The table below looks at the statistics for SEO skills in IT jobs advertised for the Cambridge region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Oct 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 113 96 111
Rank change year-on-year
-17 +15
Permanent jobs citing SEO 1 10 14
As % of all permanent IT jobs located in Cambridge 0.057% 0.69% 0.65%
As % of the Processes & Methodologies category 0.067% 0.86% 0.86%
Number of salaries quoted 1 10 13
Average salary £50,000 £36,250 £30,000
Average salary % change year-on-year
+37.93% +20.83%
UK excluding London average salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
SEO
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Cambridge region.

Processes & Methodologies Category
Cambridge
Permanent IT job ads with a match in the
Processes & Methodologies category
1484 1159 1623
As % of all permanent IT jobs located in Cambridge 85.19% 79.44% 74.86%
Number of salaries quoted 1105 963 1388
Average salary £42,500 £40,000 £40,000
Average salary % change year-on-year
+6.25% -
90% offered a salary of more than £30,000 £30,000 £29,000
10% offered a salary of more than £60,000 £55,000 £57,500
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

SEO
Jobs Demand Trend in Cambridge

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Cambridge region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Cambridge

SEO
Salary Trend in Cambridge

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Cambridge region.

SEO Salary Trend in Cambridge

SEO
Top 30 Related IT Skills in Cambridge

For the 6 months to 23 October 2014, IT jobs across the Cambridge region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 21 (87.50%) HTML
2 19 (79.17%) Marketing
3 16 (66.67%) CSS
4 12 (50.00%) Google
4 12 (50.00%) Google Analytics
4 12 (50.00%) Analytics
5 11 (45.83%) Copywriting
6 10 (41.67%) XML
7 8 (33.33%) Digital Marketing
8 7 (29.17%) Degree
9 5 (20.83%) JIRA
9 5 (20.83%) Web Development
9 5 (20.83%) Content Management
9 5 (20.83%) jQuery
9 5 (20.83%) Firebug
9 5 (20.83%) Fiddler
9 5 (20.83%) Rapid Prototyping
9 5 (20.83%) SaaS
9 5 (20.83%) HTML5
9 5 (20.83%) DOM
9 5 (20.83%) OO
9 5 (20.83%) XHTML
9 5 (20.83%) Internet
9 5 (20.83%) JavaScript
9 5 (20.83%) PHP
9 5 (20.83%) MySQL
9 5 (20.83%) CMS
9 5 (20.83%) Retail
9 5 (20.83%) Subversion
9 5 (20.83%) Node.js

SEO
Top Related IT Skills in Cambridge by Category

For the 6 months to 23 October 2014, IT jobs across the Cambridge region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 5 (20.83%) CMS
1 5 (20.83%) Node.js
Business Applications
1 12 (50.00%) Google Analytics
Cloud Services
1 5 (20.83%) SaaS
Communications & Networking
1 5 (20.83%) Internet
Database & Business Intelligence
1 5 (20.83%) MySQL
Development Applications
1 5 (20.83%) JIRA
1 5 (20.83%) Firebug
1 5 (20.83%) Fiddler
1 5 (20.83%) Subversion
1 5 (20.83%) Jenkins
1 5 (20.83%) Grunt
1 5 (20.83%) Karma Test Runner
1 5 (20.83%) Jasmine
General
1 19 (79.17%) Marketing
2 5 (20.83%) Retail
3 1 (4.17%) Advertising
Job Titles
1 11 (45.83%) Copywriter
2 5 (20.83%) Developer
3 1 (4.17%) PPC Manager
3 1 (4.17%) PPC Analyst
3 1 (4.17%) PPC Specialist
3 1 (4.17%) Marketing Manager
3 1 (4.17%) Digital Marketing Manager
3 1 (4.17%) PPC Executive
Libraries, Frameworks & Software Standards
1 21 (87.50%) HTML
2 16 (66.67%) CSS
3 10 (41.67%) XML
4 5 (20.83%) jQuery
4 5 (20.83%) HTML5
4 5 (20.83%) DOM
4 5 (20.83%) XHTML
4 5 (20.83%) REST
4 5 (20.83%) LESS
4 5 (20.83%) AngularJS
4 5 (20.83%) Semantic HTML
Miscellaneous
1 11 (45.83%) Copywriting
2 5 (20.83%) Mobile App
3 3 (12.50%) Analytical Skills
4 2 (8.33%) Digital Media
4 2 (8.33%) Blog
4 2 (8.33%) Social Media
Processes & Methodologies
1 12 (50.00%) Analytics
2 8 (33.33%) Digital Marketing
3 5 (20.83%) Web Development
3 5 (20.83%) Content Management
3 5 (20.83%) Rapid Prototyping
3 5 (20.83%) OO
4 3 (12.50%) Marketing Strategy
5 1 (4.17%) Data Analysis
5 1 (4.17%) Pay per click
5 1 (4.17%) MVC
Programming Languages
1 5 (20.83%) JavaScript
1 5 (20.83%) PHP
Qualifications
1 7 (29.17%) Degree
Vendors
1 12 (50.00%) Google
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £30,000 to £45,000 per annum + corporate benefits
Posted: 3 days ago
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £25,000 to £35,000 per annum + benefits
Posted: 3 days ago
Cambridge, Cambridgeshire
Deanslist Limited
Salary: From £40,000 to £50,000 per annum + benefits
Posted: 3 days ago
Cambridge
Required IT
Salary: £60,000 per year
Posted: 13 days ago