The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Cambridgeshire region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 31 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
31 Aug 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 121 132 139
Rank change year-on-year
+11 +7
Permanent jobs citing Google Analytics 5 3 6
As % of all permanent IT jobs located in Cambridgeshire 0.27% 0.14% 0.24%
As % of the Cloud Services category 2.60% 1.96% 3.92%
Number of salaries quoted 3 3 6
Median salary £40,000 £46,000 £29,500
Median salary % change year-on-year
-13.04% +55.93%
UK excluding London median salary £32,000 £32,500 £32,500
% change year-on-year
-1.53% -
Google Analytics
East of England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Cambridgeshire region.

Cloud Services Category
Cambridgeshire
Permanent IT job ads with a match in the
Cloud Services category
192 153 153
As % of all permanent IT jobs located in Cambridgeshire 10.40% 7.23% 6.18%
Number of salaries quoted 160 116 124
Median salary £47,500 £45,000 £40,000
Median salary % change year-on-year
+5.55% +12.50%
90% offered a salary of more than £28,600 £30,000 £29,500
10% offered a salary of more than £65,000 £65,000 £65,000
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in Cambridgeshire

The demand trend of job ads across the Cambridgeshire region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Cambridgeshire

Google Analytics
Salary Trend in Cambridgeshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Cambridgeshire region.

Google Analytics Salary Trend in Cambridgeshire

Google Analytics
Salary Histogram in Cambridgeshire

This chart provides a salary histogram for IT jobs citing Google Analytics across the Cambridgeshire region over the 3 months to 31 August 2016.

Google Analytics Salary Histogram in Cambridgeshire

Google Analytics
Job Locations in Cambridgeshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Cambridgeshire region over the 3 months to 31 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Peterborough - 4 £40,000 -
Huntingdon - 1 £21,500 -
Google Analytics
East of England

Google Analytics
Top 30 Related IT Skills in Cambridgeshire

For the 6 months to 31 August 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cambridgeshire region with a requirement for Google Analytics.

1 6 (100.00%) Google
1 6 (100.00%) Analytics
2 5 (83.33%) Facebook
2 5 (83.33%) Twitter
2 5 (83.33%) Social Media
2 5 (83.33%) Marketing
2 5 (83.33%) MS PowerPoint
2 5 (83.33%) MS Excel
2 5 (83.33%) B2B
3 4 (66.67%) B2C
3 4 (66.67%) IBM
3 4 (66.67%) Project Management
3 4 (66.67%) E-Commerce
3 4 (66.67%) VB
3 4 (66.67%) VBA
3 4 (66.67%) Business Intelligence
3 4 (66.67%) Web Analytics
3 4 (66.67%) Data Management
3 4 (66.67%) Data Analysis
3 4 (66.67%) Tealeaf
3 4 (66.67%) Logistic Regression
3 4 (66.67%) Customer Insight
3 4 (66.67%) Statistical Modelling
3 4 (66.67%) Analytical Skills
3 4 (66.67%) Actionable Insight
4 3 (50.00%) SEO
5 2 (33.33%) Data Modelling
5 2 (33.33%) Multivariate Testing
6 1 (16.67%) Display Advertising
6 1 (16.67%) Digital Marketing

Google Analytics
Top Related IT Skills in Cambridgeshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (16.67%) CMS
1 1 (16.67%) Joomla!
Applications
1 5 (83.33%) MS Excel
1 5 (83.33%) MS PowerPoint
Cloud Services
1 1 (16.67%) AdWords
Development Applications
1 1 (16.67%) Subversion
General
1 5 (83.33%) Marketing
2 1 (16.67%) Advertising
2 1 (16.67%) Finance
2 1 (16.67%) Publishing
Job Titles
1 4 (66.67%) Analyst
1 4 (66.67%) Web Analyst
2 2 (33.33%) SEO Analyst
2 2 (33.33%) Web Analytics Analyst
3 1 (16.67%) Developer
3 1 (16.67%) Digital Analyst
3 1 (16.67%) Digital Executive
3 1 (16.67%) Digital Marketing Executive
3 1 (16.67%) Graduate
3 1 (16.67%) Graduate Developer
3 1 (16.67%) Graduate Programmer
3 1 (16.67%) Marketing Executive
3 1 (16.67%) Programmer
3 1 (16.67%) Web Engineer
3 1 (16.67%) Web Programmer
Libraries, Frameworks & Software Standards
1 1 (16.67%) HTML
Miscellaneous
1 5 (83.33%) Social Media
2 4 (66.67%) Analytical Skills
3 1 (16.67%) Mobile App
3 1 (16.67%) User Experience
Processes & Methodologies
1 6 (100.00%) Analytics
2 5 (83.33%) B2B
3 4 (66.67%) Actionable Insight
3 4 (66.67%) B2C
3 4 (66.67%) Business Intelligence
3 4 (66.67%) Customer Insight
3 4 (66.67%) Data Analysis
3 4 (66.67%) Data Management
3 4 (66.67%) E-Commerce
3 4 (66.67%) Logistic Regression
3 4 (66.67%) Project Management
3 4 (66.67%) Statistical Modelling
3 4 (66.67%) Web Analytics
4 3 (50.00%) SEO
5 2 (33.33%) Data Modelling
5 2 (33.33%) Multivariate Testing
6 1 (16.67%) Content Management
6 1 (16.67%) Digital Marketing
6 1 (16.67%) Display Advertising
6 1 (16.67%) Web Application Development
Programming Languages
1 4 (66.67%) VB
1 4 (66.67%) VBA
2 1 (16.67%) JavaScript
2 1 (16.67%) SQL
Vendors
1 6 (100.00%) Google
2 5 (83.33%) Facebook
2 5 (83.33%) Twitter
3 4 (66.67%) IBM
3 4 (66.67%) Tealeaf
4 1 (16.67%) Microsoft
4 1 (16.67%) Salesforce.com