The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Maidenhead region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 21 17 6
Rank change year-on-year
-4 -11
Contract jobs citing Marketing 1 10 6
As % of all contract IT jobs located in Maidenhead 0.99% 7.46% 12.50%
As % of the General category 1.43% 20.83% 24.00%
Number of daily rates quoted 0 3 1
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- £413 £180
Average daily rate % change year-on-year
- +129.16%
UK excluding London average daily rate £363 £350 £330
% change year-on-year
+3.57% +6.06%
Number of hourly rates quoted 0 0 4
Average hourly rate - - £25.50
UK excluding London average hourly rate £18.00 £15.50 £23.50
% change year-on-year
+16.12% -34.04%
Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Maidenhead region.

General Category
Maidenhead
Contract IT job ads with a match in the
General category
70 48 25
As % of all contract IT jobs located in Maidenhead 69.31% 35.82% 52.08%
Number of daily rates quoted 33 19 6
Average daily rate £299 £400 £300
Average daily rate % change year-on-year
-25.25% +33.33%
90% offered a daily rate of more than £213 £232 £240
10% offered a daily rate of more than £470 £504 £329
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 0 1 4
Average hourly rate - £17.50 £25.50
Average hourly rate % change year-on-year
- -31.37%
UK excluding London average hourly rate £26.25 £22.00 £25.00
% change year-on-year
+19.31% -12.00%

Marketing
Jobs Demand Trend in Maidenhead

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Maidenhead region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Maidenhead

Marketing
Daily Rate Trend in Maidenhead

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Maidenhead region.

Marketing Daily Rate Trend in Maidenhead

Marketing
Hourly Rate Trend in Maidenhead

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Maidenhead region.

Marketing Hourly Rate Trend in Maidenhead

Marketing
Top 30 Related IT Skills in Maidenhead

For the 6 months to 30 January 2015, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 10 (52.63%) Analytics
2 9 (47.37%) Google
2 9 (47.37%) Google Analytics
3 7 (36.84%) Digital Marketing
3 7 (36.84%) Adobe
4 6 (31.58%) WebTrends
4 6 (31.58%) E-Commerce
4 6 (31.58%) CMS
4 6 (31.58%) Agile Software Development
4 6 (31.58%) Web Analytics
4 6 (31.58%) Omniture
4 6 (31.58%) Email Marketing
4 6 (31.58%) Marketing Management
4 6 (31.58%) Optimost
5 5 (26.32%) Kanban
5 5 (26.32%) Drupal
5 5 (26.32%) SEO
5 5 (26.32%) Analytical Skills
6 4 (21.05%) Project Management
6 4 (21.05%) HTML
6 4 (21.05%) Coremetrics
7 3 (15.79%) Pharmaceutical
7 3 (15.79%) CRM
7 3 (15.79%) Microsoft
7 3 (15.79%) ExactTarget
7 3 (15.79%) Continuous Improvement
7 3 (15.79%) Marketing Strategy
7 3 (15.79%) Social Media
7 3 (15.79%) SmartFocus
8 2 (10.53%) Marketing Analytics

Marketing
Top Related IT Skills in Maidenhead by Category

For the 6 months to 30 January 2015, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 6 (31.58%) CMS
2 5 (26.32%) Drupal
3 2 (10.53%) Confluence
4 1 (5.26%) WordPress
4 1 (5.26%) Joomla!
4 1 (5.26%) Apache
Applications
1 1 (5.26%) MS PowerPoint
1 1 (5.26%) MS Excel
Business Applications
1 9 (47.37%) Google Analytics
2 6 (31.58%) WebTrends
2 6 (31.58%) Optimost
Cloud Services
1 1 (5.26%) SaaS
Database & Business Intelligence
1 1 (5.26%) MySQL
1 1 (5.26%) Relational Database
1 1 (5.26%) MongoDB
Development Applications
1 2 (10.53%) JIRA
2 1 (5.26%) Git (software)
2 1 (5.26%) Subversion
General
1 3 (15.79%) Pharmaceutical
2 2 (10.53%) Finance
3 1 (5.26%) Telecoms
Job Titles
1 5 (26.32%) Digital Project Manager
1 5 (26.32%) Project Manager
2 3 (15.79%) CRM Manager
2 3 (15.79%) Email Specialist
3 2 (10.53%) Web Analytics Manager
3 2 (10.53%) IT Project Manager
3 2 (10.53%) Web Manager
4 1 (5.26%) Campaign Manager
4 1 (5.26%) Agile Project Manager
4 1 (5.26%) PHP Developer
4 1 (5.26%) Developer
4 1 (5.26%) Campaign Specialist
Libraries, Frameworks & Software Standards
1 4 (21.05%) HTML
2 1 (5.26%) HTML5
2 1 (5.26%) CodeIgniter
2 1 (5.26%) jQuery
2 1 (5.26%) XML-RPC
2 1 (5.26%) Ajax
2 1 (5.26%) CSS
2 1 (5.26%) SOAP
2 1 (5.26%) XML
2 1 (5.26%) Flash
2 1 (5.26%) RSS
2 1 (5.26%) Yii
2 1 (5.26%) Twitter Bootstrap
Miscellaneous
1 5 (26.32%) Analytical Skills
2 3 (15.79%) Social Media
3 2 (10.53%) Open Source
4 1 (5.26%) FMCG
4 1 (5.26%) User Experience
Operating Systems
1 1 (5.26%) Android
1 1 (5.26%) Apple iOS
Processes & Methodologies
1 10 (52.63%) Analytics
2 7 (36.84%) Digital Marketing
3 6 (31.58%) E-Commerce
3 6 (31.58%) Agile Software Development
3 6 (31.58%) Web Analytics
3 6 (31.58%) Email Marketing
3 6 (31.58%) Marketing Management
4 5 (26.32%) Kanban
4 5 (26.32%) SEO
5 4 (21.05%) Project Management
6 3 (15.79%) CRM
6 3 (15.79%) Continuous Improvement
6 3 (15.79%) Marketing Strategy
7 2 (10.53%) Marketing Analytics
7 2 (10.53%) Campaign Management
7 2 (10.53%) Direct Marketing
7 2 (10.53%) Multivariate Testing
8 1 (5.26%) Test Scripting
8 1 (5.26%) Migration
8 1 (5.26%) Stakeholder Management
Programming Languages
1 1 (5.26%) PHP5
1 1 (5.26%) PHP4
1 1 (5.26%) JavaScript
1 1 (5.26%) PHP
1 1 (5.26%) ActionScript
Qualifications
1 1 (5.26%) Degree
1 1 (5.26%) CIMA
1 1 (5.26%) ACCA
Quality Assurance & Compliance
1 1 (5.26%) QA
Systems Management
1 1 (5.26%) cPanel
Vendors
1 9 (47.37%) Google
2 7 (36.84%) Adobe
3 6 (31.58%) Omniture
4 4 (21.05%) Coremetrics
5 3 (15.79%) Microsoft
5 3 (15.79%) ExactTarget
5 3 (15.79%) SmartFocus
6 1 (5.26%) Rackspace