The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Maidenhead region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 August 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Aug 2015
Same period 2014 Same period 2013
Marketing
Rank 13 10 9
Rank change year-on-year
-3 -1
Contract jobs citing Marketing 4 12 8
As % of all contract IT jobs located in Maidenhead 4.40% 12.50% 10.53%
As % of the General category 13.79% 25.00% 22.86%
Number of daily rates quoted 3 6 5
Average daily rate
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of your Daily Rate
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£175 £319 £240
Average daily rate % change year-on-year
-45.09% +32.81%
90% offered a daily rate of more than £165 £233 £205
10% offered a daily rate of more than £291 £354 £285
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £33.00 £21.62 £21.50
% change year-on-year
+52.67% +0.53%
Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Maidenhead region.

General Category
Maidenhead
Contract IT job ads with a match in the
General category
29 48 35
As % of all contract IT jobs located in Maidenhead 31.87% 50.00% 46.05%
Number of daily rates quoted 13 14 20
Average daily rate £320 £338 £300
Average daily rate % change year-on-year
-5.18% +12.50%
90% offered a daily rate of more than £185 £247 £125
10% offered a daily rate of more than £500 £375 £465
UK excluding London average daily rate £400 £388 £385
% change year-on-year
+3.22% +0.64%
Number of hourly rates quoted 1 1 1
Average hourly rate £30.00 £42.50 £45.00
Average hourly rate % change year-on-year
-29.41% -5.55%
UK excluding London average hourly rate £25.83 £22.50 £22.47
% change year-on-year
+14.80% +0.15%

Marketing
Jobs Demand Trend in Maidenhead

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Maidenhead region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Maidenhead

Marketing
Daily Rate Trend in Maidenhead

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Maidenhead region.

Marketing Daily Rate Trend in Maidenhead

Marketing
Daily Rate Histogram in Maidenhead

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Maidenhead region over the 3 months to 28 August 2015.

Marketing Daily Rate Histogram in Maidenhead

Marketing
Hourly Rate Trend in Maidenhead

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Maidenhead region.

Marketing Hourly Rate Trend in Maidenhead

Marketing
Top 30 Related IT Skills in Maidenhead

For the 6 months to 28 August 2015, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 4 (36.36%) Project Management
1 4 (36.36%) Finance
1 4 (36.36%) Digital Marketing
1 4 (36.36%) Google Analytics
1 4 (36.36%) Analytics
1 4 (36.36%) Analytical Skills
2 3 (27.27%) Telecoms
2 3 (27.27%) Agile Software Development
2 3 (27.27%) Google
2 3 (27.27%) Project Planning
2 3 (27.27%) HTML
3 2 (18.18%) Pharmaceutical
3 2 (18.18%) E-Commerce
3 2 (18.18%) Microsoft
3 2 (18.18%) Degree
3 2 (18.18%) Stakeholder Management
3 2 (18.18%) Email Marketing
3 2 (18.18%) ExactTarget
3 2 (18.18%) Marketing Strategy
3 2 (18.18%) SmartFocus
4 1 (9.09%) 4G
4 1 (9.09%) Adobe Analytics
4 1 (9.09%) Hitwise
4 1 (9.09%) Open Source
4 1 (9.09%) Confluence
4 1 (9.09%) Social Media
4 1 (9.09%) Waterfall
4 1 (9.09%) Product Management
4 1 (9.09%) Visualisation
4 1 (9.09%) Kanban

Marketing
Top Related IT Skills in Maidenhead by Category

For the 6 months to 28 August 2015, IT contractor jobs across the Maidenhead region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (9.09%) CMS
1 1 (9.09%) Drupal
1 1 (9.09%) Confluence
Business Applications
1 1 (9.09%) WebTrends
Cloud Services
1 4 (36.36%) Google Analytics
2 2 (18.18%) SmartFocus
3 1 (9.09%) Adobe Analytics
Communications & Networking
1 1 (9.09%) Broadband
1 1 (9.09%) 3G
1 1 (9.09%) LTE
1 1 (9.09%) 4G
1 1 (9.09%) VoLTE
Database & Business Intelligence
1 1 (9.09%) Data Mining
Development Applications
1 1 (9.09%) JIRA
General
1 4 (36.36%) Finance
2 3 (27.27%) Telecoms
3 2 (18.18%) Pharmaceutical
4 1 (9.09%) Legal
Job Titles
1 5 (45.45%) Project Manager
2 2 (18.18%) Analyst
2 2 (18.18%) Marketing Manager
2 2 (18.18%) Marketing Campaign Manager
2 2 (18.18%) Digital Project Manager
2 2 (18.18%) Campaign Manager
3 1 (9.09%) Digital Account Manager
3 1 (9.09%) Email Marketing Manager
3 1 (9.09%) Lead Product Manager
3 1 (9.09%) PMO Manager
3 1 (9.09%) Account Manager
3 1 (9.09%) Product Manager
Libraries, Frameworks & Software Standards
1 3 (27.27%) HTML
Miscellaneous
1 4 (36.36%) Analytical Skills
2 1 (9.09%) EPoS
2 1 (9.09%) Management Information System
2 1 (9.09%) FMCG
2 1 (9.09%) Visualisation
2 1 (9.09%) Social Media
2 1 (9.09%) Digital Media
Processes & Methodologies
1 4 (36.36%) Project Management
1 4 (36.36%) Digital Marketing
1 4 (36.36%) Analytics
2 3 (27.27%) Project Planning
2 3 (27.27%) Agile Software Development
3 2 (18.18%) Stakeholder Management
3 2 (18.18%) E-Commerce
3 2 (18.18%) Marketing Strategy
3 2 (18.18%) Email Marketing
4 1 (9.09%) Customer Analytics
4 1 (9.09%) Agile Project Management
4 1 (9.09%) Release Management
4 1 (9.09%) Kanban
4 1 (9.09%) Product Management
4 1 (9.09%) Open Source
4 1 (9.09%) Waterfall
4 1 (9.09%) Data Modelling
4 1 (9.09%) SEO
4 1 (9.09%) Migration
4 1 (9.09%) ITIL
Qualifications
1 2 (18.18%) Degree
2 1 (9.09%) ITIL Certification
Vendors
1 3 (27.27%) Google
2 2 (18.18%) Microsoft
2 2 (18.18%) ExactTarget
3 1 (9.09%) Adobe
3 1 (9.09%) Hitwise