The table below looks at the statistics for Pay per click skills in IT jobs advertised for the South East region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 17 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
17 Apr 2015
Same period 2014 Same period 2013
Pay per click (PPC)
Rank 391 345 409
Rank change year-on-year
-46 +64
Permanent jobs citing Pay per click 63 108 46
As % of all permanent IT jobs located in the South East 0.29% 0.45% 0.20%
As % of the Processes & Methodologies category 0.36% 0.56% 0.26%
Number of salaries quoted 42 62 37
Average salary £30,000 £35,000 £35,000
Average salary % change year-on-year
-14.28% -
90% offered a salary of more than £23,200 £27,500 £27,800
10% offered a salary of more than £50,000 £40,000 £48,500
UK excluding London average salary £29,000 £30,000 £30,000
% change year-on-year
-3.33% -
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the South East region.

Processes & Methodologies Category
South East
Permanent IT job ads with a match in the
Processes & Methodologies category
17608 19172 17706
As % of all permanent IT jobs located in the South East 81.75% 80.04% 77.57%
Number of salaries quoted 13952 15152 14358
Average salary £47,500 £45,000 £44,000
Average salary % change year-on-year
+5.55% +2.27%
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £67,500 £65,000 £65,000
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Pay per click
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the South East

Pay per click
Salary Trend in the South East

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the South East region.

Pay per click Salary Trend in the South East

Pay per click
Salary Histogram in the South East

This chart provides a salary histogram for IT jobs citing Pay per click across the South East region over the 3 months to 17 April 2015.

Pay per click Salary Histogram in the South East

Pay per click
Job Locations in the South East

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the South East region over the 3 months to 17 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -10 15 £50,000 +42.85% 1
East Sussex - 12 £30,000 -
Hampshire 0 11 £29,000 -17.14% 1
Surrey -7 9 £27,500 -26.66% 1
Oxfordshire +16 8 £30,000 -34.06% 2
Kent +6 4 £31,250 +4.16% 1
West Sussex +1 2 £32,500 +4.00%
Buckinghamshire - 2 - -
Pay per click
England

Pay per click
Top 30 Related IT Skills in the South East

For the 6 months to 17 April 2015, IT jobs across the South East region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 97 (81.51%) Marketing
2 96 (80.67%) SEO
3 68 (57.14%) Google
4 64 (53.78%) Digital Marketing
5 51 (42.86%) Analytics
6 39 (32.77%) Google Analytics
6 39 (32.77%) Advertising
7 36 (30.25%) Social Media
8 35 (29.41%) Online Marketing
8 35 (29.41%) E-Commerce
9 30 (25.21%) Degree
9 30 (25.21%) Analytical Skills
10 29 (24.37%) MS Excel
11 28 (23.53%) Internet
12 27 (22.69%) Photoshop
13 20 (16.81%) Facebook
14 19 (15.97%) MS Office
15 15 (12.61%) HTML
15 15 (12.61%) Retail
16 14 (11.76%) CRM
17 13 (10.92%) Microsoft
17 13 (10.92%) Project Management
18 12 (10.08%) CSS
19 11 (9.24%) Finance
19 11 (9.24%) Campaign Management
19 11 (9.24%) User Experience
20 10 (8.40%) Magento
20 10 (8.40%) Email Marketing
21 9 (7.56%) SaaS
21 9 (7.56%) Marketing Analytics

Pay per click
Top Related IT Skills in the South East by Category

For the 6 months to 17 April 2015, IT jobs across the South East region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 8 (6.72%) CMS
2 3 (2.52%) Magnolia
Applications
1 29 (24.37%) MS Excel
2 27 (22.69%) Photoshop
3 19 (15.97%) MS Office
4 3 (2.52%) MS PowerPoint
5 2 (1.68%) Adobe Creative Suite
6 1 (0.84%) Adobe After Effects
Business Applications
1 39 (32.77%) Google Analytics
2 10 (8.40%) Magento
3 3 (2.52%) WebTrends
4 2 (1.68%) SiteCatalyst
4 2 (1.68%) Shopify
4 2 (1.68%) CubeCart
5 1 (0.84%) Radian6
5 1 (0.84%) Optimost
Cloud Services
1 9 (7.56%) SaaS
2 2 (1.68%) Sage Pay
Communications & Networking
1 28 (23.53%) Internet
2 1 (0.84%) HTTP
Database & Business Intelligence
1 1 (0.84%) MySQL
1 1 (0.84%) QlikView
1 1 (0.84%) MongoDB
General
1 97 (81.51%) Marketing
2 39 (32.77%) Advertising
3 15 (12.61%) Retail
4 11 (9.24%) Finance
5 2 (1.68%) Banking
5 2 (1.68%) Publishing
6 1 (0.84%) Games
6 1 (0.84%) Pharmaceutical
6 1 (0.84%) Telecoms
Job Titles
1 47 (39.50%) PPC Specialist
1 47 (39.50%) PPC Manager
1 47 (39.50%) PPC Analyst
1 47 (39.50%) PPC Executive
2 17 (14.29%) Marketing Executive
3 16 (13.45%) Marketing Assistant
4 10 (8.40%) Account Manager
5 9 (7.56%) Marketing Manager
6 8 (6.72%) Campaign Manager
7 6 (5.04%) Digital Planner
8 5 (4.20%) SEO Executive
8 5 (4.20%) Marketing Campaign Manager
8 5 (4.20%) Analyst
8 5 (4.20%) Delivery Manager
8 5 (4.20%) Digital Marketing Executive
8 5 (4.20%) Campaign Delivery Manager
9 4 (3.36%) Client Account Manager
10 3 (2.52%) Developer
10 3 (2.52%) Web Analyst
10 3 (2.52%) Search Manager
Libraries, Frameworks & Software Standards
1 15 (12.61%) HTML
2 12 (10.08%) CSS
Miscellaneous
1 36 (30.25%) Social Media
2 30 (25.21%) Analytical Skills
3 11 (9.24%) User Experience
4 7 (5.88%) Copywriting
5 3 (2.52%) Blog
5 3 (2.52%) Digital Media
6 2 (1.68%) FMCG
6 2 (1.68%) Management Information System
7 1 (0.84%) Statistics
7 1 (0.84%) Mathematics
7 1 (0.84%) Social Network
7 1 (0.84%) Mobile App
Processes & Methodologies
1 96 (80.67%) SEO
2 64 (53.78%) Digital Marketing
3 51 (42.86%) Analytics
4 35 (29.41%) Online Marketing
4 35 (29.41%) E-Commerce
5 14 (11.76%) CRM
6 13 (10.92%) Project Management
7 11 (9.24%) Campaign Management
8 10 (8.40%) Email Marketing
9 9 (7.56%) Marketing Analytics
10 8 (6.72%) Web Design
10 8 (6.72%) Agile Software Development
11 6 (5.04%) Web Development
11 6 (5.04%) Marketing Strategy
12 5 (4.20%) Web Analytics
12 5 (4.20%) B2C
13 4 (3.36%) Project Planning
13 4 (3.36%) Multivariate Testing
14 3 (2.52%) Time Management
14 3 (2.52%) Social Media Marketing
Programming Languages
1 3 (2.52%) C
2 2 (1.68%) PHP
3 1 (0.84%) SQL
3 1 (0.84%) Java
3 1 (0.84%) JavaScript
Qualifications
1 30 (25.21%) Degree
Vendors
1 68 (57.14%) Google
2 20 (16.81%) Facebook
3 13 (10.92%) Microsoft
4 8 (6.72%) Adobe
5 5 (4.20%) Twitter
6 3 (2.52%) HP
7 2 (1.68%) Dell
7 2 (1.68%) Citrix
7 2 (1.68%) Cisco
7 2 (1.68%) VMware
7 2 (1.68%) DoubleClick
7 2 (1.68%) Yahoo!
7 2 (1.68%) HubSpot
7 2 (1.68%) PayPal
8 1 (0.84%) Marketo
8 1 (0.84%) Tealeaf
8 1 (0.84%) Eloqua
8 1 (0.84%) Business Objects
8 1 (0.84%) Salesforce.com
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Salary: Up to £30,000 per annum
Posted: Yesterday
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Salary: £25000 - £27000 per annum
Posted: 5 days ago
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