The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Berkshire region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 28 July 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 210 211 203
Rank change year-on-year
+1 -8
Permanent jobs citing Pay per click 5 12 16
As % of all permanent IT jobs located in Berkshire 0.11% 0.24% 0.28%
As % of the Processes & Methodologies category 0.13% 0.28% 0.35%
Number of salaries quoted 4 8 10
Median salary £50,000 £35,500 £32,500
Median salary % change year-on-year
+40.84% +9.23%
90% offered a salary of more than £37,050 £21,500 £25,000
10% offered a salary of more than £78,000 £50,000 £41,250
UK excluding London median salary £30,000 £28,000 £27,000
% change year-on-year
+7.14% +3.70%
Pay per click
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
3925 4239 4517
As % of all permanent IT jobs located in Berkshire 88.10% 84.92% 80.40%
Number of salaries quoted 3105 3129 3097
Median salary £50,000 £52,500 £50,000
Median salary % change year-on-year
-4.76% +5.00%
90% offered a salary of more than £35,000 £35,000 £30,000
10% offered a salary of more than £72,500 £75,000 £70,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Pay per click
Jobs Demand Trend in Berkshire

The demand trend of job ads across the Berkshire region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Berkshire

Pay per click
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Berkshire region.

Pay per click Salary Trend in Berkshire

Pay per click
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Pay per click across the Berkshire region over the 3 months to 28 July 2016.

Pay per click Salary Histogram in Berkshire

Pay per click
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Pay per click within the Berkshire region over the 3 months to 28 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Slough +13 2 £50,000 +40.84%
Maidenhead -7 2 £90,000 +318.60%
Pay per click
South East

Pay per click
Top 30 Related IT Skills in Berkshire

For the 6 months to 28 July 2016, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Berkshire region with a requirement for Pay per click.

1 8 (100.00%) SEO
2 7 (87.50%) Marketing
2 7 (87.50%) Social Media
3 5 (62.50%) Analytics
4 4 (50.00%) Digital Marketing
4 4 (50.00%) Finance
4 4 (50.00%) Project Management
4 4 (50.00%) HTML
5 3 (37.50%) JavaScript
5 3 (37.50%) CSS
5 3 (37.50%) GAP Analysis
5 3 (37.50%) CMS
5 3 (37.50%) Web Design
5 3 (37.50%) Agile Software Development
5 3 (37.50%) Content Management
5 3 (37.50%) Online Marketing
6 2 (25.00%) Budgeting and Forecasting
6 2 (25.00%) Link Building
6 2 (25.00%) Advertising
6 2 (25.00%) User Experience
6 2 (25.00%) Brand Awareness
7 1 (12.50%) Marketing Automation
7 1 (12.50%) AdWords
7 1 (12.50%) Digital Analytics
7 1 (12.50%) Marketing Strategy
7 1 (12.50%) Social Media Marketing
7 1 (12.50%) Copywriting
7 1 (12.50%) Email Marketing
7 1 (12.50%) Business Development
7 1 (12.50%) Degree

Pay per click
Top Related IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (37.50%) CMS
Applications
1 1 (12.50%) Spreadsheet
Business Applications
1 1 (12.50%) Dynamics CRM
Cloud Services
1 1 (12.50%) AdWords
General
1 7 (87.50%) Marketing
2 4 (50.00%) Finance
3 2 (25.00%) Advertising
3 2 (25.00%) Brand Awareness
4 1 (12.50%) Retail
Job Titles
1 4 (50.00%) SEO Executive
2 2 (25.00%) PPC Manager
3 1 (12.50%) Head of Digital
3 1 (12.50%) Head of Digital Marketing
3 1 (12.50%) Head of Marketing
3 1 (12.50%) Marketing Executive
Libraries, Frameworks & Software Standards
1 4 (50.00%) HTML
2 3 (37.50%) CSS
Miscellaneous
1 7 (87.50%) Social Media
2 2 (25.00%) User Experience
3 1 (12.50%) Copywriting
3 1 (12.50%) Mobile App
Processes & Methodologies
1 8 (100.00%) SEO
2 5 (62.50%) Analytics
3 4 (50.00%) Digital Marketing
3 4 (50.00%) Project Management
4 3 (37.50%) Agile Software Development
4 3 (37.50%) Content Management
4 3 (37.50%) GAP Analysis
4 3 (37.50%) Online Marketing
4 3 (37.50%) Web Design
5 2 (25.00%) Budgeting and Forecasting
5 2 (25.00%) Link Building
6 1 (12.50%) B2B
6 1 (12.50%) Business Development
6 1 (12.50%) CRM
6 1 (12.50%) Digital Analytics
6 1 (12.50%) Email Marketing
6 1 (12.50%) Marketing Automation
6 1 (12.50%) Marketing Strategy
6 1 (12.50%) Social Media Marketing
6 1 (12.50%) Telemarketing
Programming Languages
1 3 (37.50%) JavaScript
Qualifications
1 1 (12.50%) Degree
Vendors
1 1 (12.50%) Facebook
1 1 (12.50%) Google
1 1 (12.50%) HubSpot
1 1 (12.50%) Twitter
1 1 (12.50%) Yahoo!