The table below looks at the prevalence of the term Marketing in IT contracts advertised for the North Yorkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 17 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
17 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 27 30 -
Rank change year-on-year
+3 -
Contract jobs citing Marketing 8 6 0
As % of all contract IT jobs located in North Yorkshire 3.31% 3.49% -
As % of the General category 12.12% 27.27% -
Number of daily rates quoted 4 2 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£490 £313 -
Average daily rate % change year-on-year
+56.80% -
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £22.00 £20.00 £15.75
% change year-on-year
+10.00% +26.98%
Marketing
Yorkshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the North Yorkshire region.

General Category
North Yorkshire
Contract IT job ads with a match in the
General category
66 22 87
As % of all contract IT jobs located in North Yorkshire 27.27% 12.79% 34.80%
Number of daily rates quoted 32 9 32
Average daily rate £445 £300 £413
Average daily rate % change year-on-year
+48.33% -27.27%
90% offered a daily rate of more than £288 £235 £280
10% offered a daily rate of more than £502 £575 £491
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 1 0 1
Average hourly rate £11.00 - £13.00
UK excluding London average hourly rate £22.50 £21.50 £28.50
% change year-on-year
+4.65% -24.56%

Marketing
Jobs Demand Trend in North Yorkshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the North Yorkshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in North Yorkshire

Marketing
Daily Rate Trend in North Yorkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the North Yorkshire region.

Marketing Daily Rate Trend in North Yorkshire

Marketing
Daily Rate Histogram in North Yorkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the North Yorkshire region over the 3 months to 17 September 2014.

Marketing Daily Rate Histogram in North Yorkshire

Marketing
Hourly Rate Trend in North Yorkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the North Yorkshire region.

Marketing Hourly Rate Trend in North Yorkshire

Marketing
Contract Job Locations in North Yorkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the North Yorkshire region over the 3 months to 17 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Harrogate - 1 £288 - 1
Middlesbrough - - - - 1
Selby - - - -
Skipton - - - -
York - - - - 1
Marketing
Yorkshire

Marketing
Top 30 Related IT Skills in North Yorkshire

For the 6 months to 17 September 2014, IT contractor jobs across the North Yorkshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 8 (47.06%) HTML
1 8 (47.06%) CSS
2 7 (41.18%) JavaScript
2 7 (41.18%) Photoshop
2 7 (41.18%) Finance
2 7 (41.18%) Adobe Illustrator
3 6 (35.29%) Line Management
3 6 (35.29%) Analytical Skills
4 5 (29.41%) jQuery
4 5 (29.41%) Product Management
4 5 (29.41%) B2B
4 5 (29.41%) Banking
4 5 (29.41%) Business Development
5 3 (17.65%) Digital Marketing
5 3 (17.65%) Mobile App
5 3 (17.65%) Online Marketing
6 2 (11.76%) Social Media
6 2 (11.76%) Direct Marketing
7 1 (5.88%) Matrix Management
7 1 (5.88%) Google Analytics
7 1 (5.88%) Degree
7 1 (5.88%) JSON
7 1 (5.88%) Google
7 1 (5.88%) Statistics
7 1 (5.88%) Disaster Recovery
7 1 (5.88%) Risk Management
7 1 (5.88%) Workflow
7 1 (5.88%) Business Continuity
7 1 (5.88%) PRINCE
7 1 (5.88%) Project Management

Marketing
Top Related IT Skills in North Yorkshire by Category

For the 6 months to 17 September 2014, IT contractor jobs across the North Yorkshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 7 (41.18%) Photoshop
1 7 (41.18%) Adobe Illustrator
Business Applications
1 1 (5.88%) Google Analytics
General
1 7 (41.18%) Finance
2 5 (29.41%) Banking
Job Titles
1 7 (41.18%) Web Designer
1 7 (41.18%) Designer
2 5 (29.41%) Developer
2 5 (29.41%) Product Manager
3 4 (23.53%) Web Developer
4 3 (17.65%) Photoshop Designer
5 1 (5.88%) Digital Marketing Manager
5 1 (5.88%) Web Content Manager
5 1 (5.88%) Web Manager
5 1 (5.88%) Marketing Manager
5 1 (5.88%) Senior Product Manager
5 1 (5.88%) Senior Manager
5 1 (5.88%) Sales Manager
5 1 (5.88%) Programme Manager
5 1 (5.88%) Content Manager
Libraries, Frameworks & Software Standards
1 8 (47.06%) HTML
1 8 (47.06%) CSS
2 5 (29.41%) jQuery
3 1 (5.88%) JSON
3 1 (5.88%) CSS3
3 1 (5.88%) Sass
3 1 (5.88%) HTML5
Miscellaneous
1 6 (35.29%) Analytical Skills
2 3 (17.65%) Mobile App
3 2 (11.76%) Social Media
4 1 (5.88%) Statistics
Processes & Methodologies
1 6 (35.29%) Line Management
2 5 (29.41%) Product Management
2 5 (29.41%) B2B
2 5 (29.41%) Business Development
3 3 (17.65%) Digital Marketing
3 3 (17.65%) Online Marketing
4 2 (11.76%) Direct Marketing
5 1 (5.88%) Matrix Management
5 1 (5.88%) Disaster Recovery
5 1 (5.88%) Risk Management
5 1 (5.88%) Workflow
5 1 (5.88%) Business Continuity
5 1 (5.88%) PRINCE
5 1 (5.88%) Project Management
5 1 (5.88%) PRINCE2
5 1 (5.88%) Progressive Enhancement
5 1 (5.88%) Graceful Degradation
5 1 (5.88%) Analytics
5 1 (5.88%) Mentoring
5 1 (5.88%) Coaching
Programming Languages
1 7 (41.18%) JavaScript
Qualifications
1 1 (5.88%) Degree
Vendors
1 1 (5.88%) Google