The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Surrey region. Included is a guide to the contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 24 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Jul 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 90 89 87
Rank change year-on-year
-1 -2
Contract jobs citing Google Analytics 5 3 1
As % of all contract IT jobs located in Surrey 0.40% 0.23% 0.081%
As % of the Cloud Services category 2.39% 3.80% 2.04%
Number of daily rates quoted 5 2 0
Median daily rate £175 £375 -
Median daily rate % change year-on-year
-53.36% -
UK excluding London median daily rate £300 £363 £300
% change year-on-year
-17.24% +20.83%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £19.61 £24.00 £11.00
% change year-on-year
-18.29% +118.18%
Google Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Surrey region.

Cloud Services Category
Surrey
Contract IT job ads with a match in the
Cloud Services category
209 79 49
As % of all contract IT jobs located in Surrey 16.67% 5.98% 3.98%
Number of daily rates quoted 152 38 28
Median daily rate £438 £400 £375
Median daily rate % change year-on-year
+9.37% +6.66%
90% offered a daily rate of more than £313 £263 £160
10% offered a daily rate of more than £525 £503 £450
UK excluding London median daily rate £450 £400 £380
% change year-on-year
+12.50% +5.26%
Number of hourly rates quoted 2 1 2
Median hourly rate £40.00 £21.50 £12.75
Median hourly rate % change year-on-year
+86.04% +68.62%
UK excluding London median hourly rate £15.50 £22.00 £17.00
% change year-on-year
-29.54% +29.41%

Google Analytics
Jobs Demand Trend in Surrey

The demand trend of contract jobs across the Surrey region citing Google Analytics as a proportion of all IT contracts with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Surrey

Google Analytics
Daily Rate Trend in Surrey

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Surrey region.

Google Analytics Daily Rate Trend in Surrey

Google Analytics
Daily Rate Histogram in Surrey

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google Analytics across the Surrey region over the 3 months to 24 July 2016.

Google Analytics Daily Rate Histogram in Surrey

Google Analytics
Hourly Rate Trend in Surrey

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google Analytics across the Surrey region.

Google Analytics Hourly Rate Trend in Surrey

Google Analytics
Contract Job Locations in Surrey

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Google Analytics within the Surrey region over the 3 months to 24 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Guildford - 2 £160 -
Google Analytics
South East

Google Analytics
Top 30 Related IT Skills in Surrey

For the 6 months to 24 July 2016, IT contractor jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Surrey region with a requirement for Google Analytics.

1 9 (100.00%) Analytics
2 7 (77.78%) Marketing
2 7 (77.78%) Google
3 6 (66.67%) HTML
4 5 (55.56%) CMS
5 4 (44.44%) CSS
5 4 (44.44%) Analytical Skills
5 4 (44.44%) Data Analytics
6 3 (33.33%) Link Building
6 3 (33.33%) SEO
6 3 (33.33%) Pay per click
6 3 (33.33%) Content Management
6 3 (33.33%) Digital Marketing
6 3 (33.33%) Social Media
7 2 (22.22%) Axure RP
7 2 (22.22%) SmartFocus
7 2 (22.22%) ClickTale
7 2 (22.22%) Adobe Analytics
7 2 (22.22%) CSS3
7 2 (22.22%) Tableau
7 2 (22.22%) Regular Expression
7 2 (22.22%) jQuery
7 2 (22.22%) Usability Testing
7 2 (22.22%) Information Architecture
7 2 (22.22%) Website Architecture
7 2 (22.22%) HTML5
7 2 (22.22%) Data Analysis
7 2 (22.22%) Advertising
7 2 (22.22%) Apache
7 2 (22.22%) MS Excel

Google Analytics
Top Related IT Skills in Surrey by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (55.56%) CMS
2 2 (22.22%) Apache
2 2 (22.22%) SAS
Applications
1 2 (22.22%) MS Excel
1 2 (22.22%) Photoshop
Cloud Services
1 2 (22.22%) Adobe Analytics
1 2 (22.22%) SmartFocus
Development Applications
1 2 (22.22%) Axure RP
General
1 7 (77.78%) Marketing
2 2 (22.22%) Advertising
Job Titles
1 2 (22.22%) Analyst
1 2 (22.22%) Designer
1 2 (22.22%) Digital Analyst
1 2 (22.22%) Email Executive
1 2 (22.22%) Email Marketing Executive
1 2 (22.22%) Head of SEO
1 2 (22.22%) Marketing Executive
1 2 (22.22%) UX Designer
2 1 (11.11%) Senior Analyst
2 1 (11.11%) SEO Executive
Libraries, Frameworks & Software Standards
1 6 (66.67%) HTML
2 4 (44.44%) CSS
3 2 (22.22%) CSS3
3 2 (22.22%) HTML5
3 2 (22.22%) jQuery
3 2 (22.22%) Regular Expression
Miscellaneous
1 4 (44.44%) Analytical Skills
2 3 (33.33%) Social Media
3 2 (22.22%) Algorithms
3 2 (22.22%) Taxonomies
3 2 (22.22%) User Experience
4 1 (11.11%) Copywriting
Processes & Methodologies
1 9 (100.00%) Analytics
2 4 (44.44%) Data Analytics
3 3 (33.33%) Content Management
3 3 (33.33%) Digital Marketing
3 3 (33.33%) Link Building
3 3 (33.33%) Pay per click
3 3 (33.33%) SEO
4 2 (22.22%) B2C
4 2 (22.22%) Data Analysis
4 2 (22.22%) Deep Learning
4 2 (22.22%) Email Marketing
4 2 (22.22%) Information Architecture
4 2 (22.22%) Prototyping
4 2 (22.22%) Usability Testing
4 2 (22.22%) Website Architecture
4 2 (22.22%) Wireframes
Programming Languages
1 2 (22.22%) JavaScript
1 2 (22.22%) SQL
Vendors
1 7 (77.78%) Google
2 2 (22.22%) ClickTale
2 2 (22.22%) Microsoft
2 2 (22.22%) Tableau