The first table below looks at the demand for Google Analytics skills in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Business Applications category for the South East region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Google Analytics
Rank 234 218 216
Rank change year-on-year
-16 -2
Contract jobs citing Google Analytics 15 6 20
As % of all contract IT jobs located in the South East 0.16% 0.071% 0.20%
As % of the Business Applications category 2.06% 0.96% 2.33%
Number of daily rates quoted 7 5 6
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£240 £325 £265
Average daily rate % change year-on-year
-26.15% +22.64%
90% offered a daily rate of more than £184 £240 £175
10% offered a daily rate of more than £340 £365 £300
UK excluding London average daily rate £300 £300 £230
% change year-on-year
- +30.43%
Number of hourly rates quoted 1 0 2
Average hourly rate £11.00 - £18.00
UK excluding London average hourly rate £11.00 - £28.25
Business Applications Category
South East
Contract IT job ads with a match in the
Business Applications category
727 623 859
As % of all contract IT jobs located in the South East 7.90% 7.33% 8.69%
Number of daily rates quoted 343 293 422
Average daily rate £405 £413 £450
Average daily rate % change year-on-year
-1.81% -8.33%
90% offered a daily rate of more than £279 £240 £300
10% offered a daily rate of more than £520 £525 £563
UK excluding London average daily rate £425 £413 £438
% change year-on-year
+3.03% -5.71%
Number of hourly rates quoted 6 13 12
Average hourly rate £25.00 £13.50 £18.00
Average hourly rate % change year-on-year
+85.18% -25.00%
90% offered a hourly rate of more than £12.20 £12.50 £13.95
10% offered a hourly rate of more than £47.50 £62.50 £53.00
UK excluding London average hourly rate £31.50 £27.50 £32.50
% change year-on-year
+14.54% -15.38%
Google Analytics
England

Google Analytics
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Google Analytics across the South East region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in the South East

Google Analytics
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the South East region.

Google Analytics Daily Rate Trend in the South East

Google Analytics
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google Analytics across the South East region over the 3 months to 28 July 2014.

Google Analytics Daily Rate Histogram in the South East

Google Analytics
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google Analytics across the South East region.

Google Analytics Hourly Rate Trend in the South East

Google Analytics
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Google Analytics within the South East region over the 3 months to 28 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +14 11 £190 -20.83%
Buckinghamshire - 3 £240 - 2
Oxfordshire - 2 £400 -
Surrey -5 1 - - 1
West Sussex - - - - 6
East Sussex - - - -
Hampshire - - - -
Kent - - - - 2
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the South East

For the 6 months to 28 July 2014, IT contractor jobs across the South East region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics.

1 25 (100.00%) Google
1 25 (100.00%) Analytics
2 18 (72.00%) HTML
3 14 (56.00%) E-Commerce
3 14 (56.00%) Marketing
4 11 (44.00%) Social Media
5 10 (40.00%) Digital Marketing
6 9 (36.00%) Web Analytics
6 9 (36.00%) WebTrends
7 8 (32.00%) SiteCatalyst
8 7 (28.00%) Pharmaceutical
9 6 (24.00%) SEO
9 6 (24.00%) Data Modelling
9 6 (24.00%) Data Mining
9 6 (24.00%) EPoS
9 6 (24.00%) JavaScript
9 6 (24.00%) Hitwise
9 6 (24.00%) Customer Analytics
9 6 (24.00%) Visualisation
9 6 (24.00%) Data Analysis
10 5 (20.00%) Degree
10 5 (20.00%) jQuery
10 5 (20.00%) Java
10 5 (20.00%) CSS
11 4 (16.00%) XML
11 4 (16.00%) PHP
11 4 (16.00%) B2B
11 4 (16.00%) Linux
11 4 (16.00%) CMS
11 4 (16.00%) Agile Software Development

Google Analytics
Top Related IT Skills in the South East by Category

For the 6 months to 28 July 2014, IT contractor jobs across the South East region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 4 (16.00%) CMS
2 3 (12.00%) WebSphere
3 2 (8.00%) Drupal
3 2 (8.00%) SharePoint
4 1 (4.00%) concrete5
Applications
1 3 (12.00%) Photoshop
1 3 (12.00%) Adobe Illustrator
2 2 (8.00%) MS PowerPoint
2 2 (8.00%) MS Visio
3 1 (4.00%) OmniGraffle
Business Applications
1 9 (36.00%) WebTrends
2 8 (32.00%) SiteCatalyst
3 2 (8.00%) Oracle CRM
4 1 (4.00%) Magento
Communications & Networking
1 1 (4.00%) Internet
Database & Business Intelligence
1 6 (24.00%) Data Mining
2 3 (12.00%) SQL Server
2 3 (12.00%) DB2
Development Applications
1 3 (12.00%) Team Foundation Server
1 3 (12.00%) SoapUI
2 1 (4.00%) Axure RP
2 1 (4.00%) Eclipse
2 1 (4.00%) Subversion
General
1 14 (56.00%) Marketing
2 7 (28.00%) Pharmaceutical
3 3 (12.00%) Retail
4 2 (8.00%) Games
4 2 (8.00%) Finance
5 1 (4.00%) Advertising
5 1 (4.00%) Publishing
5 1 (4.00%) Banking
Job Titles
1 11 (44.00%) Analyst
2 4 (16.00%) Developer
3 3 (12.00%) User Experience Designer
3 3 (12.00%) Designer
3 3 (12.00%) Agile Test Analyst
3 3 (12.00%) Test Analyst
3 3 (12.00%) Web Developer
4 2 (8.00%) Consultant
4 2 (8.00%) Business Manager
4 2 (8.00%) Relationships Manager
4 2 (8.00%) User Experience Consultant
4 2 (8.00%) User Experience Developer
5 1 (4.00%) PPC Manager
5 1 (4.00%) PPC Analyst
5 1 (4.00%) UI Programmer
5 1 (4.00%) PPC Executive
5 1 (4.00%) Technical Test Analyst
5 1 (4.00%) Project Manager
5 1 (4.00%) Tester
5 1 (4.00%) CRM Analyst
Libraries, Frameworks & Software Standards
1 18 (72.00%) HTML
2 5 (20.00%) CSS
2 5 (20.00%) jQuery
3 4 (16.00%) XML
4 3 (12.00%) WebSphere MQ
5 2 (8.00%) Flash
5 2 (8.00%) Web Services
6 1 (4.00%) HTML5
6 1 (4.00%) CSS3
6 1 (4.00%) Backbone.js
6 1 (4.00%) JSON
6 1 (4.00%) JSTL
6 1 (4.00%) Symfony
6 1 (4.00%) JSP
6 1 (4.00%) .NET
Miscellaneous
1 11 (44.00%) Social Media
2 6 (24.00%) EPoS
2 6 (24.00%) Visualisation
3 3 (12.00%) iSeries
4 2 (8.00%) Mobile App
5 1 (4.00%) iPad
5 1 (4.00%) Smartphone
Operating Systems
1 4 (16.00%) Linux
Processes & Methodologies
1 25 (100.00%) Analytics
2 14 (56.00%) E-Commerce
3 10 (40.00%) Digital Marketing
4 9 (36.00%) Web Analytics
5 6 (24.00%) Data Modelling
5 6 (24.00%) SEO
5 6 (24.00%) Data Analysis
5 6 (24.00%) Customer Analytics
6 4 (16.00%) Agile Software Development
6 4 (16.00%) B2B
7 3 (12.00%) Mobile Commerce
7 3 (12.00%) Supply Chain Management
7 3 (12.00%) Pay per click
7 3 (12.00%) Release Management
7 3 (12.00%) User Acceptance Testing
7 3 (12.00%) Scalability Testing
7 3 (12.00%) System Testing
7 3 (12.00%) User Experience Design
7 3 (12.00%) Web Usability
7 3 (12.00%) CRM
Programming Languages
1 6 (24.00%) JavaScript
2 5 (20.00%) Java
3 4 (16.00%) PHP
4 1 (4.00%) SQL
4 1 (4.00%) C#
Qualifications
1 5 (20.00%) Degree
2 2 (8.00%) PMP
2 2 (8.00%) PMI Certification
Quality Assurance & Compliance
1 1 (4.00%) QA
Vendors
1 25 (100.00%) Google
2 6 (24.00%) Hitwise
3 3 (12.00%) Coremetrics
3 3 (12.00%) Endeca
3 3 (12.00%) IBM
4 2 (8.00%) Salesforce.com
4 2 (8.00%) Oracle
4 2 (8.00%) Omniture
5 1 (4.00%) hybris
5 1 (4.00%) SAP
5 1 (4.00%) ATG
5 1 (4.00%) Demandware
5 1 (4.00%) Twitter
High Wycombe
Hays IT - Uk Posting account
Rate: £10.00 - £12.00 per hour + Please quote an hourly rate
Posted: 28 days ago