The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the Maidenhead region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Maidenhead region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketing
Rank 14 8 6
Rank change year-on-year
-6 -2
Contract jobs citing Marketing 11 10 10
As % of all contract IT jobs located in Maidenhead 8.94% 13.70% 14.08%
As % of the General category 14.86% 31.25% 23.26%
Number of daily rates quoted 3 5 0
Average daily rate £195 £263 -
Average daily rate % change year-on-year
-25.71% -
UK excluding London average daily rate £350 £330 £340
% change year-on-year
+6.06% -2.94%
Number of hourly rates quoted 0 4 0
Average hourly rate - £25.50 -
UK excluding London average hourly rate £22.00 £17.33 £17.00
% change year-on-year
+26.98% +1.91%
General Category
Maidenhead
Contract IT job ads with a match in the
General category
74 32 43
As % of all contract IT jobs located in Maidenhead 60.16% 43.84% 60.56%
Number of daily rates quoted 28 12 6
Average daily rate £333 £350 £250
Average daily rate % change year-on-year
-5.00% +40.00%
90% offered a daily rate of more than £243 £200 £105
10% offered a daily rate of more than £400 £525 £410
UK excluding London average daily rate £380 £375 £375
% change year-on-year
+1.33% -
Number of hourly rates quoted 5 6 1
Average hourly rate £21.75 £24.00 £20.00
Average hourly rate % change year-on-year
-9.37% +20.00%
UK excluding London average hourly rate £25.00 £27.00 £25.00
% change year-on-year
-7.40% +8.00%
Marketing
Berkshire

Marketing
Jobs Demand Trend in Maidenhead

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Maidenhead region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Maidenhead

Marketing
Daily Rate Trend in Maidenhead

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Maidenhead region.

Marketing Daily Rate Trend in Maidenhead

Marketing
Daily Rate Histogram in Maidenhead

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Maidenhead region over the 3 months to 18 April 2014.

Marketing Daily Rate Histogram in Maidenhead

Marketing
Hourly Rate Trend in Maidenhead

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Maidenhead region.

Marketing Hourly Rate Trend in Maidenhead

Marketing
Top 30 Related IT Skills in Maidenhead

For the 6 months to 18 April 2014, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 6 (28.57%) Project Management
2 5 (23.81%) Stakeholder Management
2 5 (23.81%) CRM
2 5 (23.81%) Digital Marketing
3 4 (19.05%) Adobe
4 3 (14.29%) Finance
4 3 (14.29%) HTML
4 3 (14.29%) Degree
4 3 (14.29%) Telecoms
4 3 (14.29%) Social Media
4 3 (14.29%) Analytics
5 2 (9.52%) Twitter Bootstrap
5 2 (9.52%) Mobile App
5 2 (9.52%) Social Media Monitoring
5 2 (9.52%) Apple iOS
5 2 (9.52%) Continuous Improvement
5 2 (9.52%) Facebook
5 2 (9.52%) Twitter
5 2 (9.52%) jQuery
5 2 (9.52%) SEO
5 2 (9.52%) Omniture
5 2 (9.52%) Google
5 2 (9.52%) Agile Software Development
5 2 (9.52%) Blog
5 2 (9.52%) Google Analytics
5 2 (9.52%) JavaScript
5 2 (9.52%) CSS
5 2 (9.52%) E-Commerce
6 1 (4.76%) Management Information System
6 1 (4.76%) MVC

Marketing
Top Related IT Skills in Maidenhead by Category

For the 6 months to 18 April 2014, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (4.76%) CMS
1 1 (4.76%) Documentum
1 1 (4.76%) SharePoint
1 1 (4.76%) Confluence
Applications
1 1 (4.76%) Photoshop
1 1 (4.76%) MS PowerPoint
Business Applications
1 2 (9.52%) Google Analytics
Communications & Networking
1 1 (4.76%) Broadband
Database & Business Intelligence
1 1 (4.76%) MySQL
1 1 (4.76%) Relational Database
Development Applications
1 1 (4.76%) Subversion
1 1 (4.76%) JIRA
1 1 (4.76%) Git (software)
1 1 (4.76%) Mercurial
1 1 (4.76%) Balsamiq Mockups
1 1 (4.76%) Axure RP
General
1 3 (14.29%) Finance
1 3 (14.29%) Telecoms
2 1 (4.76%) Advertising
2 1 (4.76%) Publishing
2 1 (4.76%) Games
2 1 (4.76%) Retail
Job Titles
1 5 (23.81%) Analyst
2 4 (19.05%) Project Manager
3 3 (14.29%) Marketing Manager
4 2 (9.52%) Campaign Manager
4 2 (9.52%) Technical Manager
4 2 (9.52%) Web Analyst
4 2 (9.52%) Web Test Analyst
4 2 (9.52%) Business Analyst
4 2 (9.52%) Test Analyst
4 2 (9.52%) Technical Project Manager
5 1 (4.76%) Commercial Manager
5 1 (4.76%) Developer
5 1 (4.76%) UI Designer
5 1 (4.76%) Digital Marketing Manager
5 1 (4.76%) Marketing Campaign Manager
5 1 (4.76%) JavaScript Developer
5 1 (4.76%) HTML Developer
5 1 (4.76%) Performance Manager
5 1 (4.76%) UI Developer
5 1 (4.76%) Digital Project Manager
Libraries, Frameworks & Software Standards
1 3 (14.29%) HTML
2 2 (9.52%) Twitter Bootstrap
2 2 (9.52%) jQuery
2 2 (9.52%) CSS
3 1 (4.76%) LAMP
3 1 (4.76%) XML-RPC
3 1 (4.76%) XML
3 1 (4.76%) ATL
3 1 (4.76%) JSON
3 1 (4.76%) Ajax
3 1 (4.76%) MooTools
3 1 (4.76%) WAMP
3 1 (4.76%) LESS
3 1 (4.76%) HTML5
Miscellaneous
1 3 (14.29%) Social Media
2 2 (9.52%) Mobile App
2 2 (9.52%) Blog
3 1 (4.76%) Management Information System
3 1 (4.76%) RIA
3 1 (4.76%) Mathematics
3 1 (4.76%) Statistics
3 1 (4.76%) Economics
3 1 (4.76%) FMCG
3 1 (4.76%) Digital Media
Operating Systems
1 2 (9.52%) Apple iOS
Processes & Methodologies
1 6 (28.57%) Project Management
2 5 (23.81%) Stakeholder Management
2 5 (23.81%) CRM
2 5 (23.81%) Digital Marketing
3 3 (14.29%) Analytics
4 2 (9.52%) Social Media Monitoring
4 2 (9.52%) Continuous Improvement
4 2 (9.52%) SEO
4 2 (9.52%) Agile Software Development
4 2 (9.52%) E-Commerce
5 1 (4.76%) MVC
5 1 (4.76%) Validation
5 1 (4.76%) Scrum
5 1 (4.76%) Web Design
5 1 (4.76%) Data Modelling
5 1 (4.76%) SOA
5 1 (4.76%) Benchmarking
5 1 (4.76%) PRINCE2
5 1 (4.76%) UML
5 1 (4.76%) Email Marketing
Programming Languages
1 2 (9.52%) JavaScript
2 1 (4.76%) PHP
2 1 (4.76%) SQL
Qualifications
1 3 (14.29%) Degree
Quality Assurance & Compliance
1 1 (4.76%) GxP
1 1 (4.76%) QA
Vendors
1 4 (19.05%) Adobe
2 2 (9.52%) Facebook
2 2 (9.52%) Twitter
2 2 (9.52%) Omniture
2 2 (9.52%) Google
3 1 (4.76%) Progress