The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Basingstoke region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 26 September 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 Sep 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 60 43 72
Rank change year-on-year
-17 +29
Permanent jobs citing Digital Marketing 9 10 6
As % of all permanent IT jobs located in Basingstoke 1.80% 2.42% 0.91%
As % of the Processes & Methodologies category 2.24% 2.82% 1.12%
Number of salaries quoted 2 10 6
Median salary £60,000 £58,750 £51,875
Median salary % change year-on-year
+2.12% +13.25%
90% offered a salary of more than £56,000 £31,950 £42,500
10% offered a salary of more than £64,000 £60,000 £56,875
UK excluding London median salary £40,000 £40,000 £40,000
Digital Marketing
Hampshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Basingstoke region.

Processes & Methodologies Category
Basingstoke
Permanent IT job ads with a match in the
Processes & Methodologies category
402 354 536
As % of all permanent IT jobs located in Basingstoke 80.56% 85.51% 81.21%
Number of salaries quoted 371 260 414
Median salary £39,000 £45,000 £43,500
Median salary % change year-on-year
-13.33% +3.44%
90% offered a salary of more than £29,500 £29,750 £28,500
10% offered a salary of more than £65,000 £65,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in Basingstoke

The demand trend of job ads across the Basingstoke region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Basingstoke

Digital Marketing
Salary Trend in Basingstoke

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Basingstoke region.

Digital Marketing Salary Trend in Basingstoke

Digital Marketing
Top 30 Related IT Skills in Basingstoke

For the 6 months to 26 September 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Basingstoke region with a requirement for Digital Marketing.

1 27 (100.00%) Marketing
2 11 (40.74%) SAP
3 10 (37.04%) Business Intelligence
3 10 (37.04%) Electronics
3 10 (37.04%) Telecoms
3 10 (37.04%) Finance
3 10 (37.04%) Manufacturing
3 10 (37.04%) Programme Management
3 10 (37.04%) SAP Oil and Gas
3 10 (37.04%) SaaS
4 8 (29.63%) CRM
4 8 (29.63%) Web Development
5 7 (25.93%) Amazon AWS
5 7 (25.93%) CMS
6 6 (22.22%) Games
6 6 (22.22%) Identity Management
6 6 (22.22%) Agile Software Development
6 6 (22.22%) Retail
6 6 (22.22%) Software Engineering
6 6 (22.22%) C#
6 6 (22.22%) MySQL
6 6 (22.22%) Online Marketing
6 6 (22.22%) Enterprise Architecture
6 6 (22.22%) Degree
6 6 (22.22%) Continuous Improvement
6 6 (22.22%) Basecamp
7 5 (18.52%) Kanban
7 5 (18.52%) E-Commerce
7 5 (18.52%) TDD
7 5 (18.52%) Pair Programming

Digital Marketing
Top Related IT Skills in Basingstoke by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (25.93%) CMS
2 2 (7.41%) Elasticsearch
3 1 (3.70%) Apache Spark
Applications
1 3 (11.11%) MS Excel
2 1 (3.70%) MS Office
2 1 (3.70%) Photoshop
Business Applications
1 10 (37.04%) SAP Oil and Gas
Cloud Services
1 10 (37.04%) SaaS
2 7 (25.93%) Amazon AWS
3 6 (22.22%) Basecamp
4 1 (3.70%) Google Analytics
4 1 (3.70%) Microsoft Azure
4 1 (3.70%) Office 365
Database & Business Intelligence
1 6 (22.22%) MySQL
2 2 (7.41%) SQL Server
3 1 (3.70%) Apache Cassandra
Development Applications
1 4 (14.81%) Git (software)
1 4 (14.81%) NCrunch
1 4 (14.81%) ReSharper
1 4 (14.81%) Selenium
1 4 (14.81%) SpecFlow
1 4 (14.81%) Subversion
2 2 (7.41%) Jenkins
3 1 (3.70%) Dreamweaver
General
1 27 (100.00%) Marketing
2 10 (37.04%) Electronics
2 10 (37.04%) Finance
2 10 (37.04%) Manufacturing
2 10 (37.04%) Telecoms
3 6 (22.22%) Games
3 6 (22.22%) Retail
Job Titles
1 9 (33.33%) Architect
1 9 (33.33%) Digital Architect
2 6 (22.22%) Digital Marketing Manager
2 6 (22.22%) Marketing Manager
3 5 (18.52%) Continuous Deployment Engineer
3 5 (18.52%) E-Commerce Architect
4 4 (14.81%) C# Developer
4 4 (14.81%) Cloud Developer
4 4 (14.81%) Developer
5 2 (7.41%) .NET Applications Developer
5 2 (7.41%) .NET Developer
5 2 (7.41%) .NET Web Applications Developer
5 2 (7.41%) Applications Developer
5 2 (7.41%) C# .NET Developer
5 2 (7.41%) C# Application Developer
5 2 (7.41%) C# Web Applications Developer
5 2 (7.41%) DBA
5 2 (7.41%) Domain Architect
5 2 (7.41%) Support Engineer
5 2 (7.41%) Web Applications Developer
Libraries, Frameworks & Software Standards
1 4 (14.81%) .NET
1 4 (14.81%) jQuery
2 2 (7.41%) .NET Framework
2 2 (7.41%) AngularJS
2 2 (7.41%) ASP.NET
2 2 (7.41%) ASP.NET MVC
2 2 (7.41%) ASP.NET MVC 4
2 2 (7.41%) ASP.NET Web API
2 2 (7.41%) RabbitMQ
3 1 (3.70%) COM
3 1 (3.70%) HTML
3 1 (3.70%) scikit-learn
Miscellaneous
1 2 (7.41%) Social Media
2 1 (3.70%) Algorithms
2 1 (3.70%) Analytical Skills
2 1 (3.70%) Copywriting
2 1 (3.70%) Mobile App
2 1 (3.70%) PlayStation
2 1 (3.70%) User Experience
2 1 (3.70%) Xbox
Operating Systems
1 2 (7.41%) Linux
2 1 (3.70%) Mac OS X
2 1 (3.70%) Windows
2 1 (3.70%) Windows 7
2 1 (3.70%) Windows 8
Processes & Methodologies
1 10 (37.04%) Business Intelligence
1 10 (37.04%) Programme Management
2 8 (29.63%) CRM
2 8 (29.63%) Web Development
3 6 (22.22%) Agile Software Development
3 6 (22.22%) Continuous Improvement
3 6 (22.22%) Enterprise Architecture
3 6 (22.22%) Identity Management
3 6 (22.22%) Online Marketing
3 6 (22.22%) Software Engineering
4 5 (18.52%) Continuous Deployment
4 5 (18.52%) E-Commerce
4 5 (18.52%) Kanban
4 5 (18.52%) Pair Programming
4 5 (18.52%) Scrum
4 5 (18.52%) TDD
5 4 (14.81%) BDD
5 4 (14.81%) Continuous Integration
5 4 (14.81%) Performance Tuning
5 4 (14.81%) Technical Architecture
Programming Languages
1 6 (22.22%) C#
2 4 (14.81%) C++
2 4 (14.81%) Java
2 4 (14.81%) JavaScript
2 4 (14.81%) Python
2 4 (14.81%) SQL
3 3 (11.11%) R
4 2 (7.41%) Shell Script
5 1 (3.70%) F#
5 1 (3.70%) Go
Qualifications
1 6 (22.22%) Degree
2 2 (7.41%) PhD
Quality Assurance & Compliance
1 2 (7.41%) PCI DSS
System Software
1 2 (7.41%) Active Directory
Systems Management
1 2 (7.41%) logstash
1 2 (7.41%) Opscode Chef
1 2 (7.41%) StatsD
2 1 (3.70%) Microsoft Intune
2 1 (3.70%) SCCM
Vendors
1 11 (40.74%) SAP
2 3 (11.11%) Google
2 3 (11.11%) Microsoft
2 3 (11.11%) Salesforce.com
3 2 (7.41%) New Relic
4 1 (3.70%) VMware