The table below looks at the statistics for knowledge and experience of Coremetrics products and/or services in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Coremetrics over the 3 months to 1 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within IBM Coremetrics Web Analytics.

Location
3 months to
1 Oct 2014
Same period 2013 Same period 2012
Coremetrics
Rank 611 576 597
Rank change year-on-year
-35 +21
Contract jobs citing Coremetrics 6 14 2
As % of all contract IT jobs located in the UK 0.010% 0.027% 0.003%
As % of the Vendors category 0.023% 0.057% 0.007%
Number of daily rates quoted 0 2 1
Average daily rate
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of your Daily Rate
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- £375 £250
Average daily rate % change year-on-year
- +50.00%
UK excluding London average daily rate - £250 £250
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised across the UK.

Vendors Category
UK
Contract IT job ads with a match in the
Vendors category
26002 24478 26884
As % of all contract IT jobs located in the UK 45.45% 46.46% 46.77%
Number of daily rates quoted 14841 13808 13714
Average daily rate £388 £388 £380
Average daily rate % change year-on-year
- +1.97%
90% offered a daily rate of more than £225 £225 £225
10% offered a daily rate of more than £550 £550 £550
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 1185 1104 1374
Average hourly rate £19.00 £18.90 £19.00
Average hourly rate % change year-on-year
+0.52% -0.52%
90% offered a hourly rate of more than £11.00 £11.00 £11.50
10% offered a hourly rate of more than £42.50 £40.00 £40.00
UK excluding London average hourly rate £19.00 £18.50 £18.75
% change year-on-year
+2.70% -1.33%

Coremetrics
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Coremetrics within the UK as a proportion of the total demand within the Vendors category.

Coremetrics Jobs Demand Trend in the UK

Coremetrics
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Coremetrics within the UK.

Coremetrics Daily Rate Trend in the UK

Coremetrics
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Coremetrics within the UK.

Coremetrics Hourly Rate Trend in the UK

Coremetrics
Top 15 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Coremetrics within the UK over the 3 months to 1 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -19 6 - - 7
North West - 4 - - 1
Manchester - 4 - - 1
South East -11 2 - - 1
Maidenhead - 2 - - 1
Berkshire - 2 - - 1
Sussex - - - -
West Yorkshire - - - -
Yorkshire - - - -
City of London - - - -
Reading - - - -
Bristol - - - -
Leeds - - - -
London - - - - 5
South West - - - -

Coremetrics
Top 25 Related IT Skills

For the 6 months to 1 October 2014, IT contractor jobs within the UK citing Coremetrics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Coremetrics.

1 7 (100.00%) Google
1 7 (100.00%) Google Analytics
1 7 (100.00%) Marketing
1 7 (100.00%) Analytics
2 5 (71.43%) HTML
3 4 (57.14%) Pay per click
3 4 (57.14%) Email Marketing
3 4 (57.14%) CSS
3 4 (57.14%) E-Commerce
3 4 (57.14%) SEO
3 4 (57.14%) CMS
3 4 (57.14%) Facebook
3 4 (57.14%) Twitter
3 4 (57.14%) Copywriting
3 4 (57.14%) Blog
3 4 (57.14%) Social Media
4 3 (42.86%) Web Analytics
4 3 (42.86%) Digital Marketing
5 2 (28.57%) Marketing Management
5 2 (28.57%) Optimost
5 2 (28.57%) Omniture
5 2 (28.57%) Adobe
5 2 (28.57%) WebTrends
6 1 (14.29%) JavaScript
6 1 (14.29%) SiteCatalyst

Coremetrics
Top Related IT Skills by Category

For the 6 months to 1 October 2014, IT contractor jobs within the UK citing Coremetrics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Coremetrics. Up to 20 skills are shown per category.

Application Platforms
1 4 (57.14%) CMS
Business Applications
1 7 (100.00%) Google Analytics
2 2 (28.57%) Optimost
2 2 (28.57%) WebTrends
3 1 (14.29%) SiteCatalyst
General
1 7 (100.00%) Marketing
Libraries, Frameworks & Software Standards
1 5 (71.43%) HTML
2 4 (57.14%) CSS
Miscellaneous
1 4 (57.14%) Copywriting
1 4 (57.14%) Blog
1 4 (57.14%) Social Media
Processes & Methodologies
1 7 (100.00%) Analytics
2 4 (57.14%) Pay per click
2 4 (57.14%) Email Marketing
2 4 (57.14%) E-Commerce
2 4 (57.14%) SEO
3 3 (42.86%) Web Analytics
3 3 (42.86%) Digital Marketing
4 2 (28.57%) Marketing Management
Programming Languages
1 1 (14.29%) JavaScript
Vendors
1 7 (100.00%) Google
2 4 (57.14%) Facebook
2 4 (57.14%) Twitter
3 2 (28.57%) Omniture
3 2 (28.57%) Adobe
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