The table below looks at the prevalence of the term New Media in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited New Media over the 3 months to 21 November 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 Nov 2014
Same period 2013 Same period 2012
New Media
Rank 579 525 481
Rank change year-on-year
-54 -44
Contract jobs citing New Media 28 53 83
As % of all contract IT jobs located in the UK 0.049% 0.10% 0.16%
As % of the Miscellaneous category 0.16% 0.32% 0.54%
Number of daily rates quoted 20 38 56
Average daily rate
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£375 £368 £373
Average daily rate % change year-on-year
+1.99% -1.30%
90% offered a daily rate of more than £345 £285 £294
10% offered a daily rate of more than £414 £550 £493
UK excluding London average daily rate £375 £325 £310
% change year-on-year
+15.38% +4.83%
Number of hourly rates quoted 0 1 2
Average hourly rate - £22.50 £27.50
Average hourly rate % change year-on-year
- -18.18%
UK excluding London average hourly rate - - £10.00

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised across the UK.

Miscellaneous Category
UK
Contract IT job ads with a match in the
Miscellaneous category
17250 16386 15389
As % of all contract IT jobs located in the UK 30.23% 31.53% 29.97%
Number of daily rates quoted 10998 10238 8973
Average daily rate £410 £405 £410
Average daily rate % change year-on-year
+1.23% -1.21%
90% offered a daily rate of more than £238 £236 £230
10% offered a daily rate of more than £600 £600 £600
UK excluding London average daily rate £360 £350 £350
% change year-on-year
+2.85% -
Number of hourly rates quoted 678 685 806
Average hourly rate £17.00 £20.00 £20.50
Average hourly rate % change year-on-year
-15.00% -2.43%
90% offered a hourly rate of more than £11.00 £12.00 £12.00
10% offered a hourly rate of more than £42.50 £40.23 £43.00
UK excluding London average hourly rate £17.00 £19.00 £20.00
% change year-on-year
-10.52% -5.00%

New Media
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing New Media within the UK as a proportion of the total demand within the Miscellaneous category.

New Media Jobs Demand Trend in the UK

New Media
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing New Media within the UK.

New Media Daily Rate Trend in the UK

New Media
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing New Media within the UK over the 3 months to 21 November 2014.

New Media Daily Rate Histogram in the UK

New Media
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing New Media within the UK.

New Media Hourly Rate Trend in the UK

New Media
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing New Media within the UK over the 3 months to 21 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -48 25 £375 +5.26% 15
London -18 17 £375 - 8
South East -13 7 £390 +20.00% 2
Berkshire +9 5 £390 - 1
City of London +1 2 £365 +0.99% 3
Buckinghamshire -10 1 - - 1
Milton Keynes -10 1 - - 1
Oxford - - - -
Plymouth - - - -
Salford - - - -
Stratford-upon-Avon - - - -
Swindon - - - -
Uxbridge - - - -
Bedfordshire - - - -
Altrincham - - - -
Banbury - - - -
Bedford - - - -
Brighton - - - -
Bristol - - - -
Cambridge - - - -
Edinburgh - - - -
Egham - - - -
Leeds - - - -
Leicester - - - -
Liverpool - - - -
Cambridgeshire - - - -
Cheshire - - - -
Devon - - - -
East Sussex - - - -
Hertfordshire - - - -

New Media
Top 30 Related IT Skills

For the 6 months to 21 November 2014, IT contractor jobs within the UK citing New Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media.

1 36 (48.00%) Agile Software Development
2 21 (28.00%) Project Management
2 21 (28.00%) Scrum
3 18 (24.00%) Games
3 18 (24.00%) JavaScript
4 17 (22.67%) Internet
4 17 (22.67%) User Experience
5 16 (21.33%) HTML
5 16 (21.33%) CSS
6 14 (18.67%) Analytical Skills
7 13 (17.33%) Apple iOS
7 13 (17.33%) Marketing
8 11 (14.67%) QA
8 11 (14.67%) TDD
8 11 (14.67%) Microsoft
8 11 (14.67%) Social Media
8 11 (14.67%) BDD
8 11 (14.67%) Analytics
9 10 (13.33%) Marketing Strategy
9 10 (13.33%) Linux
9 10 (13.33%) Java
9 10 (13.33%) CRM
10 9 (12.00%) IBM Notes
10 9 (12.00%) Lotus
10 9 (12.00%) WebTrends
10 9 (12.00%) BMC PATROL
10 9 (12.00%) Blog
10 9 (12.00%) QlikView
10 9 (12.00%) Danish Language
10 9 (12.00%) Online Games

New Media
Top Related IT Skills by Category

For the 6 months to 21 November 2014, IT contractor jobs within the UK citing New Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media. Up to 20 skills are shown per category.

Application Platforms
1 9 (12.00%) IBM Notes
2 5 (6.67%) CMS
3 3 (4.00%) Adobe CQ
4 1 (1.33%) Joomla!
4 1 (1.33%) Drupal
4 1 (1.33%) Jetty
4 1 (1.33%) WordPress
4 1 (1.33%) Confluence
4 1 (1.33%) Node.js
Applications
1 2 (2.67%) MS Office
1 2 (2.67%) MS Excel
2 1 (1.33%) Spreadsheet
2 1 (1.33%) Photoshop
Business Applications
1 9 (12.00%) WebTrends
Cloud Services
1 1 (1.33%) Amazon AWS
Communications & Networking
1 17 (22.67%) Internet
2 2 (2.67%) HTTP
3 1 (1.33%) DNS
3 1 (1.33%) Intranet
3 1 (1.33%) Extranet
Database & Business Intelligence
1 9 (12.00%) QlikView
2 3 (4.00%) NoSQL
2 3 (4.00%) Relational Database
2 3 (4.00%) RDBMS
3 1 (1.33%) MySQL
Development Applications
1 7 (9.33%) Cucumber
2 6 (8.00%) Hudson
3 4 (5.33%) Git (software)
3 4 (5.33%) JUnit
3 4 (5.33%) Subversion
3 4 (5.33%) JIRA
3 4 (5.33%) Selenium
4 3 (4.00%) Atlassian Bamboo
4 3 (4.00%) TeamCity
4 3 (4.00%) JBehave
4 3 (4.00%) WebDriver
4 3 (4.00%) Mockito
5 2 (2.67%) Jenkins
6 1 (1.33%) Grunt
6 1 (1.33%) StarTeam
6 1 (1.33%) Xcode
General
1 18 (24.00%) Games
2 13 (17.33%) Marketing
3 9 (12.00%) Danish Language
4 7 (9.33%) Publishing
5 6 (8.00%) Finance
6 5 (6.67%) Telecoms
7 2 (2.67%) Advertising
Job Titles
1 24 (32.00%) Developer
2 9 (12.00%) Product Manager
3 7 (9.33%) iOS Developer
3 7 (9.33%) Front-End Developer
4 6 (8.00%) Analyst
4 6 (8.00%) Project Manager
4 6 (8.00%) Business Analyst
5 5 (6.67%) Applications Developer
6 4 (5.33%) Web Developer
6 4 (5.33%) Python Developer
6 4 (5.33%) Test Engineer
7 3 (4.00%) Consultant
7 3 (4.00%) Front-End Web Developer
7 3 (4.00%) Agile Project Manager
8 2 (2.67%) Senior Product Manager
8 2 (2.67%) Senior Manager
8 2 (2.67%) Programme Manager
8 2 (2.67%) Software Engineer
8 2 (2.67%) Architect
8 2 (2.67%) Senior Business Analyst
Libraries, Frameworks & Software Standards
1 16 (21.33%) HTML
1 16 (21.33%) CSS
2 8 (10.67%) JSON
3 7 (9.33%) HTML5
4 6 (8.00%) jQuery
5 5 (6.67%) Cocoa
5 5 (6.67%) Dojo
5 5 (6.67%) Web Services
5 5 (6.67%) XML
6 4 (5.33%) Django
6 4 (5.33%) REST
6 4 (5.33%) CSS3
6 4 (5.33%) RESTful
6 4 (5.33%) Sass
7 3 (4.00%) Semantic HTML
7 3 (4.00%) MooTools
7 3 (4.00%) XHTML
8 2 (2.67%) LAMP
8 2 (2.67%) Twitter Bootstrap
8 2 (2.67%) Ember.js
Miscellaneous
1 17 (22.67%) User Experience
2 14 (18.67%) Analytical Skills
3 11 (14.67%) Social Media
4 9 (12.00%) Blog
4 9 (12.00%) Online Games
5 7 (9.33%) Video on Demand
6 5 (6.67%) Digital Media
7 4 (5.33%) Interactive TV
8 3 (4.00%) IPTV
8 3 (4.00%) Animation
8 3 (4.00%) Open Source
8 3 (4.00%) BBC
8 3 (4.00%) Enterprise Software
8 3 (4.00%) Xbox
9 2 (2.67%) Mobile App
9 2 (2.67%) iPad
9 2 (2.67%) Streaming Video
9 2 (2.67%) Social Network
9 2 (2.67%) Blackberry
10 1 (1.33%) DTV
Operating Systems
1 13 (17.33%) Apple iOS
2 10 (13.33%) Linux
3 6 (8.00%) Android
4 3 (4.00%) Windows
5 2 (2.67%) Windows Phone
5 2 (2.67%) webOS
5 2 (2.67%) Windows Phone 7
Processes & Methodologies
1 36 (48.00%) Agile Software Development
2 21 (28.00%) Project Management
2 21 (28.00%) Scrum
3 11 (14.67%) TDD
3 11 (14.67%) BDD
3 11 (14.67%) Analytics
4 10 (13.33%) Marketing Strategy
4 10 (13.33%) CRM
5 9 (12.00%) User Acceptance Testing
5 9 (12.00%) Online Marketing
6 8 (10.67%) Responsive Web Design
6 8 (10.67%) Software Testing
6 8 (10.67%) OO
7 7 (9.33%) Software Engineering
7 7 (9.33%) Business Analysis
7 7 (9.33%) iOS Development
8 6 (8.00%) User Stories
8 6 (8.00%) Continuous Integration
8 6 (8.00%) OOP
9 5 (6.67%) Progressive Enhancement
Programming Languages
1 18 (24.00%) JavaScript
2 10 (13.33%) Java
3 7 (9.33%) Objective-C
4 4 (5.33%) Python
5 2 (2.67%) SQL
6 1 (1.33%) C
6 1 (1.33%) C#
6 1 (1.33%) Ruby
Qualifications
1 2 (2.67%) PRINCE2 Practitioner
1 2 (2.67%) Security Cleared
2 1 (1.33%) SC Cleared
2 1 (1.33%) ITIL Certification
2 1 (1.33%) Degree
Quality Assurance & Compliance
1 11 (14.67%) QA
Systems Management
1 9 (12.00%) BMC PATROL
2 1 (1.33%) WMI
2 1 (1.33%) Puppet
2 1 (1.33%) HP UCMDB
2 1 (1.33%) Vagrant
2 1 (1.33%) Opscode Chef
Vendors
1 11 (14.67%) Microsoft
2 9 (12.00%) Lotus
3 4 (5.33%) Adobe
4 1 (1.33%) HP
4 1 (1.33%) NetApp
4 1 (1.33%) Borland
4 1 (1.33%) Apple
4 1 (1.33%) VMware
4 1 (1.33%) Google
4 1 (1.33%) SaltStack
4 1 (1.33%) Cisco
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