The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Yorkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 20 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
20 Aug 2014
Same period 2013 Same period 2012
Social Media
Rank 113 114 122
Rank change year-on-year
+1 +8
Contract jobs citing Social Media 7 5 6
As % of all contract IT jobs located in Yorkshire 0.30% 0.23% 0.22%
As % of the Miscellaneous category 1.30% 1.01% 1.17%
Number of daily rates quoted 3 2 6
Average daily rate
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£338 £288 £300
Average daily rate % change year-on-year
+17.39% -4.16%
90% offered a daily rate of more than £298 £218 £245
10% offered a daily rate of more than £468 £358 £338
UK excluding London average daily rate £350 £320 £300
% change year-on-year
+9.37% +6.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £11.50 £22.50 £15.00
% change year-on-year
-48.88% +50.00%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Yorkshire region.

Miscellaneous Category
Yorkshire
Contract IT job ads with a match in the
Miscellaneous category
537 497 512
As % of all contract IT jobs located in Yorkshire 22.83% 22.38% 19.03%
Number of daily rates quoted 344 260 250
Average daily rate £350 £315 £325
Average daily rate % change year-on-year
+11.11% -3.07%
90% offered a daily rate of more than £225 £210 £224
10% offered a daily rate of more than £475 £475 £453
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 33 47 28
Average hourly rate £14.50 £17.50 £14.25
Average hourly rate % change year-on-year
-17.14% +22.80%
90% offered a hourly rate of more than £9.00 £12.40 £10.95
10% offered a hourly rate of more than £25.00 £37.50 £22.35
UK excluding London average hourly rate £19.00 £17.50 £29.00
% change year-on-year
+8.57% -39.65%

Social Media
Jobs Demand Trend in Yorkshire

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the Yorkshire region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Yorkshire

Social Media
Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Yorkshire region.

Social Media Daily Rate Trend in Yorkshire

Social Media
Daily Rate Histogram in Yorkshire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the Yorkshire region over the 3 months to 20 August 2014.

Social Media Daily Rate Histogram in Yorkshire

Social Media
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the Yorkshire region over the 3 months to 20 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -1 4 £419 +45.65% 6
North Yorkshire - 2 £288 -
South Yorkshire - 1 - -
East Yorkshire - - - -
Social Media
England

Social Media
Top 30 Related IT Skills in Yorkshire

For the 6 months to 20 August 2014, IT contractor jobs across the Yorkshire region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 6 (54.55%) Marketing
2 3 (27.27%) Online Marketing
3 2 (18.18%) CSS
3 2 (18.18%) Intranet
3 2 (18.18%) Project Management
3 2 (18.18%) HTML
3 2 (18.18%) JavaScript
3 2 (18.18%) Windows
3 2 (18.18%) CMS
3 2 (18.18%) Workflow
3 2 (18.18%) Finance
3 2 (18.18%) Google
3 2 (18.18%) Statistics
3 2 (18.18%) Direct Marketing
3 2 (18.18%) Google Analytics
3 2 (18.18%) Digital Marketing
3 2 (18.18%) HTML5
3 2 (18.18%) Analytics
4 1 (9.09%) Android Development
4 1 (9.09%) iOS Development
4 1 (9.09%) ASP.NET Web Forms
4 1 (9.09%) MailChimp
4 1 (9.09%) ITIL Foundation Certificate
4 1 (9.09%) Web Development
4 1 (9.09%) Degree
4 1 (9.09%) WFM
4 1 (9.09%) Apple iOS
4 1 (9.09%) CSS3
4 1 (9.09%) Facebook
4 1 (9.09%) Twitter

Social Media
Top Related IT Skills in Yorkshire by Category

For the 6 months to 20 August 2014, IT contractor jobs across the Yorkshire region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 2 (18.18%) CMS
2 1 (9.09%) WordPress
2 1 (9.09%) SharePoint
Business Applications
1 2 (18.18%) Google Analytics
2 1 (9.09%) Magento
Cloud Services
1 1 (9.09%) MailChimp
Communications & Networking
1 2 (18.18%) Intranet
2 1 (9.09%) Firewall
2 1 (9.09%) Cisco IOS
2 1 (9.09%) SAN
Database & Business Intelligence
1 1 (9.09%) MySQL
Development Applications
1 1 (9.09%) Visual Studio
General
1 6 (54.55%) Marketing
2 2 (18.18%) Finance
3 1 (9.09%) Legal
3 1 (9.09%) Manufacturing
3 1 (9.09%) Publishing
3 1 (9.09%) Mandarin Language
3 1 (9.09%) Cantonese Language
Job Titles
1 3 (27.27%) Developer
2 2 (18.18%) Web Manager
2 2 (18.18%) Web Content Manager
2 2 (18.18%) Content Manager
3 1 (9.09%) Magento Developer
3 1 (9.09%) Digital Marketing Manager
3 1 (9.09%) Designer
3 1 (9.09%) JavaScript Developer
3 1 (9.09%) Analyst
3 1 (9.09%) Web Developer
3 1 (9.09%) Service Analyst
3 1 (9.09%) Infrastructure Engineer
3 1 (9.09%) Service Desk Analyst
3 1 (9.09%) Sales Manager
3 1 (9.09%) Marketing Manager
Libraries, Frameworks & Software Standards
1 2 (18.18%) HTML
1 2 (18.18%) CSS
1 2 (18.18%) HTML5
2 1 (9.09%) CSS3
2 1 (9.09%) ASP.NET Web Forms
2 1 (9.09%) Web Services
2 1 (9.09%) jQuery
2 1 (9.09%) .NET
2 1 (9.09%) ASP.NET
Miscellaneous
1 2 (18.18%) Statistics
2 1 (9.09%) Blog
2 1 (9.09%) Client/Server
Operating Systems
1 2 (18.18%) Windows
2 1 (9.09%) Windows XP
2 1 (9.09%) Windows Server 2003
2 1 (9.09%) Android
2 1 (9.09%) Windows Server 2008
2 1 (9.09%) Windows 7
2 1 (9.09%) Apple iOS
Processes & Methodologies
1 3 (27.27%) Online Marketing
2 2 (18.18%) Analytics
2 2 (18.18%) Project Management
2 2 (18.18%) Direct Marketing
2 2 (18.18%) Workflow
2 2 (18.18%) Digital Marketing
3 1 (9.09%) Validation
3 1 (9.09%) Scrum
3 1 (9.09%) Web Design
3 1 (9.09%) Agile Software Development
3 1 (9.09%) Web Development
3 1 (9.09%) WFM
3 1 (9.09%) ITIL
3 1 (9.09%) UML
3 1 (9.09%) OO
3 1 (9.09%) E-Commerce
3 1 (9.09%) OOD
3 1 (9.09%) Problem Management
3 1 (9.09%) MVC
3 1 (9.09%) SEO
Programming Languages
1 2 (18.18%) JavaScript
2 1 (9.09%) PHP
2 1 (9.09%) SQL
2 1 (9.09%) VB
2 1 (9.09%) C#
Qualifications
1 1 (9.09%) MCSE
1 1 (9.09%) MCSA
1 1 (9.09%) CCNA
1 1 (9.09%) Cisco Certification
1 1 (9.09%) Microsoft Certification
1 1 (9.09%) Degree
1 1 (9.09%) ITIL Foundation Certificate
Quality Assurance & Compliance
1 1 (9.09%) QA
System Software
1 1 (9.09%) Active Directory
Vendors
1 2 (18.18%) Google
2 1 (9.09%) EPiServer
2 1 (9.09%) Facebook
2 1 (9.09%) Twitter
2 1 (9.09%) Cisco
2 1 (9.09%) Microsoft
2 1 (9.09%) HP