The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Yorkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Marketing
Rank 102 65 98
Rank change year-on-year
-37 +33
Contract jobs citing Marketing 45 56 28
As % of all contract IT jobs located in Yorkshire 1.42% 2.33% 1.24%
As % of the General category 4.70% 7.04% 3.93%
Number of daily rates quoted 26 32 11
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£350 £281 £350
Average daily rate % change year-on-year
+24.44% -19.64%
90% offered a daily rate of more than £258 £151 £200
10% offered a daily rate of more than £508 £489 £400
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 4 2 4
Average hourly rate £37.04 £9.00 £14.75
Average hourly rate % change year-on-year
+311.55% -38.98%
UK excluding London average hourly rate £33.32 £21.62 £21.50
% change year-on-year
+54.15% +0.53%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Yorkshire region.

General Category
Yorkshire
Contract IT job ads with a match in the
General category
957 795 713
As % of all contract IT jobs located in Yorkshire 30.19% 33.08% 31.47%
Number of daily rates quoted 670 538 418
Average daily rate £373 £375 £380
Average daily rate % change year-on-year
-0.53% -1.31%
90% offered a daily rate of more than £259 £243 £275
10% offered a daily rate of more than £500 £490 £500
UK excluding London average daily rate £400 £390 £385
% change year-on-year
+2.56% +1.29%
Number of hourly rates quoted 30 9 17
Average hourly rate £16.50 £12.63 £15.50
Average hourly rate % change year-on-year
+30.69% -18.54%
90% offered a hourly rate of more than £11.34 £9.00 £9.80
10% offered a hourly rate of more than £38.52 £21.75 £44.97
UK excluding London average hourly rate £27.50 £23.00 £22.00
% change year-on-year
+19.56% +4.54%

Marketing
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Yorkshire region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Yorkshire

Marketing
Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Yorkshire region.

Marketing Daily Rate Trend in Yorkshire

Marketing
Daily Rate Histogram in Yorkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Yorkshire region over the 3 months to 2 September 2015.

Marketing Daily Rate Histogram in Yorkshire

Marketing
Hourly Rate Trend in Yorkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Yorkshire region.

Marketing Hourly Rate Trend in Yorkshire

Marketing
Hourly Rate Histogram in Yorkshire

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the Yorkshire region over the 3 months to 2 September 2015.

Marketing Hourly Rate Histogram in Yorkshire

Marketing
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Yorkshire region over the 3 months to 2 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -30 35 £338 +110.93% 31
South Yorkshire -17 4 £475 +22.58% 4
North Yorkshire -13 3 £312 -36.42% 8
Marketing
England

Marketing
Top 30 Related IT Skills in Yorkshire

For the 6 months to 2 September 2015, IT contractor jobs across the Yorkshire region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 36 (45.00%) Digital Marketing
2 33 (41.25%) Finance
3 21 (26.25%) .NET
4 19 (23.75%) HTML
4 19 (23.75%) Manufacturing
5 18 (22.50%) Programme Management
5 18 (22.50%) CSS
5 18 (22.50%) Business Intelligence
6 16 (20.00%) SAP
6 16 (20.00%) Electronics
6 16 (20.00%) Telecoms
6 16 (20.00%) DTV
6 16 (20.00%) SAP Oil and Gas
7 15 (18.75%) JavaScript
8 14 (17.50%) SQL Server
9 13 (16.25%) CMS
9 13 (16.25%) Agile Software Development
10 11 (13.75%) Retail
10 11 (13.75%) ASP.NET
11 10 (12.50%) Adobe
11 10 (12.50%) MVC
11 10 (12.50%) Stakeholder Management
11 10 (12.50%) ASP.NET MVC
11 10 (12.50%) User Experience
12 9 (11.25%) Big Data
12 9 (11.25%) Analytics
12 9 (11.25%) jQuery
12 9 (11.25%) SQL
13 8 (10.00%) Banking
14 7 (8.75%) Business Analysis

Marketing
Top Related IT Skills in Yorkshire by Category

For the 6 months to 2 September 2015, IT contractor jobs across the Yorkshire region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 13 (16.25%) CMS
2 6 (7.50%) Sitecore CMS
3 4 (5.00%) Exchange Server 2013
4 3 (3.75%) Lync
5 2 (2.50%) MS Exchange
6 1 (1.25%) Blackberry Enterprise Server
6 1 (1.25%) IIS
6 1 (1.25%) Apache
6 1 (1.25%) SharePoint
6 1 (1.25%) Exchange Server 2010
6 1 (1.25%) Adobe Experience Manager
6 1 (1.25%) Exchange Server 2003
6 1 (1.25%) Exchange Server 2007
Applications
1 6 (7.50%) Adobe Creative Suite
2 5 (6.25%) Adobe Illustrator
3 4 (5.00%) InDesign
3 4 (5.00%) Photoshop
4 3 (3.75%) MS Office
4 3 (3.75%) Acrobat
5 2 (2.50%) FastStats
6 1 (1.25%) QuarkXPress
6 1 (1.25%) MS Excel
Business Applications
1 16 (20.00%) SAP Oil and Gas
2 1 (1.25%) Dynamics CRM
2 1 (1.25%) Unica
2 1 (1.25%) Adobe Campaign
Cloud Services
1 2 (2.50%) GitHub
2 1 (1.25%) Google Analytics
2 1 (1.25%) Office 365
Communications & Networking
1 5 (6.25%) DHCP
1 5 (6.25%) TCP/IP
1 5 (6.25%) DNS
2 4 (5.00%) VPN
3 3 (3.75%) LAN
3 3 (3.75%) WAN
3 3 (3.75%) BGP
3 3 (3.75%) MPLS
4 2 (2.50%) OSPF
4 2 (2.50%) POP3
4 2 (2.50%) SMTP
4 2 (2.50%) IPv4
4 2 (2.50%) IPv6
5 1 (1.25%) Firewall
5 1 (1.25%) Cisco ASA
5 1 (1.25%) Cisco Nexus
Database & Business Intelligence
1 14 (17.50%) SQL Server
2 9 (11.25%) Big Data
3 7 (8.75%) SQL Server 2012
4 5 (6.25%) Hadoop
4 5 (6.25%) Data Warehouse
5 4 (5.00%) RDBMS
5 4 (5.00%) Relational Database
6 3 (3.75%) SQL Server Integration Services
7 2 (2.50%) SQL Server Reporting Services
8 1 (1.25%) QlikView
8 1 (1.25%) SQL Server Analysis Services
8 1 (1.25%) SQL Server 2008
8 1 (1.25%) MySQL
Development Applications
1 4 (5.00%) Team Foundation Server
2 3 (3.75%) Dreamweaver
3 2 (2.50%) Balsamiq Mockups
3 2 (2.50%) Axure RP
3 2 (2.50%) Redmine
4 1 (1.25%) Jenkins
4 1 (1.25%) Maven
4 1 (1.25%) Eclipse
General
1 33 (41.25%) Finance
2 19 (23.75%) Manufacturing
3 16 (20.00%) Electronics
3 16 (20.00%) Telecoms
4 11 (13.75%) Retail
5 8 (10.00%) Banking
6 7 (8.75%) Advertising
7 3 (3.75%) Publishing
7 3 (3.75%) Pharmaceutical
7 3 (3.75%) Interactive Media
8 2 (2.50%) Legal
9 1 (1.25%) Multimedia
Job Titles
1 19 (23.75%) Developer
2 16 (20.00%) Analyst
3 10 (12.50%) Designer
4 8 (10.00%) Business Analyst
5 7 (8.75%) Architect
5 7 (8.75%) Sitecore Developer
6 6 (7.50%) UX Designer
6 6 (7.50%) Senior Developer
6 6 (7.50%) Data Analyst
7 5 (6.25%) Administrator
7 5 (6.25%) DBA
7 5 (6.25%) Web Developer
7 5 (6.25%) Hadoop Administrator
7 5 (6.25%) Data Administrator
8 4 (5.00%) Project Manager
8 4 (5.00%) Solutions Architect
8 4 (5.00%) Web Designer
9 3 (3.75%) Exchange Engineer
9 3 (3.75%) UI Designer
9 3 (3.75%) UI/UX Designer
Libraries, Frameworks & Software Standards
1 21 (26.25%) .NET
2 19 (23.75%) HTML
3 18 (22.50%) CSS
4 11 (13.75%) ASP.NET
5 10 (12.50%) ASP.NET MVC
6 9 (11.25%) jQuery
7 6 (7.50%) HTML5
8 5 (6.25%) Web Services
8 5 (6.25%) J2EE
8 5 (6.25%) ASP.NET MVC 4
8 5 (6.25%) ASP.NET Web Forms
9 4 (5.00%) WCF
10 3 (3.75%) CSS3
10 3 (3.75%) DOM
11 2 (2.50%) Ajax
11 2 (2.50%) XML
12 1 (1.25%) SOAP
12 1 (1.25%) DHTML
12 1 (1.25%) Ruby on Rails
12 1 (1.25%) JSON
Miscellaneous
1 16 (20.00%) DTV
2 10 (12.50%) User Experience
3 5 (6.25%) Graphic Design
4 3 (3.75%) Blackberry
4 3 (3.75%) Social Media
5 2 (2.50%) Digital Media
5 2 (2.50%) Analytical Skills
5 2 (2.50%) Blog
6 1 (1.25%) Data Integration
6 1 (1.25%) FMCG
6 1 (1.25%) Smart Meter
6 1 (1.25%) W3C
6 1 (1.25%) Management Information System
6 1 (1.25%) Data Centre
6 1 (1.25%) Mobile App
Operating Systems
1 5 (6.25%) Windows
2 3 (3.75%) Windows Server 2008
2 3 (3.75%) UNIX
3 2 (2.50%) Windows Server 2003
3 2 (2.50%) Windows Server 2012
4 1 (1.25%) Red Hat Enterprise Linux
4 1 (1.25%) Windows 7
4 1 (1.25%) Windows 8
4 1 (1.25%) Linux
4 1 (1.25%) Windows 2000
4 1 (1.25%) Windows XP
4 1 (1.25%) MVS
Processes & Methodologies
1 36 (45.00%) Digital Marketing
2 18 (22.50%) Business Intelligence
2 18 (22.50%) Programme Management
3 13 (16.25%) Agile Software Development
4 10 (12.50%) Stakeholder Management
4 10 (12.50%) MVC
5 9 (11.25%) Analytics
6 7 (8.75%) CRM
6 7 (8.75%) E-Commerce
6 7 (8.75%) Project Management
6 7 (8.75%) Business Analysis
7 6 (7.50%) Information Architecture
8 5 (6.25%) Enterprise Architecture
8 5 (6.25%) Logistics
8 5 (6.25%) Migration
9 4 (5.00%) SOA
9 4 (5.00%) Scrum
9 4 (5.00%) TOGAF
9 4 (5.00%) Multivariate Testing
9 4 (5.00%) Product Management
Programming Languages
1 15 (18.75%) JavaScript
2 9 (11.25%) SQL
3 7 (8.75%) C#
4 3 (3.75%) T-SQL
5 2 (2.50%) Java
5 2 (2.50%) Shell Script
5 2 (2.50%) C
6 1 (1.25%) Ruby
6 1 (1.25%) VBA
Qualifications
1 7 (8.75%) Degree
2 3 (3.75%) PhD
3 2 (2.50%) CCNP
3 2 (2.50%) CCIP
3 2 (2.50%) Cisco Certification
4 1 (1.25%) PRINCE2 Certification
4 1 (1.25%) ISEB
Quality Assurance & Compliance
1 1 (1.25%) QA
System Software
1 6 (7.50%) Active Directory
2 2 (2.50%) vSphere
3 1 (1.25%) VMware ESXi
3 1 (1.25%) vCloud
3 1 (1.25%) VMware Infrastructure
3 1 (1.25%) XenApp
3 1 (1.25%) XenServer
Systems Management
1 1 (1.25%) FortiGate
Vendors
1 16 (20.00%) SAP
2 10 (12.50%) Adobe
3 7 (8.75%) Microsoft
3 7 (8.75%) Sitecore
4 3 (3.75%) Cisco
5 2 (2.50%) VMware
5 2 (2.50%) Tableau
5 2 (2.50%) Facebook
5 2 (2.50%) Twitter
5 2 (2.50%) Brocade
6 1 (1.25%) Zerto
6 1 (1.25%) Eloqua
6 1 (1.25%) Google
6 1 (1.25%) Veeam
6 1 (1.25%) F5
6 1 (1.25%) Oracle
6 1 (1.25%) Citrix
6 1 (1.25%) Nokia
6 1 (1.25%) Red Hat
6 1 (1.25%) Apple
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