The first table below looks at the prevalence of the term Marketing in IT contracts advertised for the Watford region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Watford region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Marketing
Rank 32 - 19
Rank change year-on-year
- 0
Contract jobs citing Marketing 1 0 2
As % of all contract IT jobs located in Watford 0.73% - 1.75%
As % of the General category 1.23% - 3.13%
Number of daily rates quoted 0 0 0
Average daily rate - - -
UK excluding London average daily rate £350 £330 £340
% change year-on-year
+6.06% -2.94%
Number of hourly rates quoted 1 0 0
Average hourly rate £87.50 - -
UK excluding London average hourly rate £22.00 £17.33 £17.00
% change year-on-year
+26.98% +1.91%
General Category
Watford
Contract IT job ads with a match in the
General category
81 44 64
As % of all contract IT jobs located in Watford 59.12% 50.57% 56.14%
Number of daily rates quoted 36 11 20
Average daily rate £400 £433 £380
Average daily rate % change year-on-year
-7.51% +13.81%
90% offered a daily rate of more than £325 £290 £308
10% offered a daily rate of more than £525 £580 £469
UK excluding London average daily rate £380 £375 £375
% change year-on-year
+1.33% -
Number of hourly rates quoted 3 0 2
Average hourly rate £23.86 - £25.50
90% offered a hourly rate of more than £15.97 - £13.90
10% offered a hourly rate of more than £74.77 - £37.10
UK excluding London average hourly rate £25.00 £27.00 £25.00
% change year-on-year
-7.40% +8.00%
Marketing
Hertfordshire

Marketing
Jobs Demand Trend in Watford

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Watford region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Watford

Marketing
Daily Rate Trend in Watford

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Watford region.

Marketing Daily Rate Trend in Watford

Marketing
Hourly Rate Trend in Watford

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Watford region.

Marketing Hourly Rate Trend in Watford

Marketing
Top 30 Related IT Skills in Watford

For the 6 months to 18 April 2014, IT contractor jobs across the Watford region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 10 (71.43%) Retail
2 9 (64.29%) Manufacturing
2 9 (64.29%) E-Commerce
3 8 (57.14%) Finance
4 6 (42.86%) B2C
4 6 (42.86%) FMCG
4 6 (42.86%) Social Media
4 6 (42.86%) Analytics
5 5 (35.71%) Digital Marketing
5 5 (35.71%) Time Management
5 5 (35.71%) CSS
5 5 (35.71%) HTML
5 5 (35.71%) Project Management
5 5 (35.71%) B2B
5 5 (35.71%) SEO
5 5 (35.71%) Stakeholder Management
5 5 (35.71%) Web Analytics
5 5 (35.71%) Pay per click
5 5 (35.71%) Business Development
6 4 (28.57%) Adobe Illustrator
6 4 (28.57%) Photoshop
7 3 (21.43%) HTML5
8 2 (14.29%) jQuery
8 2 (14.29%) MS Office
8 2 (14.29%) JavaScript
8 2 (14.29%) SQL
8 2 (14.29%) Microsoft
8 2 (14.29%) CMS
8 2 (14.29%) Agile Software Development
9 1 (7.14%) Google

Marketing
Top Related IT Skills in Watford by Category

For the 6 months to 18 April 2014, IT contractor jobs across the Watford region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (14.29%) CMS
2 1 (7.14%) MS Exchange
Applications
1 4 (28.57%) Adobe Illustrator
1 4 (28.57%) Photoshop
2 2 (14.29%) MS Office
3 1 (7.14%) MS Excel
3 1 (7.14%) FastStats
Communications & Networking
1 1 (7.14%) Intranet
1 1 (7.14%) Internet
1 1 (7.14%) RFID
1 1 (7.14%) Wi-Fi
1 1 (7.14%) LAN
1 1 (7.14%) WAN
1 1 (7.14%) TCP/IP
1 1 (7.14%) VPN
Database & Business Intelligence
1 1 (7.14%) RDBMS
1 1 (7.14%) MS Access
1 1 (7.14%) MySQL
1 1 (7.14%) SQL Server
1 1 (7.14%) Data Mining
1 1 (7.14%) Relational Database
Development Applications
1 1 (7.14%) Dreamweaver
1 1 (7.14%) Axure RP
General
1 10 (71.43%) Retail
2 9 (64.29%) Manufacturing
3 8 (57.14%) Finance
4 1 (7.14%) Telecoms
Job Titles
1 6 (42.86%) Consultant
2 5 (35.71%) Designer
3 3 (21.43%) Digital Designer
3 3 (21.43%) Photoshop Designer
4 2 (14.29%) Analyst
5 1 (7.14%) Marketing Analyst
5 1 (7.14%) Database Marketing Analyst
5 1 (7.14%) Business Analyst
5 1 (7.14%) Desktop Support
5 1 (7.14%) SQL DBA
5 1 (7.14%) Graphic Designer
5 1 (7.14%) DBA
5 1 (7.14%) Database Analyst
5 1 (7.14%) Database Consultant
5 1 (7.14%) Support Consultant
5 1 (7.14%) Administrator
5 1 (7.14%) User Experience Designer
5 1 (7.14%) Senior Designer
5 1 (7.14%) Senior User Experience Designer
5 1 (7.14%) Email Designer
Libraries, Frameworks & Software Standards
1 5 (35.71%) CSS
1 5 (35.71%) HTML
2 3 (21.43%) HTML5
3 2 (14.29%) jQuery
4 1 (7.14%) Twitter Bootstrap
Miscellaneous
1 6 (42.86%) FMCG
1 6 (42.86%) Social Media
2 1 (7.14%) Graphic Design
2 1 (7.14%) Blog
2 1 (7.14%) Replication
2 1 (7.14%) Visualisation
2 1 (7.14%) Mobile App
2 1 (7.14%) Enterprise Software
Processes & Methodologies
1 9 (64.29%) E-Commerce
2 6 (42.86%) B2C
2 6 (42.86%) Analytics
3 5 (35.71%) Digital Marketing
3 5 (35.71%) Time Management
3 5 (35.71%) Project Management
3 5 (35.71%) B2B
3 5 (35.71%) SEO
3 5 (35.71%) Stakeholder Management
3 5 (35.71%) Web Analytics
3 5 (35.71%) Pay per click
3 5 (35.71%) Business Development
4 2 (14.29%) Agile Software Development
5 1 (7.14%) Content Management
5 1 (7.14%) Document Management
5 1 (7.14%) Database Marketing
5 1 (7.14%) Email Marketing
5 1 (7.14%) Workflow
5 1 (7.14%) Validation
5 1 (7.14%) Migration
Programming Languages
1 2 (14.29%) JavaScript
1 2 (14.29%) SQL
2 1 (7.14%) T-SQL
2 1 (7.14%) Java
2 1 (7.14%) FoxPro (VFP)
2 1 (7.14%) SELCOPY
Qualifications
1 1 (7.14%) Degree
System Software
1 1 (7.14%) Active Directory
Vendors
1 2 (14.29%) Microsoft
2 1 (7.14%) Google
2 1 (7.14%) Alterian
2 1 (7.14%) Cisco
2 1 (7.14%) Adobe
2 1 (7.14%) Sage
2 1 (7.14%) Oracle
2 1 (7.14%) Facebook
2 1 (7.14%) Twitter