The table below looks at the prevalence of the term New Media in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited New Media over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
New Media
Rank 554 501 445
Rank change year-on-year
-53 -56
Contract jobs citing New Media 29 52 94
As % of all contract IT jobs located in the UK 0.057% 0.11% 0.21%
As % of the Miscellaneous category 0.19% 0.35% 0.70%
Number of daily rates quoted 18 39 55
Average daily rate
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of your Daily Rate
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£375 £375 £350
Average daily rate % change year-on-year
- +7.14%
90% offered a daily rate of more than £297 £250 £299
10% offered a daily rate of more than £458 £510 £450
UK excluding London average daily rate £301 £325 £300
% change year-on-year
-7.41% +8.33%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £10.00
UK excluding London average hourly rate - - £10.00

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised across the UK.

Miscellaneous Category
UK
Contract IT job ads with a match in the
Miscellaneous category
15251 14775 13370
As % of all contract IT jobs located in the UK 29.89% 30.68% 29.95%
Number of daily rates quoted 9638 9110 7984
Average daily rate £425 £410 £400
Average daily rate % change year-on-year
+3.65% +2.50%
90% offered a daily rate of more than £248 £230 £238
10% offered a daily rate of more than £600 £600 £600
UK excluding London average daily rate £370 £350 £338
% change year-on-year
+5.71% +3.70%
Number of hourly rates quoted 606 589 811
Average hourly rate £18.50 £20.00 £20.00
Average hourly rate % change year-on-year
-7.50% -
90% offered a hourly rate of more than £11.17 £11.69 £11.73
10% offered a hourly rate of more than £42.50 £42.50 £40.78
UK excluding London average hourly rate £18.00 £17.50 £20.00
% change year-on-year
+2.85% -12.50%

New Media
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing New Media within the UK as a proportion of the total demand within the Miscellaneous category.

New Media Jobs Demand Trend in the UK

New Media
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing New Media within the UK.

New Media Daily Rate Trend in the UK

New Media
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing New Media within the UK over the 3 months to 30 January 2015.

New Media Daily Rate Histogram in the UK

New Media
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing New Media within the UK.

New Media Hourly Rate Trend in the UK

New Media
Top 29 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing New Media within the UK over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -42 28 £375 - 9
London -22 17 £378 +0.66% 6
South East -2 6 £301 +20.36% 1
City of London +6 4 £434 +15.66% 1
Hampshire - 3 £295 -
East of England 0 2 - -
North West -16 2 £300 -7.69% 1
Buckinghamshire - 2 £301 -
Milton Keynes - 2 £301 -
Berkshire +2 1 £390 - 1
Cheshire - 1 £300 -
Cambridgeshire - - - -
Oxfordshire - - - -
Shropshire - - - -
Surrey - - - -
Oxford - - - -
Macclesfield - - - -
Maidenhead - - - -
Basingstoke - - - -
Birmingham - - - -
Bracknell - - - - 1
Bristol - - - -
Cambridge - - - -
Edinburgh - - - -
Egham - - - -
South West - - - -
West Midlands - - - - 1
Scotland - - - -
Clapham - - - -

New Media
Top 30 Related IT Skills

For the 6 months to 30 January 2015, IT contractor jobs within the UK citing New Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media.

1 25 (41.67%) Agile Software Development
2 16 (26.67%) User Experience
3 15 (25.00%) Scrum
4 13 (21.67%) JSON
5 12 (20.00%) Internet
5 12 (20.00%) JavaScript
6 11 (18.33%) Apple iOS
6 11 (18.33%) Digital Media
7 10 (16.67%) HTML
8 9 (15.00%) CSS
8 9 (15.00%) Analytical Skills
9 8 (13.33%) iOS Development
9 8 (13.33%) Publishing
9 8 (13.33%) Objective-C
10 7 (11.67%) Finance
10 7 (11.67%) CMS
10 7 (11.67%) TDD
10 7 (11.67%) Software Testing
10 7 (11.67%) Project Management
10 7 (11.67%) XML
10 7 (11.67%) PRINCE2
10 7 (11.67%) Video on Demand
11 6 (10.00%) Software Engineering
11 6 (10.00%) Migration
11 6 (10.00%) Cocoa
12 5 (8.33%) Telecoms
12 5 (8.33%) Kanban
12 5 (8.33%) MS Excel
12 5 (8.33%) MS Office
12 5 (8.33%) SQL

New Media
Top Related IT Skills by Category

For the 6 months to 30 January 2015, IT contractor jobs within the UK citing New Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media. Up to 20 skills are shown per category.

Application Platforms
1 7 (11.67%) CMS
2 1 (1.67%) Drupal
2 1 (1.67%) Joomla!
2 1 (1.67%) Umbraco
2 1 (1.67%) WordPress
2 1 (1.67%) CICS
2 1 (1.67%) Confluence
2 1 (1.67%) Node.js
Applications
1 5 (8.33%) MS Excel
1 5 (8.33%) MS Office
2 4 (6.67%) Spreadsheet
3 3 (5.00%) Photoshop
4 2 (3.33%) Final Cut Pro
4 2 (3.33%) MS Visio
4 2 (3.33%) Acrobat
4 2 (3.33%) Adobe Illustrator
4 2 (3.33%) InDesign
4 2 (3.33%) Adobe Premiere
5 1 (1.67%) Adobe Creative Suite
Cloud Services
1 1 (1.67%) Amazon AWS
Communications & Networking
1 12 (20.00%) Internet
2 2 (3.33%) FTP
2 2 (3.33%) HTTP
3 1 (1.67%) DNS
Database & Business Intelligence
1 3 (5.00%) RDBMS
1 3 (5.00%) NoSQL
1 3 (5.00%) Relational Database
2 1 (1.67%) Data Warehouse
2 1 (1.67%) MySQL
2 1 (1.67%) DB2
Development Applications
1 4 (6.67%) JIRA
1 4 (6.67%) StarTeam
2 2 (3.33%) Hudson
3 1 (1.67%) Subversion
3 1 (1.67%) Xcode
3 1 (1.67%) Selenium
3 1 (1.67%) Git (software)
3 1 (1.67%) Cucumber
3 1 (1.67%) Grunt
3 1 (1.67%) Jenkins
General
1 8 (13.33%) Publishing
2 7 (11.67%) Finance
3 5 (8.33%) Telecoms
4 4 (6.67%) Advertising
5 3 (5.00%) Games
6 1 (1.67%) Marketing
Job Titles
1 18 (30.00%) Developer
2 9 (15.00%) Analyst
3 8 (13.33%) iOS Developer
4 7 (11.67%) Business Analyst
5 6 (10.00%) Applications Developer
5 6 (10.00%) Product Manager
6 5 (8.33%) Project Manager
7 4 (6.67%) Python Developer
8 3 (5.00%) Architect
8 3 (5.00%) Technical Architect
8 3 (5.00%) Administrator
8 3 (5.00%) Front-End Developer
9 2 (3.33%) Test Leader
9 2 (3.33%) Agile Business Analyst
9 2 (3.33%) Programme Manager
9 2 (3.33%) Consultant
9 2 (3.33%) Training Manager
9 2 (3.33%) SAP Manager
9 2 (3.33%) Senior Business Analyst
9 2 (3.33%) Senior Analyst
Libraries, Frameworks & Software Standards
1 13 (21.67%) JSON
2 10 (16.67%) HTML
3 9 (15.00%) CSS
4 7 (11.67%) XML
5 6 (10.00%) Cocoa
6 4 (6.67%) CSS3
6 4 (6.67%) REST
6 4 (6.67%) HTML5
6 4 (6.67%) jQuery
6 4 (6.67%) Django
7 3 (5.00%) Ajax
7 3 (5.00%) .NET
7 3 (5.00%) Sass
8 2 (3.33%) Twitter Bootstrap
8 2 (3.33%) Ember.js
8 2 (3.33%) Backbone.js
8 2 (3.33%) RESTful
8 2 (3.33%) Web Services
8 2 (3.33%) Dojo
9 1 (1.67%) LAMP
Miscellaneous
1 16 (26.67%) User Experience
2 11 (18.33%) Digital Media
3 9 (15.00%) Analytical Skills
4 7 (11.67%) Video on Demand
5 3 (5.00%) Interactive TV
5 3 (5.00%) BBC
6 2 (3.33%) Mobile App
6 2 (3.33%) iPad
6 2 (3.33%) Blackberry
7 1 (1.67%) Streaming Video
7 1 (1.67%) Video Editing
7 1 (1.67%) IPTV
7 1 (1.67%) Computer Science
7 1 (1.67%) IBM Mainframe
7 1 (1.67%) DTV
7 1 (1.67%) Mainframe
7 1 (1.67%) MPEG
7 1 (1.67%) Learning Management System
7 1 (1.67%) iPhone
7 1 (1.67%) Open Source
Operating Systems
1 11 (18.33%) Apple iOS
2 4 (6.67%) Windows
3 3 (5.00%) Linux
3 3 (5.00%) Android
4 2 (3.33%) Windows Phone
4 2 (3.33%) Windows Phone 7
4 2 (3.33%) webOS
Processes & Methodologies
1 25 (41.67%) Agile Software Development
2 15 (25.00%) Scrum
3 8 (13.33%) iOS Development
4 7 (11.67%) TDD
4 7 (11.67%) Software Testing
4 7 (11.67%) Project Management
4 7 (11.67%) PRINCE2
5 6 (10.00%) Software Engineering
5 6 (10.00%) Migration
6 5 (8.33%) Kanban
6 5 (8.33%) BDD
6 5 (8.33%) Responsive Web Design
7 4 (6.67%) ITIL V2
7 4 (6.67%) ITIL
7 4 (6.67%) OOP
7 4 (6.67%) Configuration Management
7 4 (6.67%) Benchmarking
7 4 (6.67%) Business Analysis
7 4 (6.67%) Cost-Benefit Analysis
7 4 (6.67%) Web Development
Programming Languages
1 12 (20.00%) JavaScript
2 8 (13.33%) Objective-C
3 5 (8.33%) SQL
4 4 (6.67%) C
4 4 (6.67%) Python
5 2 (3.33%) Java
6 1 (1.67%) Ruby
6 1 (1.67%) PHP
6 1 (1.67%) C#
6 1 (1.67%) COBOL
Qualifications
1 4 (6.67%) SC Cleared
1 4 (6.67%) Security Cleared
1 4 (6.67%) ITIL Certification
2 2 (3.33%) PRINCE2 Practitioner
3 1 (1.67%) Degree
Quality Assurance & Compliance
1 2 (3.33%) QA
Systems Management
1 4 (6.67%) HP UCMDB
1 4 (6.67%) WMI
Vendors
1 4 (6.67%) Adobe
1 4 (6.67%) HP
2 3 (5.00%) Borland
3 2 (3.33%) SAP
3 2 (3.33%) Quark
4 1 (1.67%) Apple
4 1 (1.67%) IBM
4 1 (1.67%) Microsoft
4 1 (1.67%) Facebook
4 1 (1.67%) Twitter