The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Maidenhead region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 6 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
6 May 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 14 21 17
Rank change year-on-year
+7 -4
Contract jobs citing Digital Marketing 5 1 7
As % of all contract IT jobs located in Maidenhead 3.85% 0.93% 5.65%
As % of the Processes & Methodologies category 4.63% 1.19% 7.61%
Number of daily rates quoted 0 1 4
Median daily rate - £190 £193
Median daily rate % change year-on-year
- -1.29%
UK excluding London median daily rate £369 £350 £325
% change year-on-year
+5.35% +7.69%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £16.50 £18.00 £19.31
% change year-on-year
-8.33% -6.75%
Digital Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Maidenhead region.

Processes & Methodologies Category
Maidenhead
Contract IT job ads with a match in the
Processes & Methodologies category
108 84 92
As % of all contract IT jobs located in Maidenhead 83.08% 78.50% 74.19%
Number of daily rates quoted 40 49 35
Median daily rate £375 £356 £333
Median daily rate % change year-on-year
+5.26% +7.14%
90% offered a daily rate of more than £270 £220 £190
10% offered a daily rate of more than £455 £550 £400
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 2 0 5
Median hourly rate £14.00 - £24.50
UK excluding London median hourly rate £36.00 £30.00 £30.50
% change year-on-year
+20.00% -1.63%

Digital Marketing
Jobs Demand Trend in Maidenhead

The demand trend of contract jobs across the Maidenhead region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Maidenhead

Digital Marketing
Daily Rate Trend in Maidenhead

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Maidenhead region.

Digital Marketing Daily Rate Trend in Maidenhead

Digital Marketing
Hourly Rate Trend in Maidenhead

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the Maidenhead region.

Digital Marketing Hourly Rate Trend in Maidenhead

Digital Marketing
Top 15 Related IT Skills in Maidenhead

For the 6 months to 6 May 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Maidenhead region with a requirement for Digital Marketing.

1 10 (100.00%) Marketing
2 5 (50.00%) SmartFocus
2 5 (50.00%) Email Marketing
2 5 (50.00%) Salesforce Marketing Cloud
3 4 (40.00%) Marketo
3 4 (40.00%) Adobe Campaign
4 1 (10.00%) Google Analytics
4 1 (10.00%) Marketing Strategy
4 1 (10.00%) Analytics
4 1 (10.00%) HTML
4 1 (10.00%) Microsoft
4 1 (10.00%) Project Management
4 1 (10.00%) Google
4 1 (10.00%) AdWords
4 1 (10.00%) Analytical Skills

Digital Marketing
Top Related IT Skills in Maidenhead by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 4 (40.00%) Adobe Campaign
Cloud Services
1 5 (50.00%) SmartFocus
2 1 (10.00%) AdWords
2 1 (10.00%) Google Analytics
General
1 10 (100.00%) Marketing
Job Titles
1 5 (50.00%) Digital Executive
1 5 (50.00%) Digital Marketing Executive
1 5 (50.00%) Marketing Executive
1 5 (50.00%) Online Marketing Executive
2 4 (40.00%) Campaign Manager
2 4 (40.00%) Email Campaign Manager
Libraries, Frameworks & Software Standards
1 1 (10.00%) HTML
Miscellaneous
1 1 (10.00%) Analytical Skills
Processes & Methodologies
1 5 (50.00%) Email Marketing
2 1 (10.00%) Analytics
2 1 (10.00%) Marketing Strategy
2 1 (10.00%) Project Management
Vendors
1 5 (50.00%) Salesforce Marketing Cloud
2 4 (40.00%) Marketo
3 1 (10.00%) Google
3 1 (10.00%) Microsoft