing
Daily Rate Histogram in Hertfordshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Hertfordshire region over the 3 months to 30 January 2015.

Marketing Daily Rate Histogram in Hertfordshire

Marketing
Hourly Rate Trend in Hertfordshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Hertfordshire region.

Marketing Hourly Rate Trend in Hertfordshire

Marketing
Contract Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Hertfordshire region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford -3 3 - - 1
Welwyn Garden City - 1 £325 -
Stevenage - 1 £550 - 1
Hemel Hempstead - - - - 1
Letchworth - - - -
Rickmansworth - - - -
Marketing
East of England

Marketing
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 30 January 2015, IT contractor jobs across the Hertfordshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 29 (50.88%) HTML
2 28 (49.12%) CSS
3 25 (43.86%) JavaScript
4 21 (36.84%) Agile Software Development
5 19 (33.33%) HTML5
6 17 (29.82%) BDD
6 17 (29.82%) User Experience
6 17 (29.82%) TDD
6 17 (29.82%) Retail
6 17 (29.82%) E-Commerce
7 14 (24.56%) Photoshop
7 14 (24.56%) Git (software)
8 13 (22.81%) Ant
8 13 (22.81%) Linux
8 13 (22.81%) Apache
8 13 (22.81%) Subversion
8 13 (22.81%) Unit Testing
9 12 (21.05%) Internet
9 12 (21.05%) Finance
9 12 (21.05%) CSS3
10 11 (19.30%) Java
10 11 (19.30%) Spring
11 10 (17.54%) Web Development
11 10 (17.54%) Analytical Skills
12 9 (15.79%) REST
12 9 (15.79%) SQL
13 8 (14.04%) OO
13 8 (14.04%) MVC
13 8 (14.04%) Scrum
13 8 (14.04%) Adobe Illustrator

Marketing
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 30 January 2015, IT contractor jobs across the Hertfordshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 13 (22.81%) Apache
2 7 (12.28%) Node.js
2 7 (12.28%) lighttpd
2 7 (12.28%) CMS
3 6 (10.53%) Tomcat
4 4 (7.02%) WebSphere
5 1 (1.75%) Kentico
5 1 (1.75%) Umbraco
5 1 (1.75%) SAS
5 1 (1.75%) WebSphere Application Server
5 1 (1.75%) IIS
Applications
1 14 (24.56%) Photoshop
2 8 (14.04%) Adobe Illustrator
3 3 (5.26%) Spreadsheet
4 2 (3.51%) Acrobat
5 1 (1.75%) SPSS
Cloud Services
1 1 (1.75%) SaaS
Communications & Networking
1 12 (21.05%) Internet
2 6 (10.53%) Intranet
3 5 (8.77%) Extranet
Database & Business Intelligence
1 8 (14.04%) NoSQL
2 7 (12.28%) Relational Database
2 7 (12.28%) MySQL
3 6 (10.53%) SQL Server
3 6 (10.53%) RDBMS
4 3 (5.26%) Couchbase
5 2 (3.51%) OLAP
6 1 (1.75%) PostgreSQL
6 1 (1.75%) Data Mining
Development Applications
1 14 (24.56%) Git (software)
2 13 (22.81%) Ant
2 13 (22.81%) Subversion
3 7 (12.28%) Grunt
4 6 (10.53%) JUnit
4 6 (10.53%) Eclipse
4 6 (10.53%) IntelliJ
4 6 (10.53%) Selenium
4 6 (10.53%) Maven
4 6 (10.53%) Mockito
5 3 (5.26%) Jenkins
5 3 (5.26%) SpecFlow
5 3 (5.26%) Axure RP
5 3 (5.26%) Team Foundation Server
6 1 (1.75%) Jasmine
General
1 17 (29.82%) Retail
2 12 (21.05%) Finance
3 7 (12.28%) Advertising
4 6 (10.53%) Legal
5 3 (5.26%) Manufacturing
6 1 (1.75%) Billing
6 1 (1.75%) Telecoms
6 1 (1.75%) Aerospace
Job Titles
1 26 (45.61%) Developer
2 10 (17.54%) Designer
3 8 (14.04%) Senior Developer
3 8 (14.04%) Front-End Developer
3 8 (14.04%) Senior Front-End Developer
4 7 (12.28%) Java Developer
5 6 (10.53%) Digital Designer
6 5 (8.77%) Web Developer
7 4 (7.02%) Analyst
8 3 (5.26%) Senior UX Designer
8 3 (5.26%) Senior Designer
8 3 (5.26%) UX Designer
8 3 (5.26%) Lead Developer
9 2 (3.51%) Architect
9 2 (3.51%) Business Analyst
9 2 (3.51%) Senior Analyst
9 2 (3.51%) Interface Designer
9 2 (3.51%) .NET Developer
9 2 (3.51%) Change Manager
9 2 (3.51%) Data Analyst
Libraries, Frameworks & Software Standards
1 29 (50.88%) HTML
2 28 (49.12%) CSS
3 19 (33.33%) HTML5
4 12 (21.05%) CSS3
5 11 (19.30%) Spring
6 9 (15.79%) REST
7 7 (12.28%) Ajax
8 6 (10.53%) JDBC
8 6 (10.53%) JSP
8 6 (10.53%) SOAP
8 6 (10.53%) Web Services
8 6 (10.53%) XML
8 6 (10.53%) JSON
8 6 (10.53%) jQuery
9 5 (8.77%) .NET
10 4 (7.02%) WCF
11 3 (5.26%) Twitter Bootstrap
12 2 (3.51%) ASP.NET
13 1 (1.75%) Ember.js
13 1 (1.75%) Semantic HTML
Miscellaneous
1 17 (29.82%) User Experience
2 10 (17.54%) Analytical Skills
3 7 (12.28%) Open Source
4 3 (5.26%) Mobile App
5 2 (3.51%) FMCG
6 1 (1.75%) Digital Media
6 1 (1.75%) Smartphone
6 1 (1.75%) W3C
Operating Systems
1 13 (22.81%) Linux
2 6 (10.53%) UNIX
3 1 (1.75%) Windows
Processes & Methodologies
1 21 (36.84%) Agile Software Development
2 17 (29.82%) BDD
2 17 (29.82%) TDD
2 17 (29.82%) E-Commerce
3 13 (22.81%) Unit Testing
4 10 (17.54%) Web Development
5 8 (14.04%) OO
5 8 (14.04%) MVC
5 8 (14.04%) Scrum
5 8 (14.04%) Responsive Web Design
6 7 (12.28%) Web Design
7 6 (10.53%) Performance Testing
7 6 (10.53%) Waterfall
8 5 (8.77%) SEO
9 4 (7.02%) Campaign Management
9 4 (7.02%) Analytics
10 3 (5.26%) Online Marketing
10 3 (5.26%) Continuous Integration
10 3 (5.26%) Performance Management
10 3 (5.26%) Automated Testing
Programming Languages
1 25 (43.86%) JavaScript
2 11 (19.30%) Java
3 9 (15.79%) SQL
4 5 (8.77%) C#
5 2 (3.51%) PHP
6 1 (1.75%) Ruby
6 1 (1.75%) VB
6 1 (1.75%) VBA
Qualifications
1 4 (7.02%) Degree
2 1 (1.75%) SC Cleared
2 1 (1.75%) Security Cleared
Quality Assurance & Compliance
1 2 (3.51%) SLA
1 2 (3.51%) QA
Vendors
1 6 (10.53%) IBM
2 3 (5.26%) Endeca
3 2 (3.51%) Adobe
3 2 (3.51%) Unica
4 1 (1.75%) Venda
4 1 (1.75%) EPiServer
4 1 (1.75%) Sitecore
4 1 (1.75%) ATG
4 1 (1.75%) Salesforce.com
4 1 (1.75%) Microsoft
4 1 (1.75%) Primavera